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Kaltura: Open Source Video
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Kaltura: Open Source Video

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Kaltura is the world's first open source video platform, offering a combination of power and flexibility that bridges the gap between build and buy. Kaltura supports the entire online video deployment …

Kaltura is the world's first open source video platform, offering a combination of power and flexibility that bridges the gap between build and buy. Kaltura supports the entire online video deployment process, from ingestion through delivery, and can be deployed either in the cloud or at your own datacenter. Our industry-leading features include an integrated Flash/HTML5 video player, sophisticated distribution management, and out-of-the-box integration with advertising, analytics, and CMS systems. Kaltura’s software powers over 100,000 publishers, including major media organizations worldwide such as Fox Television, ABC Television, the Times of India, TVAzteca, Warner Bros. and many more.

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  • This is the state of online video today With HD content and the explosion of smartphones, tablets, and other devices
  • The amount of complexity producers need to deal with has increased dramatically And no end is in sight This complexity slows down your production process And creates barriers between your audience and your content And that means lower consumption and lower revenue
  • Kaltura abstracts away this complexity so you can focus on what matters: Your content and your audience But unlike other online video platforms, Kaltura also provides the flexibility to handle these issues your way – with a service-oriented architecture and no vendor-lock in Focus plus flexibility equals control Control over your content, over your budget, and in the end over your destiny
  • What is Kaltura? It’s a rich media management system
  • SaaS: cheapest and least complex, but limited flexibility Self-Hosted On Prem edition: maximum control, security, and flexibility Managed On Prem edition: split the difference
  • Transcript

    • 1. June 2011
    • 2. analytics management syndication Live delivery monetization ingestion editing annotation CDN publish tags feeds scheduling thumbnail transcoding MRSS playlist metadata UGC SEO social adaptive HTTP RTMP encryption access moderation progressive translation images audio long-form subtitles related rating targeting restrictions download ad-servers ad-networks VOD reports webcam synchronization white-label HTTP engagement flash silverlight html5 mobile
    • 3. analytics management syndication Live delivery monetization ingestion editing annotation CDN publish tags feeds scheduling thumbnail transcoding MRSS playlist metadata UGC SEO social adaptive HTTP RTMP encryption access moderation progressive translation images audio long-form subtitles related rating targeting restrictions download ad-servers ad-networks VOD reports webcam synchronization white-label HTTP engagement flash silverlight html5 mobile COMPLEXITY
    • 4. focus flexibility control + =
    • 5. Who is ?
      • The first Open Source Video Platform
      • Founded in 2006
      • ~120 employees, 50% R&D
      • HQ in NYC and offices in SF, LA, London, Tel Aviv
      • Backed by top VC’s including Intel Capital
      • Founders from ICQ, EMC, Yale, and Israeli Air Force
    • 6. Who uses ?
      • Over 100,000 websites; over 8,000 developers
    • 7. Rich Media Management System
          • uploading & importing
          • transcoding controls
          • content management
          • scheduling
          • access control
          • moderation
          • player design
          • playlist publishing
          • syndication feeds
          • advertising
          • analytics & reporting
    • 8. Customizable Player System
    • 9. Robust Advertising Support
      • VAST and major proprietary ad networks
      • Ads integrated across HTML5/Flash players
      • Create new inventory with sponsored players
    • 10. Mobile and Device Support
      • iPad / iPhone / Smartphone delivery
      • OTT integration
      • Leaders in HTML5
    • 11. Distribution Management
      • Automate distribution to third-party partners
      • Automate sunrise/sunset across all distributors
      • Thumbnail + Metadata + Schedule + Flavor = Video Package
      • Automatic Delivery/Manual Review
    • 12. Why is Different?
    • 13. previous ways to integrate video DIY proprietary SaaS vendors video portals pros cons robustness (?) customization integration control security monetization costs complexity distribution costs simplicity distribution robustness customization integration control security monetization robustness simplicity distribution monetization customization integration control security costs pros cons pros cons
    • 14. ways to integrate online video DIY proprietary SaaS vendors video portals pros cons robustness (?) customization integration control monetization costs complexity costs simplicity robustness customization integration control monetization robustness simplicity distribution monetization customization integration control security costs pros cons pros cons open-source platform robustness simplicity distribution monetization customization Integration control security costs pros cons
    • 15. The Value of Open Source
      • Full access to entire source code stack
      • No IP issues: all core code written and validated by Kaltura engineers
      • Available under commercial license: no open source restrictions for commercial customers
      • Open-source community contributions fully compatible
      THE END OF VENDOR LOCK-IN
    • 16. Flexible Deployment Options
      • Three Enterprise Software Editions
        • Software as a Service (SaaS) Edition
        • Self Hosted On Prem Edition
        • Managed On Prem Edition
      • Our cloud or yours
        • Virtual machines available in VMWare, Rackspace and Amazon variants
    • 17. Kaltura Architecture
      • All functionality provided by RESTful services layer
      • API Client Libraries available in all major programming languages
      • Widgets provide common functionality
      • Full-fledged applications for video workflow management, video-based websites, CMS integrations, and more
    • 18. Kaltura Unifies Media Workflows
    • 19. Kaltura Application Exchange And more…
    • 20.
      • Case Studies
    • 21. Case Study: Fox Digital Media
      • The Business Need:
      • Consolidation of multiple online properties to a single solution
      • Centralization of Expertise
      • Platform for 3-5 year plan
      • Full ownership of VAMP
      • Reduce costs of multi-vendor approach
      • Continued Control
      • Why Kaltura
      • A deep sense of control over the product and ability to customize.
      • Combines centralized management with per-property flexibility
      • Leverage existing resources and plug-in new ones
    • 22. Case Study: Fox Digital Media Custom Dashboard
    • 23. Case Study: Gogo Inflight Movies
      • The Business Need:
      • Enable on-demand purchase of premium movies in flight
      • Support studio-approved DRM
      • Deliver to laptops and devices
      • Full resume capability
      • Why Kaltura
      • Flexible deployment allows Kaltura server to run on the airplane
      • Support for customized purchase transaction
      • Integrated with Widevine DRM
    • 24. focus flexibility + =

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