Starting Selling Online
You Will Need
Products & Services
A Website
Professional Design
Marketing
Business Training
Taking Local Business Online
Your Products & Services
Know Your Online Market
Market Research
Finding Demand Online
Learning Keyword Research
Learning By Watching
Social Media Users
Your Prospects are there too
Forums/Groups/Community
Are they talking about your products?
No/Low Demand?
Build Brand Online
Building Brand Online
You Need A Website
Creating Web Site
CMS, Design & Content
Choosing CMS
Business Site &E-Commerce
Business Site CMS
WordPress, Joomla ,Drupal Etc
E-Commerce CMS
Design
Themes ,Template & Custom Design
Theme Club
Accepting Payment
Credit Cards,Cash &Mobile
Content
Information Architecture
Business Site
Home ,Product/Service, Contact & Blog
Accepting Payments
Online Marketing
Online Marketing Strategies
Inbound VS Outbound
Source:wordstream.com
Interruption VS Inbound
Source:hubspot.com
Search Engine Optimization
Social Media
Learning Social Media
Determine Your Business
Objectives for Social Media
Concrete, measurable and achievable
Goal: Building Brands
getting people to recognize your
name and associate it with your
product.
Driving traffic to your social media
page or company website.
Sales Support
Answering
prospects’
questions and
showing
them how to
use your
products or
services.
Engaging Customers
Giving Customers Reasons to Talk
about your brand and products
Know Your Audience
Set Social Media Engagement
Be strategic with your social media time
usage. It’s easy to spend more time than you
need to ...
Plan Your Resource Use
Decide Who Will Handle Your
Social Media Engagement
You Or an Employee ?
Set Parameters for Social Media Use
This means defining your social
media guidelines for both employees
and visitors.
Measure Your Social Media
Building Community
Selling To List
How Have I done?
Get Connected
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
How To Start Selling Online
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How To Start Selling Online

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Technical Session conducted on DigitalWorld Fair 2014 arranged by BASIS.

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How To Start Selling Online

  1. 1. Starting Selling Online
  2. 2. You Will Need
  3. 3. Products & Services
  4. 4. A Website
  5. 5. Professional Design
  6. 6. Marketing
  7. 7. Business Training
  8. 8. Taking Local Business Online Your Products & Services
  9. 9. Know Your Online Market Market Research
  10. 10. Finding Demand Online
  11. 11. Learning Keyword Research
  12. 12. Learning By Watching
  13. 13. Social Media Users Your Prospects are there too
  14. 14. Forums/Groups/Community Are they talking about your products?
  15. 15. No/Low Demand? Build Brand Online
  16. 16. Building Brand Online You Need A Website
  17. 17. Creating Web Site CMS, Design & Content
  18. 18. Choosing CMS Business Site &E-Commerce
  19. 19. Business Site CMS WordPress, Joomla ,Drupal Etc
  20. 20. E-Commerce CMS
  21. 21. Design Themes ,Template & Custom Design
  22. 22. Theme Club
  23. 23. Accepting Payment Credit Cards,Cash &Mobile
  24. 24. Content
  25. 25. Information Architecture
  26. 26. Business Site Home ,Product/Service, Contact & Blog
  27. 27. Accepting Payments
  28. 28. Online Marketing
  29. 29. Online Marketing Strategies
  30. 30. Inbound VS Outbound
  31. 31. Source:wordstream.com Interruption VS Inbound
  32. 32. Source:hubspot.com
  33. 33. Search Engine Optimization
  34. 34. Social Media
  35. 35. Learning Social Media
  36. 36. Determine Your Business Objectives for Social Media Concrete, measurable and achievable
  37. 37. Goal: Building Brands getting people to recognize your name and associate it with your product.
  38. 38. Driving traffic to your social media page or company website.
  39. 39. Sales Support Answering prospects’ questions and showing them how to use your products or services.
  40. 40. Engaging Customers Giving Customers Reasons to Talk about your brand and products
  41. 41. Know Your Audience
  42. 42. Set Social Media Engagement Be strategic with your social media time usage. It’s easy to spend more time than you need to on social media. A social media plan—together with a strategic approach— will help you find the right balance.
  43. 43. Plan Your Resource Use
  44. 44. Decide Who Will Handle Your Social Media Engagement You Or an Employee ?
  45. 45. Set Parameters for Social Media Use This means defining your social media guidelines for both employees and visitors.
  46. 46. Measure Your Social Media
  47. 47. Building Community
  48. 48. Selling To List
  49. 49. How Have I done?
  50. 50. Get Connected

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