Current status of nutrition & health claims in brunei

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Current status of nutrition & health claims in brunei

  1. 1. Roseyati Yaakub Senior Dietitian Community Nutrition Division, MoH Brunei Darussalam Email: rbhy123@brunet.bn Nutrition Labeling, Claims & Communication Strategies for the1/7/2011 Consumers, Kuala Lumpur 1 20-21/09/10
  2. 2. Brunei Scenario…..- relies heavily on imported food including raw materials- small food industries producing small producer of meat, fish-related products, dried local delicacies- who are the food control agencies?? Nutrition Labeling, Claims & Communication Strategies for the 1/7/2011 Consumers, Kuala Lumpur 2 20-21/09/10
  3. 3. MINISTRY OF HEALTH - Department of Health Services - Department of Scientific Services FOOD CONTROL MINISTRY OF INDUSTRY MINISTRY OF HOME PRIMARY RESOURCES AFFAIRS - Department of Agriculture - Municipal Boards- Department of Fisheries - District Offices- Brunei Industrial Development Authority
  4. 4. The Public Health (FOOD) Regulations (R1 Chapter 182) Note:- available through MoH Website: www.moh.gov.bn Enforced on 01st January, 2001 Nutrition Labeling, Claims & Communication Strategies for the Consumers, Kuala Lumpur 20-21/09/10 41/7/2011
  5. 5. Part IV GENERAL PROVISIONS Regulation 13: ‘Nutrition Information Panel’13 (1) : ‘No label shall contain any nutrition claimunless it also includes a nutrition information panelin the form specified in the Fourth Schedule orin such other similar form as may be approved bythe Director, specifying the energy value,the amounts of protein, carbohydrates, fat andthe amount of any other nutrients for which anutrition claim is made in respect of the food’ Nutrition Labeling, Claims & Communication 1/7/2011 5 Strategies for the Consumers, Kuala Lumpur 20-21/09/10
  6. 6. What is a Nutrition Information Panel According to Fourth Schedule of Regulations 13 ?FORM FOR NUTRITION INFORMATION PANEL:NUTRITION INFORMATIONServings per package (here insert no of servings)Serving Size: (here insert the serving size) Per serving* or Per 100g (or 100ml)Energy kcal, KJ or both kcal, KJ or bothProtein g gFat g gCarbohydrate g g(here insert the nutrients for whichNutrition claims are made or any otherNutrients to be declared)** Nutrition Labeling, Claims & Communication 1/7/2011 6 Strategies for the Consumers, Kuala Lumpur 20-21/09/10
  7. 7. 13 (3) : ’For the purpose of these Regulations, “nutrition claim” means arepresentation that suggests or implies that a food has a nutritive property,whether general or specific and whether expressed affirmatively or negatively,and includes reference to – (a) energy(b) salt, sodium or potassium;(c) amino acids, carbohydrate, cholesterol, fat, fatty acids, fibre, protein, starch or sugars; or(d) any other nutrients,But does not include a statement of ingredients or a declaration or claim relatingto a vitamin or mineral**differs from Codex Nutrition & Health Claims which include vitamins &minerals
  8. 8. Part IV GENERAL PROVISIONS Regulation 14 : ‘Misleading Statements’14(1): ‘…..No food should be described /presented in manner that is false, misleading indicating its nature/character in any respect’14(2): ‘..no food to be described as ‘pure’ or any word of the same significance unless the food is free from other added substances………’14 (3): ‘no therapeutic claims or prophylactic action claims on any food’14 (4): ‘no claims which could be interpreted as advice of a medical nature from any persons whatsoever’14 (5): ‘no implications that a food will prevent, alleviate or cure any disease/condition’14 (6): ‘no words implying that health or an improved physical condition may be achieved by consuming any food’14 (7): ‘no claims or suggestion re. a food is a source of energy ‘
  9. 9. Part IV GENERAL PROVISIONS Regulation 14 : ‘Misleading Statements’14(8)): ‘No claim or suggestion that a food is a source of protein14 (9a): ‘No claims on the absence of beef or pork or lard or added alcohol, if the food does not contain such ingredients’14 (9b): ‘ No claims on the absence of any food additive or nutrientsupplement which is prohibited by the Regulations’
  10. 10. Part IV GENERAL PROVISIONS Regulation 16 : ‘Claims as to the presence of vitamins & minerals’16(1): ‘No claims/implications based on the presence of vitamin &mineral in a food shall be made on the label unless reference quantityas laid down in Table II contains at least one-sixth of the dailyallowance as laid down in Table I for the relevant vitamin or mineral16 (2): ‘No claims that any food is enriched, fortified, vitaminised or inany way imply that the food is a source of one or more vitamins orminerals unless the reference quantity contains not less than one halfof the daily allowance as laid down in Table I.Note: Table I and II refer to copies of The Public Health (FOOD)Regulations (R1 Chapter 182)
  11. 11. Other Provisons Governing Labeling requirements for individual food items:e.g. milk & milk products special purpose foods e.g. low-calorie food, diabetic food, infant formulae fish and fish products food flour, bakery and cereal products edible fats & oils
  12. 12. Launched in Nov,2004MoH approved logo forHealthier Food ProductsApplications to DirectorGeneral of Health services +product samplesNo chargesPresently cooking oils(all imported) onlyApproved cooking oil suppliersallowed to print logos
  13. 13. To review regulations…in line with internationalstandards and requirementsTo strengthen enforcementHuman resource recruitment Challenges:Heavy reliance on imported foodsSmall cottage industries encouraged & multiplying

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