Promoting mobile properties_on_AdIQuity Presentation Transcript
Advertise with AdIQuityThe Leading Mobile Advertising Optimization PlatformWebinar: 29th May 2013Santosh Kevlani
Agenda• AdIQuity introduction• Why Advertise• Why AdIQuity• How to advertise on AdIQuity• Targeting options available• How to optimize your campaign
AdIQuity Introduction• Global publisher network• 12,000+ mobile wap and apps• Over 16 billion ad impressions per month• Global inventory with top countries being India, Indonesia, US, UK, Brazil,Mexico, Spain, Bangladesh• Global demand network• Integrated with over 100+ global ad source partners• 15+ DSP players participating in AdIQuity RTB• Direct sales presence in India and SEA• Superior technology infrastructure• Distributed ad servers across the globe• Cutting edge ad optimization platform• SDKs, API and ad code solutions
Why Advertise ?• New User Acquisition• Reach out to new set of audience• Get new users, downloads or installs• LTV > Cost of acquisition• New Launch Promotion• Get traction for new launch swiftly• Promote new app or wap sites to relevant audience• Brand Promotion• Promote existing app / site• Get your branding across to large yet targeted set of users.
Why Promote on AdIQuity?• Global Network• Allows you to reach desired target audience• Enough availability of Wap and App traffic• Advanced Targeting Options• Geo, Platform, Manufacture, Handset, Timeslots, Demographic,Carrier, Wap/ App, Price Type• Self Serve• Create & manage your own campaigns• Set your own price.• Test & Optimize
How to Advertise on AdIQuity?• Switch to Advertiser Account• Ensure positive publisher account balance [min $10]• Your payment details are approved.• One way transfer.• Use self-serve options to create & manage campaigns.• Create a Separate Advertiser Account• Send email to firstname.lastname@example.org to get login details.• Pre-pay as much fund you want. [paypal & wire]• Use self-serve options to create & manage campaigns.