How Cloud PaaS Improves Performance while Reducing Costs


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As IT organizations increasingly face the challenges of managing the complexity of delivering superior application performance and reliability across a disparate range of technology and deployment environments, the Cloud has emerged as a cost-effective means to build virtual data centers. But Infrastructure platforms like Amazon Web Services don't preclude companies from needing experienced systems administrators to build and manage their applications.

In order to address this gap, companies such as Acquia, have begun providing PaaS, Platform as a Service offerings, which includes not only the physical hardware, but also provides an expertly managed, application appropriate stack. Which means organizations can focus more singularly on their applications.

Jeff Kaplan, who has been at the forefront of exploring the business implications of “on-demand” services, will lead a discussion with Bryan House, the VP Product Marketing at Acquia, around how Acquia's offering of a Drupal Platform as a Service is helping IT organizations meet this challenge.

Using the open-source WCMS, Drupal, Acquia's Cloud platform and specific customer case studies, participants will learn what PaaS really means to an organization in terms of both delivering improved performance while reducing costs.

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How Cloud PaaS Improves Performance while Reducing Costs

  1. 1. How  Cloud  PaaS  Improves  Performance  while  Reducing  Operational  Costs  Acquia  Cloud’s  Drupal  Platform-­‐as-­‐a-­‐Service  Jeff  Kaplan   Bryan  House  Founder  &  Managing  Director   Vice  President,  Marketing  ThinkStrategies   Acquia   August  xxth,  2011  
  2. 2. Introduction  Jeff  Kaplan,  Founder  and  Managing  Director  ThinkStrategies,  Inc.    
  3. 3. Perfect Storm for Cloud Services Macro-Market Challenges Enabling ShiftingTechnologies Customer Attitudes ©2011, THINKstrategies, Inc. Slide 3
  4. 4. Key Macro-Market Challenges Impacting Businesses Economic PressuresChanging GlobalizationWorkforce Key Challenges & GrowingDynamics Competition Escalating Customer Expectations ©2011, THINKstrategies, Inc. Slide 4
  5. 5. Shadow IT & Mobility©2011, THINKstrategies, Inc. Slide 5
  6. 6. The Shortcomings of Legacy, On-Premise Apps  Deployment Challenges •  31.1% SW projects cancelled before completed. •  52.7% of projects cost 190% of original estimates.  Operational Costs •  Maintenance & mgmt costs >10x original license fee. •  Escalating hardware & staff support costs. •  Over provisioning/under-utilization of SW licenses.  Economic/Budgetary Pressures •  Need to reduce IT costs, increase business benefits. •  Need to increase utilization to gain greater ROI. ©2011, THINKstrategies, Inc. Slide 6
  7. 7. Changing Customer Needs/ExpectationsOld, New,  Fixed, Capital Investment   Flexible, Operating Expense  Complexity, Customization   Simplicity, Utilization  Centralized, On-Premise   Dispersed, On-Demand  Top-Down Procurement   Bottom-Up Adoption  High TCO, Low ROI   Rapid Time-to-Value  Outsourcing Alternatives   Out-Tasking Options ©2011, THINKstrategies, Inc. Slide 7
  8. 8. Why ASPs/Hosting FailedCustomer ASP/HostingApplication Company   Same legacy applications   Upfront perpetual license   Still inflexible architecture   Limited accessibility   Single-instance, inefficient Little perceived economic value.©2011, THINKstrategies, Inc. Slide 8
  9. 9. Multi-Tenant Model Leverages Shared ResourcesCloud Vendor ©2011, THINKstrategies, Inc. Slide 9
  10. 10. Visual Model of NIST’s Cloud Computing Working Definition Measured Service Rapid Elasticity EssentialCharacteristics On-Demand Broad Network Resource Pooling Self Service Access Service Software as a Platform as a Infrastructure as Models Service (SaaS) Service (PaaS) a Service (IaaS) Deployment Models Public Private Hybrid Community ©2011, THINKstrategies, Inc. Slide 10
