Firstly, we began to look through the photographs that we took in order to gain an idea of how wecould make the front cover and back of the DVD relate to each other. While looking through theimages we were drawn to the photographs where the actor was on the background of a brick wall.After doing this, we came across an image that we felt worked the best as the front cover. Toprogress with creating the DVD cover, we opened the image on Adobe Photoshop. It wasnecessary for us to do this because the programme allows us to edit the photograph, by cuttingand using filters to a professional standard.
Secondly, after opening the image onto Photoshop we thought about how could make the imagestand out. However, before this we decided that by cutting the top of image off there would beattention on the artist as the brick wall would be in the background. To do this we used the squarecutting tool, to cut the image we had to make sure that the image was not lock. Following on fromthis we then moved on to trialling filters on the photograph that would relate with the genre of thealbum, attract an audience, bring attention to the artist and to stand out from a general album. Atthe beginning of this stage we focused on greyscale filters similar to the idea that we had for thepromotional poster. As you can see from the image above we experimented filters such as contecrayon, although the effect did look clear and professional, we felt as though the image would notbe effective because it did not relate to all the sides of the album therefore would attract our targetaudience.
Following on from the previous slide, at this stage we progressed from the thought of usinggreyscale, this lead us onto the filters that were full colour but with a twist. After trying outvarious filters we came across the effect of dark strokes, which is shown above, this filter stoodout us because it intensified the colours such as red, giving it an edge on general music albums ofour genre. The effect brought a vibrant atmosphere to the otherwise, calm and understated bodylanguage of the artist, therefore incorporating two different music sides to the album, one beingenergetic and other evoking emotions such as disappear. To get the right balance between lightand dark we had to drag the arrow from the black side to adding more white, this in turn causedthe image to stand out.
After feeling as though that we had completed editing the image, we then moved on to editing thetemplate of a DVD cover and back. As you can see above that the template wouldn‘t be usable withoutediting because it was filled, therefore for us to be able to use it we would have to cut out the inside soit can be saved as a PNG then later place the image on Indesign. In order to cut the centres of thetemplate out we tried out different cutting tools that would be the most effective at cutting out theparts we wanted, as well as accomplishing at the simplest way. The tool that fitted the characteristicswas the magic wand tool, this tooled allowed us to select large areas that werent needed in thetemplate and remove them in the cleanest way, meaning less editing was needed afterwards tosmooth out the rough edges. However, we did need to make some areas that we cut around cleaning,we done this by using the blur tool this allowed us the smooth the appearance of pixelated areas,creating a more professional finish.
As this stage, we had finished editing the template andthe photograph, to make progress, we then placed thesaved edited image as a jpeg onto a new document onIndesign. To continue with the process of the DVD wehad to construct it on Indesign, because theprogramme includes a wide range of fonts and has thebest quality finish. After placing the image ontoIndesign, we already knew what text that had toincluded on the cover, this involved the name of theartist ‘Katy B’ and the title ‘On A Mission’, thisinformation was essential to have on our DVD cover,because this is a general code and convention of musicalbum. To add text on top of the image we added twodifferent layers in order for us to move the textseparately if needed, to make sure that they were in aposition where they are visible, as well as notdetracting from the artist. The font size and thepositioning of the text that we were initially going touse, as you can see above, that from far it wasn’t clearlydefined from the background, along with the title ‘on amission’. On the other hand, the colour and type of fontwhich was ‘Gills San’ used did resemble that of our flatplans which we wanted to keep a simple theme, themewhich in turn will look clear and effectively be seen by aaudience. Also we decided on a blue outline at thispoint to help the text stand out from the backgroundand relate to the promotional poster.
Subsequent to this, yet again we used Photoshop whenediting a heart that we wanted to go on the back of theDVD. To begin with this process, the first thing weneeded to do was to open the image on the programmewhile doing this we noticed that the image was slightlydarker than we wanted it to be. To make the heartlighter we had to change the brightness and contrast,doing this was easy as we only had to move it slightlymore to brightness to gained the effect we needed. Forus to be able to us the heart as an out, once again weused the magic wand tool to cut out the white areas onthe photograph that wasnt needed, this wasaccomplished easily because of the distinct differencebetween red and white.
To accompany the heart on the back of the DVD we wanted the front and back to link, therefore wethought that having a photograph of a brick wall would clearly establish the connection to the frontcover as well as the genre. Similarly to the other images, we opened it onto Photoshop and thoughtabout what filters we could use on photograph to change it from just being a brick wall to lookinglike a background that could be used on a real album. The effect we thought that could do this wasfresco, this gave an effect similar to the front cover. After doing this, to make the background wetook the edited heart from open document on Photoshop and dragged it onto the brick wall, thisallowed us to see what it would look like if placed on Indesign.
However, the appearance of the heart and brick wall on the previous slide did notachieve the expectations we were hoping for, also the colour of the wall was todark to flow seamlessly with the front cover. This lead us to further our editing ofthis image, because we felt the image was two dark we found by going on images,adjustments then variations by selecting the whole area we were able to lightenthe image. Not only this but, by looking at the cover of the DVD the colour of thebackground has a hint of pink, we thought that by incorporating this onto the brickwall featured on the back of the DVD, it as a whole will look more together andtherefore would be of a high standard. Fortunately, by pressing magenta more wewere able to create a effect we were looking for.
Likewise, we changed the colour ofthe heart to a deep pink to relate tothe pink in the background. Thecolour was changed by using the paint To get the heart and wall on Indesign, webucket, by selecting the colour from first added a new page to enable the DVD tothe swatches and then pressing the be saved together. Firstly we added anotherarea of the heart that we wanted to layer on the page for the brick wall, then webe change. one more put a second layer on this side which we placed the heart. The reasoning behind doing this was in case the heart would work better in a different place.