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Small ppt on internet marketing

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small ppt on i-mktng..including working and examples..

small ppt on i-mktng..including working and examples..

Published in: Business, News & Politics

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  • 1. International Institute ofInternational Institute of Professional StudiesProfessional Studies Presentation on Submitted To Ms. Chetna Sawant Submitted By Ms. Aayushi Jain 1Internet Marketing
  • 2. ContentsContents What is Internet marketing? Past of Internet marketing Working of Internet marketing Examples Conclusion 2Internet Marketing
  • 3. What is Internet Marketing?What is Internet Marketing? Internet marketing, refers to advertising and marketing efforts that use the Web and e-mail to drive direct sales via e-commerce as well as sales leads from Web sites or emails. 3Internet Marketing
  • 4. Past of online marketingPast of online marketing Internet was earlier used as Arpanet, started in 1960s. 1st advertising email was sent in 1965. In 1990s display ads started. Firstly it was only online ordering. Sell and buy became possible in 1991. Amazon and ebay are the companies that used transactions firstly. 4Internet Marketing
  • 5. Working of Online marketingWorking of Online marketing It works on the basis of following model.. “BCG Matrix” B2B B2C B2G C2B C2C C2G G2B G2C G2G Business Consumer Government Business Consumer Government 5Internet Marketing
  • 6. ExamplesExamples 6Internet Marketing
  • 7. ConclusionConclusion The Internet is really changing market. From website designing, through search, online advertising, e-mail marketing and so on. They are presenting a vast new array of opportunities to get in front of consumers and deliver marketing messages. 7Internet Marketing
  • 8. 8Internet Marketing
  • 9. 9Internet Marketing
  • 10. 9Internet Marketing