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RiskyBehavior?

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RiskyBehavior? RiskyBehavior? Presentation Transcript

  • Risky Behavior?
    Texting&Driving
    by Abigail Cameron
  • There are 3 main types of distracted driving…
    Source: US Department of Transportation, Statistics and Facts about Driving
    Visual – taking your eyes off the road
    Manual– taking your hands off the wheel
    Cognitive – taking your mind off what you’re doing
    image: ClipArt
  • image: Andrea Narita - Flickr
    Texting is the most alarming because it involves all 3types of distraction.
    Source: US Department of Transportation, Statistics and Facts about Driving
  • In 2009, 20% of crashes in the United States were reported cases of distracted driving.
    Source: US National Highway Traffic Safety Administration
    image: alexbartok - Flickr
  • image: Siebuhr - Flickr
    Of those killedin distracted-driving-related crashes, 18% or995involved reports of a cell phone as the distraction.
    Source: US National Highway Traffic Safety Administration
  • Drivers who use hand-held devices are 4x as likely to get into crashes serious enough to injure themselves.
    Source: Insurance Institute for Highway Safety
    image: RiaPereira - Flickr
  • So…
    …Why does 81% of the population keep texting while driving?
    Source: Buzzle.com – Texting while driving statistics
    image: Magda.indigo - Flickr
  • MULTITASKING
    Convenience of texting and driving at the same time – people become oblivious to the danger.
    Image: ashapiro515 - Flickr
  • ADDICTION
    People just CAN’T put the phone DOWN.
    image: maeva - Flickr
  • image: vnduan - Flickr
    OBLIVIOUS
    People don’t realize how dangerous it is for themselves&others.
  • image: Hypno Istanbul - Flickr
    Studies show that texting deteriorates reaction time more then getting behind the wheel drunk…
    Texting showed a 35% deterioration in reaction time and 91% decrease in steering ability…
    …while driving drunk only showed a 12% deterioration in reaction time.
    Source: CBC News
  • So…If you wouldn’t get behind the wheel drunk…
    …Then why would you get behind the wheel and text?
    image: bimma - Flickr
  • Solution?
    image: Null Photography - Flickr
  • FINES
    Are fines really the positive solution to change the statistics around texting&driving?
    Image: Amsterd@m - Filckr
  • image: WestPeak Photography - Flickr
    In 2011, 1500 people have been fined $167 for distracted driving in Vancouver.
    Source: The Globe and Male – Does Texting While Driving make sense to you?
  • In 2010, almost 17,000 drivers were charged $155 in Toronto.
    Source: The Globe and Male – Does Texting While Driving make sense to you?
    image: ijustine - Flickr
  • Image: DanielY - Flickr
    Even the App campaigns to stop texting while driving in this digital age aren’t helping.
    Source: The Globe and Male – Does Texting While Driving make sense to you?
  • WHY?
    image: misallphoto - Flickr
  • No one is afraid of being caught!
    image: Zi - Flickr
  • image: wbsloan - Flickr
    Does Texting&Driving make sense to you?
  • All images are licensed under the Creative Commons Non-Commercial Share-Alike 3.0 agreement, and sourced from Flickr.
    image: .David Chu - Flickr