How to Create a Great Community Experience with Drupal

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Whether you manage an intranet, an online community or other membership organization site, we'll show you how to empower your members and monetize your content through Drupal tools and functionality. Experts from Deeson will walk you through best practices and case studies showing how to turn Drupal website into another member of your community management team. We will also give an overview of how we replaced one organization's legacy learning and professional development content with Drupal in order to reduce costs, avoid vendor lock-in while making everything available across a range mobile devices.

Simon Bostock, a Strategist at Deeson, has worked on intranets, online Communities of Practice and revenue-generating membership sites for clients such as Johnson & Johnson, University of London, trade unions, professional associations and other large Third Sector organisations.

In this webinar, you also will learn how to:
• Decide between integrating with a third party CRM or rolling your own using Drupal distributions
• Increase revenue using personalization and Drupal's advanced user management capabilities
• Increase engagement and retention through user-generated content
• Protect your content without affecting SEO and findability

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How to Create a Great Community Experience with Drupal

  1. 1. WEBINAR How to create a great community experience with Drupal Deeson Group and Acquia // January 30thWednesday, 30 January 13
  2. 2. Deeson Group Who we are, what we doWednesday, 30 January 13
  3. 3. Wednesday, 30 January 13
  4. 4. ‣ Britain’s longest-running Drupal agency ‣ Since 1959 :-) ‣ Acquia Enterprise Select Partner ‣ 200+ Drupal sites since 2007 Deeson Online Quick overviewWednesday, 30 January 13
  5. 5. Deeson and Drupal Drupal GiveWednesday, 30 January 13
  6. 6. Deeson and Drupal UK’s biggest and brightest Drupal agencyWednesday, 30 January 13
  7. 7. ‣ Deeson Member Communications Deeson Online Quick overviewWednesday, 30 January 13
  8. 8. Simon Bostock simonb@deeson.co.uk http://www.linkedin.com/in/bostocks http://deeson-online.co.ukWednesday, 30 January 13
  9. 9. NOT A TECH TALK Strategy and User Experience Deeson Group and Acquia // January 30thWednesday, 30 January 13
  10. 10. Community Sites Hosts with the mostsWednesday, 30 January 13
  11. 11. Strategy “Defining the problem”Wednesday, 30 January 13
  12. 12. What comes off-the-peg and out-of-the box? Forums and ready-made social networksWednesday, 30 January 13
  13. 13. What I see in RFPs Things wrapped up into overly neat boxesWednesday, 30 January 13
  14. 14. COMMUNITY AND CONTENT STRATEGY What is content these days? Deeson Group and Acquia // January 30thWednesday, 30 January 13
  15. 15. Forums What am I to do here?Wednesday, 30 January 13
  16. 16. Mystery meat and no ‘scent’ What am I to do here?Wednesday, 30 January 13
  17. 17. These are all successful forums But I ‘m not sure they’d work for you (or me)Wednesday, 30 January 13
  18. 18. Off-topic chat? How many sites do you see with 21 items in the Main Nav?Wednesday, 30 January 13
  19. 19. Vine (see http://vinepeek.com/) We are what we do (in this case)Wednesday, 30 January 13
  20. 20. Content needs Information Architecture Whether that’s page or streams or timelines or ...Wednesday, 30 January 13
  21. 21. COMMUNITY AND USER EXPERIENCE Who are your users? And what do they want? Deeson Group and Acquia // January 30thWednesday, 30 January 13
  22. 22. 90-9-1 Rule How to overcome participation inequality?Wednesday, 30 January 13
  23. 23. Vine A nicely circular descriptionWednesday, 30 January 13
  24. 24. Forum! The community for people who like foruming!Wednesday, 30 January 13
  25. 25. SOME COMMUNITY ‘VERBS’ Solving problems and learning Deeson Group and Acquia // January 30thWednesday, 30 January 13
  26. 26. Learning eLearning and Document LibrariesWednesday, 30 January 13
  27. 27. Learning eLearning and Document LibrariesWednesday, 30 January 13
  28. 28. Learning eLearning and Document LibrariesWednesday, 30 January 13
  29. 29. Other verbs Like, customise, follow, get introduction to, share...Wednesday, 30 January 13
  30. 30. COMMUNITY AND CONTENT STRATEGY - Part II What is content these days? Deeson Group and Acquia // January 30thWednesday, 30 January 13
  31. 31. Meanwhile, in the Drupal universe ... Everything is contentWednesday, 30 January 13
  32. 32. What I see in RFPs Things wrapped up into overly neat boxesWednesday, 30 January 13
  33. 33. Systems Design Starting tidily, starting smallWednesday, 30 January 13
  34. 34. DISTRIBUTIONS AND MODULES What kinds of thing are people doing? Deeson Group and Acquia // January 30thWednesday, 30 January 13
  35. 35. ‣ http://commons.acquia.com/ ‣ http://openatrium.com/ ‣ http://usecod.com/ ‣ http://drupal.org/project/redhen_demo ‣ http://drupal.org/project/openscholar ‣ http://drupal.org/project/idea ‣ http://www.chapterthree.com/openacademy/ ‣ http://www.leveltendesign.com/enterprise ‣ http://drupal.org/project/openoutreach Distributions RedHen, Open Scholar, Open IdeaL, Open etc...Wednesday, 30 January 13
  36. 36. Organic Groups - http://drupal.org/project/og Modules And, this list is growing all the time...Wednesday, 30 January 13
  37. 37. ‣ User Points ‣ Fivestar ‣ Voting API ‣ Vote Up/Down ‣ Flag ‣ Heartbeat ‣ Message ‣ User Relationships ‣ Privatemsg ‣ Notifications Modules And, this list is growing all the time...Wednesday, 30 January 13
  38. 38. CHECKLIST (A start, at any rate) Getting a good deal out of agencies and developers Deeson Group and Acquia // January 30thWednesday, 30 January 13
  39. 39. ‣ Content Strategy Text, posts, media, audio, metadata, activity? Things to think about A few ideas of decisions YOU should be making (and not your ‘platform’)Wednesday, 30 January 13
  40. 40. Content What can we bring into our community? Or resuse?Wednesday, 30 January 13
  41. 41. ‣ Information Architecture Streams, pages, posts, views, topics, social data, events, ad hoc, user-defined? Things to think about A few ideas of decisions YOU should be making (and not your ‘platform’)Wednesday, 30 January 13
  42. 42. Stock and Flow How much stock and how much flow will there be?Wednesday, 30 January 13
  43. 43. ‣ User Experience Design What are the core verbs and how can we make these simple and quick? Things to think about A few ideas of decisions YOU should be making (and not your ‘platform’)Wednesday, 30 January 13
  44. 44. What will it be like for new people? “Onboarding”Wednesday, 30 January 13
  45. 45. Being helpful How can we help people do things quickly?Wednesday, 30 January 13
  46. 46. ‣ Strategy How does this fit in to what we’re trying to overall? Things to think about A few ideas of decisions YOU should be making (and not your ‘platform’)Wednesday, 30 January 13
  47. 47. Integration How am I integrating this with all our other work?Wednesday, 30 January 13
  48. 48. Simon Bostock simonb@deeson.co.uk http://www.linkedin.com/in/bostocks http://deeson-online.co.ukWednesday, 30 January 13

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