ManagingInnovationManaging Innovation: Creating a Global Corporation,The Adventures of SAMSUNGBy Howard Lin, Amber Wu, and...
Adventures of SamsungFounded in 1938By Lee Byung-chullFirst Business:Retail Store(right pic)
In 2008 it Contributed to 1/5th of Koreas GlobalExports
DRAM CHIPSAcquisitions Setting up R&D in Silicone Valley
How you can relate andutilize strategies tocreate globalcorporations via thetheories of Innovation
Outline of Presentation1)Sources of Prior knowledge2)Why Samsung established its own R&D3)How it enhances its absorptiveca...
1)Sources of Prior knowledge1)Dr.Ki-Dong Kangs expertise2)Motorola Acquisition3)More than 50 years of Business experiencei...
2)Why Samsungs establish its internalR&D1)Refusal of foreigners for VLSI (Large ScaleIntegrated Techniques) license2)Low l...
3)How it enhances its absorptive capacity1) Organize Task Force2) Buy Very Large Scale Integrated Techniques3) Organize 2 ...
4)Why invest allocate 2 more teams forcommercialising(Korea) and assimilation(USA) of R&D?1) Specialize in more fields to ...
5) What can be learned from all of this?1) Acquisitions2) Value Knowledge3) R&D Development
ConclusionThink Local, Go Global
Thank You
Q&A Session
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Creating a global corporation, the adventures of samsung

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Transcript of "Creating a global corporation, the adventures of samsung"

  1. 1. ManagingInnovationManaging Innovation: Creating a Global Corporation,The Adventures of SAMSUNGBy Howard Lin, Amber Wu, and Abdul Malik Omar
  2. 2. Adventures of SamsungFounded in 1938By Lee Byung-chullFirst Business:Retail Store(right pic)
  3. 3. In 2008 it Contributed to 1/5th of Koreas GlobalExports
  4. 4. DRAM CHIPSAcquisitions Setting up R&D in Silicone Valley
  5. 5. How you can relate andutilize strategies tocreate globalcorporations via thetheories of Innovation
  6. 6. Outline of Presentation1)Sources of Prior knowledge2)Why Samsung established its own R&D3)How it enhances its absorptivecapacity?4)Why invest allocate 2 more teams forcommercialising and assimilation ofR&D?5)What can be learned from all of this?Conclusion
  7. 7. 1)Sources of Prior knowledge1)Dr.Ki-Dong Kangs expertise2)Motorola Acquisition3)More than 50 years of Business experiencein other industries
  8. 8. 2)Why Samsungs establish its internalR&D1)Refusal of foreigners for VLSI (Large ScaleIntegrated Techniques) license2)Low labour cost in Korea3)Improve technological capacity to enhanceperformance in industry
  9. 9. 3)How it enhances its absorptive capacity1) Organize Task Force2) Buy Very Large Scale Integrated Techniques3) Organize 2 R&D Teams
  10. 10. 4)Why invest allocate 2 more teams forcommercialising(Korea) and assimilation(USA) of R&D?1) Specialize in more fields to enhanceabsorptive capacity2) Location. Location. Location.3) Competition and Collaboration
  11. 11. 5) What can be learned from all of this?1) Acquisitions2) Value Knowledge3) R&D Development
  12. 12. ConclusionThink Local, Go Global
  13. 13. Thank You
  14. 14. Q&A Session

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