Presentations Polansky
Adam
Manager, Information Architecture
It ain’t all about the PowerPoint
Travelocity Customer Experience Group
It ain’t all about the PowerPoint
Presentations

There are ways for you to be
more effective in presentations
without making your audience
Presentations
It ain’t all about the PowerPoint
go blind,
go to sleep
or
otherwise
hurting them

Presentations
It ain’t all about the PowerPoint
way!
this
Not

Presentations
It ain’t all about the PowerPoint
way!
this
Not

Presentations
It ain’t all about the PowerPoint
Not this way!

Why am I talking about this?
Presentations
It ain’t all about the PowerPoint
Been There
Travelocity
Texas Instruments
Dr Pepper
Radio City Entertainment
Done That
Art Director
Information Architect
Speaker
Author

Presentations
It ain’t all about the PowerPoint
Ac-tor!
I was an
Why am I talking about this?

What am I talking about?
Presentations
It ain’t all about the PowerPoint
Pre-game
Media
Show-time
Executives

Presentations
It ain’t all about the PowerPoint
Presentations
Types of

Presentations
It ain’t all about the PowerPoint
Inspire

Presentations
It ain’t all about the PowerPoint

Presentations
It ain’t all about the PowerPoint
Inform

Presentations
It ain’t all about the PowerPoint

Presentations
It ain’t all about the PowerPoint
Persuade

Presentations
It ain’t all about the PowerPoint

Presentations
It ain’t all about the PowerPoint
You need a story to tell
First

Presentations
It ain’t all about the PowerPoint
You need a story to tell
First

Presentations
It ain’t all about the PowerPoint
beginning middle end
A story needs…

Presentations
It ain’t all about the PowerPoint
Purpose
A story needs

Be a
usability
Presentations
It ain’t all about the PowerPoint
expert
What’s the How will
user value you appeal
of your to your
story? user?

Aristotle believed
Presentations
It ain’t all about the PowerPoint
A great presentation
appeals to 3 things…
Ethos
Soul, born out of experience,
values, character – This is how you
build trust and gain the confidence
of your audience

Aristotle believed
Presentations
It ain’t all about the PowerPoint
A great presentation
appeals to 3 things…
Pathos
Passion – If you want it from your
audience you have to have it about
your topic

Aristotle believed
Presentations
It ain’t all about the PowerPoint
A great presentation
appeals to 3 things…
Logos
Logic, invention, arrangement – Your
target when you’re offering
solutions or rationale

Satisfy the Soul, Passion &
Logic of your audience to
Presentations
It ain’t all about the PowerPoint
create a…
100%
Whole Brain
Experience

A whole brain experience
Provokes...
Presentations
It ain’t all about the PowerPoint
thought
emotion
action

A whole brain experience
Provokes...
Presentations
It ain’t all about the PowerPoint
emotion
action

Presentations
It ain’t all about the PowerPoint
A whole brain experience
action
Provokes...

Presentations
It ain’t all about the PowerPoint
On paper
Out loud
or without
Tell the
slides
Story

Second... NOW create your slides…
if you still think you need them
Presentations
It ain’t all about the PowerPoint
Ten Commandments of PowerPoint
One idea per page Build, don’t reveal
Give each page a title Aesthetic consistency
Abbreviate Use icons and images
Be ruthlessly relevant Avoid dynamic typography
Use full sentences for Have a Plan B
quotes or statements
Persuasive Presentations – how to get the response you need – Nick Souter – Sterling Publishing 2007

Think: Blackboard
Presentations
It ain’t all about the PowerPoint
With PowerPoint
we realized that
we could cram as
much information
as we possible
into a single slide!
Could = Should

How was this presentation designed?
Presentations
It ain’t all about the PowerPoint
3 Colors 2 Fonts
Blackadder
Courier
2 line-styles
Lots of
Pictures…Big ones

How was this presentation designed?
Presentations
It ain’t all about the PowerPoint
Look at this…
A Scout is:
•Trustworthy
•Loyal
•Helpful
•Friendly
•Courteous
•Kind
•Obedient
•Cheerful
•Thrifty
•Brave
•Clean
•Reverent

How was this presentation designed?
Presentations
It ain’t all about the PowerPoint
Look at this…

How was this presentation designed?
Presentations
It ain’t all about the PowerPoint
Look at this…
Which one is easier
to remember?

