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Mobile Internet Marketing
Mobile Internet Marketing
Mobile Internet Marketing
Mobile Internet Marketing
Mobile Internet Marketing
Mobile Internet Marketing
Mobile Internet Marketing
Mobile Internet Marketing
Mobile Internet Marketing
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Mobile Internet Marketing

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AccuraCast mobile marketing

AccuraCast mobile marketing

Published in: Business, Technology
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  • 1. Mobile Internet Marketing By AccuraCast © 2007 AccuraCast Limited
  • 2. Mobile Internet Forecast <ul><li>It is forecasted that in 2008: </li></ul><ul><ul><li>There will be 1.1 billion PC users </li></ul></ul><ul><ul><ul><li>of which 700 million will have Internet access </li></ul></ul></ul><ul><ul><li>There will be 3 billion mobile phone users </li></ul></ul><ul><ul><ul><li>of which 1.2 billion will have Internet access </li></ul></ul></ul><ul><li>Brands are looking at how they can develop and manage a successful mobile presence </li></ul>© 2007 AccuraCast Limited
  • 3. Our Mobile Marketing Services <ul><li>Mobile website development </li></ul><ul><li>Mobile search optimisation </li></ul><ul><li>Mobile search advertising </li></ul><ul><li>Mobile display advertising </li></ul>© 2007 AccuraCast Limited
  • 4. Mobile Website Development <ul><li>Bespoke mobile website development </li></ul><ul><li>Platform to build and manage highly sophisticated mobile pages </li></ul><ul><ul><li>‘ Drag and drop’ page building </li></ul></ul><ul><ul><li>Sell any products from a &apos;mobile web store’ </li></ul></ul><ul><ul><li>Build mobile social networks </li></ul></ul><ul><ul><li>Streaming music and video content direct to mobile with either your content catalogue or User Generated Content </li></ul></ul>© 2007 AccuraCast Limited
  • 5. Mobile Search Optimisation <ul><li>Positioning mobile sites to rank high on organic results on mobile search engines </li></ul><ul><ul><li>Devise a mobile keyword strategy </li></ul></ul><ul><ul><li>Create attractive mobile content </li></ul></ul><ul><ul><li>Obtain increased visibility on a wide variety of local and generic mobile searches </li></ul></ul>© 2007 AccuraCast Limited
  • 6. Mobile Advertising <ul><li>Mobile search advertising campaigns </li></ul><ul><ul><li>Pay per click </li></ul></ul><ul><ul><li>Pay per call </li></ul></ul><ul><li>Mobile display advertising campaigns </li></ul><ul><ul><li>Managed ad campaigns on platforms such as AdMob </li></ul></ul><ul><ul><li>Managed ad partnerships on popular third-party mobile platforms </li></ul></ul>© 2007 AccuraCast Limited
  • 7. Example Mobile Websites © 2007 AccuraCast Limited Dynamic news stories brought in by RSS feeds Aesthetically stunning site designs Intelligent Login System Ability to bring in users messages and profile Users can personalise their homepage by selecting which parts of the site they wish to see
  • 8. Example Mobile Websites © 2007 AccuraCast Limited News is brought in by RSS feeds Up selling of mobile content Scores are automatically updated here Images are automatically displayed here Advanced gallery allows fans to upload their images without sending MMS Users can upload their images from the phone’s browser Fans can comment on uploaded images
  • 9. Thank You Farhad Divecha Director, AccuraCast [email_address] Phone: +44 800 019 6813 © 2007 AccuraCast Limited

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