Whats app
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WhatsApp is a free third party application which allows you to communicate with your friends and family, share images, videos and links using network access. It’s simple and easy app that works on ...

WhatsApp is a free third party application which allows you to communicate with your friends and family, share images, videos and links using network access. It’s simple and easy app that works on androids, Window phones, Blackberry and IOS very smoothly. 
Now coming to how does it works part. Like many other software, this application is internet based. If you don’t have internet than this app is not for you but fortunately nowadays every mobile network is providing this facility at minimal charges. Anyways, this application once installed creates a user account in the database. After that it accesses the smartphones phonebook and syncs it with its own database making it easier for the user to connect with his/her own contacts those who have accounts on whatsapp.

WhatsApp is a subscription-based application for Android and a one-time buy application for iOS. On Android, it is a free service for an year and after that, it is a subscription of mere $1 per year to continue using the service. On iOS, users can buy the service for $1 and there is no subscription after. With over 250 millions active users on WhatsApp, mostly on Android, they have secured a spot for constant revenue.
WhatsApp has already acquired the market. It is very popular among teens in United States, India and other countries. People have used it for so long that they just don’t wanna switch. Let me give an example about it. WeChat is continuously carrying out marketing campaigns in India through radio, television and billboards on the streets. It has been some time since we last reported about Tencent’s plan on expanding WeChat in India. There has been downloads but not a very subtle base of customers who use it regularly.
WhatsApp has already penetrated the market and it is near-to-impossible hard for any other messaging service to come close to a competition in such a small time. Given that WhatsApp no longer updates their app (which is highly unlikely to happen), it will still take WeChat over a year to make users switch from WhatsApp to them (also, highly unlikely to happen).

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  • WhatsApp is a free third party application which allows you to communicate with your friends and family, share images, videos and links using network access. It’s simple and easy app that works on androids, Window phones, Blackberry and IOS very smoothly. 
  • Now coming to how does it works part. Like many other software, this application is internet based. If you don’t have internet than this app is not for you but fortunately nowadays every mobile network is providing this facility at minimal charges. Anyways, this application once installed creates a user account in the database. After that it accesses the smartphones phonebook and syncs it with its own database making it easier for the user to connect with his/her own contacts those who have accounts on whatsapp.
  • WhatsApp is a subscription-based application for Android and a one-time buy application for iOS. On Android, it is a free service for an year and after that, it is a subscription of mere $1 per year to continue using the service. On iOS, users can buy the service for $1 and there is no subscription after. With over 250 millions active users on WhatsApp, mostly on Android, they have secured a spot for constant revenue.
  • WhatsApp has already acquired the market. It is very popular among teens in United States, India and other countries. People have used it for so long that they just don’t wanna switch. Let me give an example about it. WeChat is continuously carrying out marketing campaigns in India through radio, television and billboards on the streets. It has been some time since we last reported about Tencent’s plan on expanding WeChat in India. There has been downloads but not a very subtle base of customers who use it regularly.WhatsApp has already penetrated the market and it is near-to-impossible hard for any other messaging service to come close to a competition in such a small time. Given that WhatsApp no longer updates their app (which is highly unlikely to happen), it will still take WeChat over a year to make users switch from WhatsApp to them (also, highly unlikely to happen).

Whats app Presentation Transcript

  • 1. Abhishek Sheth
  • 2. About WhatsApp • 3rd Party app • Communicate & Share
  • 3. How It Works • Internet based • Creates account in their database • Sync phonebook contacts
  • 4. How does it monetize ? • Android – Subscription based • iOS – Buying • 250 millions active users