JessINITIAL IDEAS ANDFEEDBACK
 The recipe cards could be for people that are just starting to becomevegetarian. Ideas could be that the cards contain a...
What do you like about the idea?What areas of the idea could be developed?What do you find interesting about the idea?FEED...
 Another idea could be that the recipe cards only focus on deserts. The firstcard could be of a vegetarian cheesecake and...
What do you like about the idea?What areas of the idea could be developed?What do you find interesting about the idea?FEED...
 Another idea could be that the cards are promoting healthy eating. Therecipes will include breakfasts, lunches and dinne...
What do you like about the idea?What areas of the idea could be developed?What do you find interesting about the idea?FEED...
 Another idea could be that the cards could be made for children. Thecolour scheme would be quite bold, primary colours w...
What do you like about the idea?What areas of the idea could be developed?What do you find interesting about the idea?FEED...
 Another idea could be the cards are made for people who are on a budgetand don’t have enough time to make proper meals. ...
What do you like about the idea?What areas of the idea could be developed?What do you find interesting about the idea?FEED...
What do you agree with from your feedback?What do you disagree with from your feedback?SUMMARY OF FEEDBACK
Which idea that you came up with is your favourite and why?Which idea, that your team came up with, is your favourite and ...
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Initial%20 ideas%20and%20feedback[1]

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Initial%20 ideas%20and%20feedback[1]

  1. 1. JessINITIAL IDEAS ANDFEEDBACK
  2. 2.  The recipe cards could be for people that are just starting to becomevegetarian. Ideas could be that the cards contain a different meal eachtime. The first card could contain a vegetarian breakfast, the second couldcontain an idea for lunch, the next could contain an idea for tea, and thendesert and a snack. This would give people a good starting point to themeals that they could have. The cards could be vanished and laminated sothey can use them again and give them out to people that they know whowant to become vegetarian too. The colours could be quiteminimalistic, they could mirror the photographs that are used and the fontshould be clear so that if they are used a lot then they will still be able toread it.IDEA 1
  3. 3. What do you like about the idea?What areas of the idea could be developed?What do you find interesting about the idea?FEEDBACK 1
  4. 4.  Another idea could be that the recipe cards only focus on deserts. The firstcard could be of a vegetarian cheesecake and the next could be of achocolate cake. These recipes would be classed as unhealthy and theywould need to be laminated because they would most likely be used themost. The theme could be quite creative, and the photographs will take upthe whole front side. These cards would be for people that have beenvegetarians for years and also for people that are just starting to becomevegetarian. The recipes would be quite easy to make so the cardthemselves would be quite simple. We will take the photographs and wewill try to get them to look professional.IDEA 2
  5. 5. What do you like about the idea?What areas of the idea could be developed?What do you find interesting about the idea?FEEDBACK 2
  6. 6.  Another idea could be that the cards are promoting healthy eating. Therecipes will include breakfasts, lunches and dinners and the ingredientswill be healthy. These cards will be for both existing vegetarians and newvegetarians. The cards could be embossed, and the colour scheme will beearthy, for example greens and browns. The font will be serif and theimages will be simple but they will look professional and fancy. For this itmight be useful to use stock photographs. These cards could have asummer colour scheme, for example there would be a mix of oranges andyellows used, and the photographs would have been taken in the sun. thisis mainly because people seem to eat healthier in the sun but they can beused year round as a motivation to eat healthy.IDEA 3
  7. 7. What do you like about the idea?What areas of the idea could be developed?What do you find interesting about the idea?FEEDBACK 3
  8. 8.  Another idea could be that the cards could be made for children. Thecolour scheme would be quite bold, primary colours would be used andthere will be a simple font used. Headings will also be used to make itclearer which stage that the children are at. These cards could be die cutand laminated so the children and their parents can use it again, and thisway the design won’t be plain. The photographs that are used in thesecards would be taken from stock and they would be presented in a creativeway.IDEA 4
  9. 9. What do you like about the idea?What areas of the idea could be developed?What do you find interesting about the idea?FEEDBACK 4
  10. 10.  Another idea could be the cards are made for people who are on a budgetand don’t have enough time to make proper meals. There would be a cardfor breakfast, another for lunch, another for tea then two more for desertand a snack. The cards could be varnished and the design could be quitesimple. The only colour that is used is the colour of the photograph and thecolour of the branding strip at the bottom of the card and the text. We willtake the photographs ourselves. The recipeIDEA 5
  11. 11. What do you like about the idea?What areas of the idea could be developed?What do you find interesting about the idea?FEEDBACK 5
  12. 12. What do you agree with from your feedback?What do you disagree with from your feedback?SUMMARY OF FEEDBACK
  13. 13. Which idea that you came up with is your favourite and why?Which idea, that your team came up with, is your favourite and why?IDEA EVALUATION

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