  11. 11. Sorting Out IaaS vs. PaaSIaaS, PaaS,  Service Delivery Layer   App Development Layer  Raw storage and networking   Development tools & APIs  Load balancing, routing, and   Test, deploy and maintain virtualized operating systems applications  Packaged & priced by metered   Provisioning & billing unit. applications. ©2011 THINKstrategies, Inc. Slide 11
  12. 12. Introduction  Bryan  House,  Vice  President  Marketing  Acquia  
  13. 13. Self Hosted / Cloud / VPS “Managed” Hosting “Premium Managed” HostingYour Effort Traditional Hosting Options
  14. 14. Self Hosted / Cloud / VPS “Managed” Hosting “Premium Managed” HostingYour Effort
  15. 15. Self Hosted / Cloud / VPS “Managed” Hosting “Premium Managed” HostingYour Effort
  16. 16. Optimized  Drupal  environment   Real-­‐time  elasticity  Single  vendor  for  Drupal  expertise  &  support  
  17. 17. Optimized  Drupal  Runtime   •  Single  or  multi-­‐server   deployments   •  Apache,  PHP,  MySQL   •  Varnish,  APC,   Memcache   •  Acquia  Search   (ApacheSolr)   •  Configured  and  tuned   •  Battle  tested,   production  ready  
  18. 18. Acquia  Cloud  Runtime  Architecture  •  Built  on  Amazon  EC2,  SAS   70  certified  platform  •  Highly  available,   redundant  configurations  •  Shared  or  dedicated  load   balancer  options  •  Fault-­‐tolerant  HA  file   system  •  Automated  &  manual   backups  
  19. 19. Optimized  Developer  Experience   •  Dev,  Stage,  and   Prod  environments   Drupal Developer Experience •  GIT  &  SVN  support   •  Highly  automated   workflow   •  CLI  and  API   interface  
  20. 20. Acquia  Cloud  Development  Workflow  
  21. 21. Acquia  Cloud  Development  Workflow   Code   Database   Files  
  22. 22. Acquia  Cloud  Development  Workflow   Code Database Files
  23. 23. Acquia  Cloud  Development  Workflow   Code Database Files
  24. 24. Acquia  Managed  Cloud   •  Target  -­‐  business-­‐critical   sites,  99.95%  uptime   •  High  availability,  multi-­‐ server  configurations   Drupal Developer Experience •  Redundant  architecture,   including  failover  across   geographies   •  Burstable,  elastic   resources   •  White  glove  support  
  25. 25. Acquia  Dev  Cloud   •  Target  -­‐  Professional   developers  managing   client  sites   •  Single-­‐server   Drupal Developer Experience configurations   •  Multiple  separate  sites   per  server  
  26. 26. Acquia  Dev  Cloud   •  Target  -­‐  Professional   developers  managing   client  sites   •  Single-­‐server   Drupal Developer Experience configurations   •  Multiple  separate  sites   per  server   •  Self-­‐service  or  SLA-­‐ based  support  options  
  27. 27. Acquia  Cloud  Demo  
  28. 28. Case  Studies  –  Acquia  Cloud  in  Action  
  29. 29. Case  Studies  –  Al  Jazeera  •  Site:  •  Situation:   •  Traditional  hosting  provider   •  Experienced  downtime  &  outages  due  to  traffic  spikes   •  News  site  –  with  live  blogging  –  traffic  is  highly  variable  /   unpredictable  •  After  moving  to  Acquia  Managed  Cloud:   •  Elastic  environment  to  respond  to  10x  &  20x  spikes  in  traffic   •  Tuning  via  application  configuration  &  optimization  changes   •  Added  redundancy  and  backup  strategy  
  30. 30. Global  PR  Firm  -­‐  Scalability   Global PR Firm
  31. 31. Case  Study  –  Global  PR  Firm  •  Site:  Announcement  website  –  multi-­‐$B  merger  •  Situation   •  No  Drupal  hosting  /  performance  experience   •  Expecting  20M  page  views   •  Unable  to  hit  load  test  benchmarks    •  After  moving  to  Acquia  Managed  Cloud:   •  Heavy  testing  under  load  using  SOASTA  CloudTest   •  Performance-­‐tuned  application  and  stack  configuration   •  Served  5,000  requests  &  830  page  views  per  second   •  Scaled  down  post  launch  -­‐  saved  $$  
  32. 32. Drupal  optimized  PaaS  Elastic  resources,  real-­‐time  responsiveness  Flexible  architecture  Single  vendor  for  complete  support  
  33. 33. Questions  •  For  more  information,  visit:   •   •  •  Contact  us:   Today’s webinar recording will be posted at: •   • 888.9.ACQUIA