A Developer Evangelist operates as a critical conduit between your technology, product or platform and the legions of marketing averse application developers that you are targeting. Combining a zen-like mix of technical expertise, social media savvy, community respect, public speaking acumen and a dash of showmanship, this rare individual can lift your technology above the noise and into the minds of modern developers. But how do you identify, find, recruit, motivate, evaluate and evolve someone with such a broad and eclectic mix of skills? This session will provide a practical approach for finding and integrating Developer Evangelists into your developer marketing team.
Clipping is a handy way to collect important slides you want to go back to later.