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10 Fascinating Google Adwords Facts
10 Fascinating Google Adwords Facts
10 Fascinating Google Adwords Facts
10 Fascinating Google Adwords Facts
10 Fascinating Google Adwords Facts
10 Fascinating Google Adwords Facts
10 Fascinating Google Adwords Facts
10 Fascinating Google Adwords Facts
10 Fascinating Google Adwords Facts
10 Fascinating Google Adwords Facts
10 Fascinating Google Adwords Facts
10 Fascinating Google Adwords Facts
10 Fascinating Google Adwords Facts
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10 Fascinating Google Adwords Facts

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Google Adwords is a very useful tool for businesses of all sizes, and when used with care can provide a great source of revenue for organisations. Here, Adhere Training look at some of the most …

Google Adwords is a very useful tool for businesses of all sizes, and when used with care can provide a great source of revenue for organisations. Here, Adhere Training look at some of the most interesting facts about Adwords from the past few years.

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  • 1. 10 Adwords Facts Fascinating Adwords Facts & Statistics About Google Adwords. Adheretraining.co.uk 0844 846 3866
  • 2. Revenue… 97% of Google’s revenue comes from Advertising. (Google Investor Relations) Adheretraining.co.uk
  • 3. Ad Spots… For high commercial intent search queries, the top three ad spots take about 40% of the clicks on the page. (The War on Free Clicks) Adheretraining.co.uk
  • 4. It works… Businesses make an average of $2 in revenue for every $1 that they spend on AdWords. (Google Economic Impact Report) Adheretraining.co.uk
  • 5. Reach… Google display campaigns reach 80% of global internet users. (Google Benchmarks & Insights) Adheretraining.co.uk
  • 6. Conversion… Yankee Candles reports that remarketing allowed increased conversion rates by 600% while cutting cost per conversion by 50%. (Adwords Blog) Adheretraining.co.uk
  • 7. Just one client… Adheretraining.co.uk Amazon spent an estimated $55.2 million on AdWords advertising in 2011. (Breaking Down Google’s 2011 Revenues)
  • 8. Expensive Keywords… Adheretraining.co.uk Finance and insurance keywords are some of the most expensive, with some demanding costs per click over £35. (The 20 most expensive keywords in Adwords)
  • 9. Popularity… Adheretraining.co.uk 99% of Google’s top 1000 clients run campaigns on the Display Network & YouTube. (Google)
  • 10. Click through… Adheretraining.co.uk The average click- through rate for an ad in the first position is 7.94%. (Accuracast)
  • 11. Click through… Adheretraining.co.uk Consumers exposed to display ads are, on average, 155% more likely to search for brand-specific terms. (Specific Media)
  • 12. For more information: Adheretraining.co.uk Adhere Training offer workshops on Google Adwords, as well as on how to tackle SEO for your small business. If you’d like to know more about our training workshops; Call: 0844 846 3866 Visit: www.AdhereTraining.co.uk
  • 13. Reference: These statistics were taken from WordStream’s “25 Fast Facts About Adwords” – available to view by clicking the link.

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