Online marketingové trendy posledných rokov by Adbee digital

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Dlhodobé trendy, ktoré určujú akým smerom sa uberá online marketing sú napr. smerovanie k mutiple-screen world, online video, potreba rýchleho pripojenia a kvalitného dizajnu.

Ako to vplýva na váš online marketing a čo s tým robiť si môžete pozrieť vo videu na PMA Academy vimeo kanály http://vimeo.com/user17461957

PMA kick-off prezentácia by www.adbee.sk

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Online marketingové trendy posledných rokov by Adbee digital

  1. 1. TRENDY, TRENDY A TRENDY
  2. 2. DESIGN
  3. 3. A ČO S TÝM
  4. 4. www.adbee.sk O ČOM BUDE DNES REČ •  AMAZON ONE CLICK •  AMAZON WISHLIST •  UNIVERSAL ANALYTICS •  FACEBOOK INTEGRATION •  RECOMMENDATION •  SPEED •  UP-SELL & CROSS SELL •  REVIEWS •  EMAIL REMARKETING 8
  5. 5. AMAZON
  6. 6. UNIVERSAL WISHLIST
  7. 7. UNIVERSAL ANALYTICS
  8. 8. TRIP ADVISOR
  9. 9. TRIP ADVISOR
  10. 10. ADBEE FB COVER
  11. 11. LINKEDIN
  12. 12. DO YOU WANT FRIES WITH THAT?
  13. 13. UP-SELL
  14. 14. SPEED
  15. 15. SPEED
  16. 16. BEING SLOW CAN COST YOU MONEY
  17. 17. www.adbee.sk 8 TIPS FOR SPEED 1.  Start using a CDN (Content Delivery Network) 2.  Host your static files in the cloud that uses a CDN 3.  Install Google PageSpeed on your server 4.  Tell your hosting provider that you wantMemcached installed 5.  Optimize your images 6.  Use a fast web host 7.  Minimize round-trip times (RTTs) 8.  Compress your website with gzip 21
  18. 18. www.adbee.sk REVIEWS 61% of customers read online reviews before making a purchase decision. 22
  19. 19. REVIEWS
  20. 20. www.adbee.sk EMAIL REMARKETING 26% of those who abandoned an online shopping cart will return to complete the purchase in the case they receive a remarketing email. ― SEEEWHY 24

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