How to Manage Your content
TIPS REGARDING SEO CONTENT FOR 2014
We have always heard this thing that Content is King
in SEO. Therefore, we are going to discuss some of
the SEO content, where you have to lay the
foundation first. In the first month January, the first
month will just be the skeleton where the body of
the content plan will be held together as the plan
will be gradually built out month by month
throughout the year. You can opt for content
calendar and the publication to the multiple
platforms which is an enterprise tool, only if you can
afford it. But there are many other people who only
rely on the spread sheet.
CONTENT IS KING……
The first thing which you will have to do is
to make a list of the planned
topics, keywords, key phrases and the
other SEO related data.
The column has to be tracked across the
social shares, conversions and downloads
as well. The suggestion for the
improvement should also be tracked and
listed in a column. The author popularity
and the rankings of the sheer ability have
also been listed in the column.
PLAN FOR IT…
The types of the content, whether in the form
of video, audio, tweet, blog, display ad, content
or the image should also be listed and well
The checklist must have included the details of
the content and its tracked record, for example,
where is it shared and when is it shared?
WHERE TO SHARE CONTENT….
The content does not necessarily mean the
blog post only, The great content plans may
include the blogging as well, but now the
content include e-newsletter, info
graphics, videos, eBooks, white papers and
much more. Even though a large team of
writers working with you, you might have to
have a new master format and new media as
well. The constant self education on the new
media formats and the handy call on a bench
to the subcontractor agencies and the
you need to plan ahead to get your ducks in a
row, while having an idea of your content plan
and the event calendars, the needs have to be
mapped accordingly. Give a thought to your
project and ask whether it will grow or not? Do
not wait till the last minute and wait till the
copywriter or the developer have an extra time
there is a term use called content emergency, as
the result of fast online moves. You can never
tell when a perfect sharable moment turns out
to be a part of the problem, if it is handled
poorly. You will have to spot a potentially
scalable social moment quickly and act fast.
This should be addressed initially, but you will
have to jump in whenever you feel like helping
Finally, when you have done mapping your
content, gotten up with your team, paid media
campaigns and SEO and the solid content is
being generated, the final step will be Useful.
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