Plants, People andPlants, People and
PossibilitiesPossibilities
Gail Bromley MBE FLSGail Bromley MBE FLS
SchoolsSchools
Some different approaches…………Some different approaches…………
Kew’s Wildlife ZoneKew’s Wildlife Zone
Wildlife Zone (2)Wildlife Zone (2)
Using plants across the curriculumUsing plants across the curriculum
Nature as inspirationNature as inspiration
Ivy
Technology
The Palm House ‘Rap’The Palm House ‘Rap’
The Palm House ‘Rap’The Palm House ‘Rap’
Economic
Natural
Social
Who Decides?
(Political)
Compass Rose
Critical thinking skillsCritical thinking skills
Research
Observation
Solving mysteries
Recording data
ITT / CPD
Teacher training through ‘twilight’
taster sessions
Workshop on plant healthWorkshop on plant health
TrailTrail
Look at the bare patches.
Why are they there?
Look at the soil.
What has been added to it?
Some plants need hel...
 …….Reaching new and difficult to reach.Reaching new and difficult to reach
community audiences……community audiences……
The value of working togetherThe value of working together
Increased understanding
 Shared knowledge
 Broad based consen...
Community AudiencesCommunity Audiences
Some of our specific audiences :Some of our specific audiences :
 Young peopleYoun...
Joint projects – ‘people and plants’Joint projects – ‘people and plants’
 Shared stories of culturalShared stories of cul...
Community Collaboration –Community Collaboration –
Kingcups and kangaroosKingcups and kangaroos
Temple of the ImaginationTemple of the Imagination
Animated garden- a project to engageAnimated garden- a project to engage
difficult to reach young peopledifficult to reach...
BYT Experimental Theatre Group-BYT Experimental Theatre Group-
Marvellous Marianne performanceMarvellous Marianne performa...
Key partner organisationsKey partner organisations
 Historic Royal PalacesHistoric Royal Palaces
 Orleans GalleryOrleans...
 …………encouraging familes…encouraging familes…
Keeping the product fresh - Festivals
 Orchid FestivalOrchid Festival
 Spring FestivalSpring Festival
 Woodland Wonders...
Theme: MediterraneanTheme: Mediterranean
Plus
•
Sunflowers
Lavender field
Plants and smells
exhibition
Chilli display
Buil...
Plan forSite
VISITOR INFO for the
KEW site to explore
maps and venues
EDUCATION pages
for information on
SCHOOLS education
72% of households in the UK now have72% of households in the UK now have
internet accessinternet access
87% of children over the age of 12 own a87% of children over the age of 12 own a
mobile phonemobile phone
Over 55s who use the Internet spend anOver 55s who use the Internet spend an
average of 42 hours online per weekaverage of...
Who might use it?Who might use it?
“Engaged a 10 yr old who would
otherwise want to kick a ball”
Support for your programmes
 Web ResourcesWeb Resources
 Kew (+ Great Plant Hunt) www.kew.orgKew (+ Great Plant Hunt) ww...
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
Plants people and possibilities by gail bromley mbe
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Plants people and possibilities by gail bromley mbe

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Presentation made by Gail Bromley MBE to the first Opening All the Gates seminar of 2010.

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  • ‘Opening all gates’ hopes to encourage new and diverse audiences, however each audience requires different tactics for engagement
    We may still need to prioritise which audiences will be critical for each site to engage with, based on the stakeholders needs and sustainable resources.
    As a large, national organisation, with WH status, Kew is expected to reach out to a large number of audiences
    1.5 general visitors
    100,000 schoolchildren
    This year – (in direct contact – ie workshops) c800 ‘outreach’ contacts
  • 2 local schools designed, helped construct and researched all the interpretation . Info on how project ran and outputs / outcomes on Kew website – Wildlife Zone.
  • Benefits
    Ownership
    Community reach
    Repeat visits by parents and grandparents
  • Curriculum links are easy to make - history
  • Maths
  • Religion / Cultural history
  • Geography / trade / Climate change
  • Kids love to engage with their subject – rather than just be told facts. Let them do their own research, gather info, analyse it and present it in their own way – mystery ‘raps’ maybe.
  • Huge potential interest: e.g. Rainforests & woodlands, Kew international projects, medicinal plants
    Love digital e.g. Games, mobile services, online experiments
    Young people’s use of kew.org: 5%
    Schools: don’t currently use Kew for learning resources, but would like to.
  • Participation
  • Whatever you do – think about making a difference. Use critical thinking skill programmes
  • One way to work and ‘encourage’ new support – ITT or CPD – Teachers on placement can develop new resources for you in a number of subject areas . Student teachers approach LOtC with a new vision – and are more likely to bring back their classes
  • At Kew, as elsewhere, we realise how important it is that we all work together to preserve and look after our resources. If we don’t all pull in the same direction – there will be very little for our children and grandchildren to inherit. Together, if we all value our resources and try to live more sustainably – we can make a real difference
  • 5 community groups + Disabled Photographers Society , UK – worked collaboratively to design and furbish a new ‘Chinese Ting’ – inspired bt Chambers.
  • Photos and visitor surveys of exciting aspects of Kew, using digital cameras. Videos and still resources developed by group.
    Engaging with Kew in a new way as well as capacity building for a normally disinterested group!
  • Barnes Youth Theatre
  • Higher than north america
    Globally 1.2bn
    Asia largest region with 460M
    This is THE ONLY channel for Kew to reach its target mass global audience
  • And it’s the single thing above TV that they say they would miss the most. The internet comes second
  • Only 16% of them use it at the moment, but this is growing rapidly
    25% of all UK intenet usage is by over 50s
    So this medium really does have the potential to reach all of our audience segments - from local to global
    And deliver across all the other priority areas of the LA
  • Plants people and possibilities by gail bromley mbe