Howwas this presentation designed?
Presentations
It ain’t all about the PowerPoint
Images:
Relevant to the slide topic

How was this presentation designed?
Presentations
It ain’t all about the PowerPoint
Animation: If it’s
not relevant to the
point you want to
make, don’t use it

How was this presentation designed?
Presentations
It ain’t all about the PowerPoint
Use these elements
and rules like
building blocks

Third...
Presentations
It ain’t all about the PowerPoint
“One important key to success is
self-confidence.
An important key to self-
confidence is preparation.”
- Arthur Ashe

Presentations
It ain’t all about the PowerPoint
in front of the mirror
Practice

Presentations
It ain’t all about the PowerPoint
in front of the mirror
Pace
Practice

Presentations
It ain’t all about the PowerPoint
Timing
in front of the mirror
Practice

Presentations
It ain’t all about the PowerPoint
in front of the mirror
Gestures
Practice

Practice in front of the mirror
Presentations
It ain’t all about the PowerPoint
Facial
Expression
&
Eye Contact

Practice in front of the mirror
Presentations
It ain’t all about the PowerPoint
Dress
&
Appearance

Practice in front of the mirror
Presentations
It ain’t all about the PowerPoint
Involuntary
Habits
Stephen M. Bonnau

Presentations
It ain’t all about the PowerPoint
Positioning
…
Know your room
Literally
Fourth...

Your Place of Power
The “Teacher”
Presentations
It ain’t all about the PowerPoint
Screen
YOU
Presenter's
Triangle
Working with
a group to Audience
develop an
understanding
you already
have
Variation on Persuasive Presentations – how to get the response you need – Nick Souter – Sterling Publishing 2007

Your Place of Power
The “Lecture”
Presentations
It ain’t all about the PowerPoint
Delivering
your words of
wisdom.
The audience
is listening
more and
interacting
less.
Variation on Persuasive Presentations – how to get the response you need – Nick Souter – Sterling Publishing 2007

Your Place of Power
The “Coach”
Presentations
It ain’t all about the PowerPoint
You’ve joined
them.
The language
shifts from
“I” to “we”.
Variation on Persuasive Presentations – how to get the response you need – Nick Souter – Sterling Publishing 2007

Your Place of Power
The “Coach II”
Presentations
It ain’t all about the PowerPoint
Even more
likely to
elicit
sharing.
Can be a
cop-out
Variation on Persuasive Presentations – how to get the response you need – Nick Souter – Sterling Publishing 2007

Presentations Once Removed
Presentations
It ain’t all about the PowerPoint
Teleconferences
Shared Desktop
Video
Conferences

Presentations
It ain’t all about the PowerPoint
The Presentation

The Presentation
Presentations
Check your gear
It ain’t all about the PowerPoint
Take a minute
to check your
computer, power
& data sources,
projector,
lighting and
any other Take a minute
equipment. for a few
deep breaths.

The Presentation
Relax
Presentations
It ain’t all about the PowerPoint
Take a minute
for a few
deep breaths.

Presentations
It ain’t all about the PowerPoint
Tell your story
The Presentation

A word about…
Executives
Presentations
It ain’t all about the PowerPoint
Different vantage points
Different pain points
Different time demands

A word about…
Executives
Presentations
It ain’t all about the PowerPoint
Get the scoop
Make it short
Respond immediately
to body language
Anticipate questions
This is Henry – C.F. Payne

Recap
Story
Presentations
It ain’t all about the PowerPoint
Slides
Practice
Positioning
Confidence
= Successful Presentation

Presentations
It ain’t all about the PowerPoint
Q &A