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Industry Predictions for 2014: Cross-Screen
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Industry Predictions for 2014: Cross-Screen

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This infographic shares data from Undertone's latest Industry Pulse survey of advertisers and publishers, conducted in Q4 2013.

This infographic shares data from Undertone's latest Industry Pulse survey of advertisers and publishers, conducted in Q4 2013.

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  • 1. I UTY US N S PL D R E I UTY RD T N FR 04 N S PEII SO 21 D R CO CROSS SCREEN CR OS  CR E S S E N: c c r tit m d e ci snta tof eooi dve o ue d ilei x uo oalsw ot fl n ec : n rn ga a e tn et h lw g is dso, apoead r b t e t s rhn,n/ t l. kp m t o ae ADVERTI SERS 7 1 % OF ADVERTI SERS EXPECT TO IC E S S E D N RA E PN ON CROSS SCREEN AV TI ITTEI21 DE IN N IIS 0 RS G I V N 4 A HW I A SEDNRAECOSCE S O WL D PN I ESARSSRE ? L C N 3% 7 7% 8 wl ca s n in es p d lr ee i f sapoe o m rhn r t 7% 1 wl ca s nf dso in es p do e t l r e e r kp i wl ca s nf t l in es p do a e l r e e r bt i W ARLWLEEG G L FR SL ? HTOE I MRI PA OM PA L N T Y 5% 4 1% 7 2% 2 I21 WLYUE : N 04 I O T T , L S CNE ET ONC DV T D ILUO M IT OTF O E GA  H WAALT HO G E B E NL Y R EC O ATM TE  SD P Y UO OI ID H I L VNA SA NNOTEBV OEFHAOE 4% 7 1% 5 PUBL SHERS I 9% 6 OF PUBL SHERS THI I NK THEI R MO IEST T A FC BL IE R F I WI L I L NCREASE HW UH I M B ERFCNRAE O M C WL OI TAF I ES L L I C ? 8% 0 m ber c i oitffi wl la l ir sbut2% n e eypo5 ca 1% 6 m ber c i oitffi wl la l ir sb2- % n e ey6 0 ca 5 4 % m ber c i oitffi wl la l ir sbm r n e ey o ca e t n0 h 5% a HW I M B ERFC EPIN 04 O WL OI TAF BSL I21 L L I T ? SAT MR POE HN TL AE BT 5% 4% 4 6 WLPBI ES PEETE OS E I ULHRI L NRS NI L S M M P V DS NO TE SEI21 EG FRHI IS 04 I RT N ? 5% 3 8 % 1%2% 8 1 Y , Y ,ii N e s e wtn o s h AA SP t nx h e e t 1m n s 2 ot h S uc : n etn I ut P l , o e e 2 1. o re U d r e n s y u e N v mb r 03 o d r s Nt r os e u

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