    1. 1. Plants, People andPlants, People and PossibilitiesPossibilities Gail Bromley MBE FLSGail Bromley MBE FLS
    2. 2. SchoolsSchools Some different approaches…………Some different approaches…………
    3. 3. Kew’s Wildlife ZoneKew’s Wildlife Zone
    4. 4. Wildlife Zone (2)Wildlife Zone (2)
    5. 5. Using plants across the curriculumUsing plants across the curriculum
    6. 6. Nature as inspirationNature as inspiration
    7. 7. Ivy
    8. 8. Technology
    9. 9. The Palm House ‘Rap’The Palm House ‘Rap’ The Palm House ‘Rap’The Palm House ‘Rap’
    10. 10. Economic Natural Social Who Decides? (Political) Compass Rose
    11. 11. Critical thinking skillsCritical thinking skills Research Observation Solving mysteries Recording data
    12. 12. ITT / CPD
    13. 13. Teacher training through ‘twilight’ taster sessions
    14. 14. Workshop on plant healthWorkshop on plant health
    15. 15. TrailTrail Look at the bare patches. Why are they there? Look at the soil. What has been added to it? Some plants need help to stand up? What supports them in the wild? What has happened to this tree? Why? Does this bed look crowded? What are the plants competing for?
    16. 16.  …….Reaching new and difficult to reach.Reaching new and difficult to reach community audiences……community audiences……
    17. 17. The value of working togetherThe value of working together Increased understanding  Shared knowledge  Broad based consensus  Better network support  Strength in numbers  Direct action  Increased ability  Feeling of ownership  Empowerment
    18. 18. Community AudiencesCommunity Audiences Some of our specific audiences :Some of our specific audiences :  Young peopleYoung people  People with disabilitiesPeople with disabilities  Local community groups/organisations in theLocal community groups/organisations in the BAME rangeBAME range
    19. 19. Joint projects – ‘people and plants’Joint projects – ‘people and plants’  Shared stories of culturalShared stories of cultural and scientific values ofand scientific values of plantsplants  Understanding how ‘we useUnderstanding how ‘we use plants’plants’  Recognising our commonRecognising our common HeritageHeritage  Working on ‘oral history’Working on ‘oral history’ with local Asian womenwith local Asian women  Stories on cotton, sugar,Stories on cotton, sugar, rice and tearice and tea  Stories translated intoStories translated into dance and theatre bydance and theatre by schoolchildren (6schoolchildren (6thth formform drama students)drama students)
    20. 20. Community Collaboration –Community Collaboration – Kingcups and kangaroosKingcups and kangaroos
    21. 21. Temple of the ImaginationTemple of the Imagination
    22. 22. Animated garden- a project to engageAnimated garden- a project to engage difficult to reach young peopledifficult to reach young people
    23. 23. BYT Experimental Theatre Group-BYT Experimental Theatre Group- Marvellous Marianne performanceMarvellous Marianne performance
    24. 24. Key partner organisationsKey partner organisations  Historic Royal PalacesHistoric Royal Palaces  Orleans GalleryOrleans Gallery  British MuseumBritish Museum  Ealing CollegeEaling College  Feltham ArtsFeltham Arts
    25. 25.  …………encouraging familes…encouraging familes…
    26. 26. Keeping the product fresh - Festivals  Orchid FestivalOrchid Festival  Spring FestivalSpring Festival  Woodland WondersWoodland Wonders  Summer FestivalSummer Festival  Autumn FestivalAutumn Festival  Christmas FestivalChristmas Festival
    27. 27. Theme: MediterraneanTheme: Mediterranean Plus • Sunflowers Lavender field Plants and smells exhibition Chilli display Build a Beach! Olive pressing Med garden re-vamp
    28. 28. Plan forSite VISITOR INFO for the KEW site to explore maps and venues EDUCATION pages for information on SCHOOLS education
    29. 29. 72% of households in the UK now have72% of households in the UK now have internet accessinternet access
    30. 30. 87% of children over the age of 12 own a87% of children over the age of 12 own a mobile phonemobile phone
    31. 31. Over 55s who use the Internet spend anOver 55s who use the Internet spend an average of 42 hours online per weekaverage of 42 hours online per week
    32. 32. Who might use it?Who might use it? “Engaged a 10 yr old who would otherwise want to kick a ball”
    33. 33. Support for your programmes  Web ResourcesWeb Resources  Kew (+ Great Plant Hunt) www.kew.orgKew (+ Great Plant Hunt) www.kew.org  RHSRHS www.rhs.org.ukwww.rhs.org.uk  FACE / Growing Schools www.face-online.org.ukFACE / Growing Schools www.face-online.org.uk  Plant Scientists InvestigatePlant Scientists Investigate www.plantscafe.netwww.plantscafe.net  NetworksNetworks  BGENBGEN www.bgen.org.ukwww.bgen.org.uk  BGCIBGCI www.bgci.orgwww.bgci.org  PersonnelPersonnel  Contracted teaching staffContracted teaching staff  VolunteersVolunteers  Local collegesLocal colleges  Teachers on placementTeachers on placement

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