Aaron Bramley
aaron@ridgewoodpr.com




      .Organized
   Non-profit workshops that
         work for you.
What is social media?

 • The new word of mouth

 • Share everything

 • Online community development
 and donations

 • I...
Why is social media
important?
• All ages can use it

• But particularly Gen Y/Millenials

• People are talking about you ...
Which social media
are important?
• Social Networks
   - Facebook
   - LinkedIn
   - Twitter

• Media Sharing
  - YouTube
...
Basic One:


    Call &
   Response
It all comes down
to communication
• Listen, listen, listen...

• Peer-to-peer conversations

• Be a human being
Participate now,
lead later
• Social media is quid pro
quo

• Don’t flood your friends

• Be a human being
Know your message
• Personal and professional
are one

• Employer/employee expectations

• Have a McGuffin


• Be a human b...
Two models

• The Big Band




• The Combo
Basic Two:


  It don’t mean a
 thing if it ain’t got
     that swing
The importance of
payin’ dues
• 30 minutes a day

• Slow aggregation of friends

• Approach strangers cautiously
Impostors are
easily spotted


• BE A HUMAN BEING!
(last time, I promise.)
Basic Three:



    Innovate
From the Blues to
Avant Garde and
everything in between
• There’s no right way

• Make it yours

• Never stop listening
Aaron Bramley
aaron@ridgewoodpr.com




      .Organized
   Non-profit workshops that
         work for you.
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Swingin' Social Media

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Swingin' Social Media is the first of many non-profit workshops created by Ridgewood Associates Public Relations, Inc. This workshop uses jazz basics to teach sound social media practice. The workshop is free and built for beginner to intermediate social media users. Contact aaron@ridgewoodpr.com for more information.

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Swingin' Social Media

  1. 1. Aaron Bramley aaron@ridgewoodpr.com .Organized Non-profit workshops that work for you.
  2. 2. What is social media? • The new word of mouth • Share everything • Online community development and donations • It’s FREE!
  3. 3. Why is social media important? • All ages can use it • But particularly Gen Y/Millenials • People are talking about you already
  4. 4. Which social media are important? • Social Networks - Facebook - LinkedIn - Twitter • Media Sharing - YouTube - Flickr or Picasa
  5. 5. Basic One: Call & Response
  6. 6. It all comes down to communication • Listen, listen, listen... • Peer-to-peer conversations • Be a human being
  7. 7. Participate now, lead later • Social media is quid pro quo • Don’t flood your friends • Be a human being
  8. 8. Know your message • Personal and professional are one • Employer/employee expectations • Have a McGuffin • Be a human being
  9. 9. Two models • The Big Band • The Combo
  10. 10. Basic Two: It don’t mean a thing if it ain’t got that swing
  11. 11. The importance of payin’ dues • 30 minutes a day • Slow aggregation of friends • Approach strangers cautiously
  12. 12. Impostors are easily spotted • BE A HUMAN BEING! (last time, I promise.)
  13. 13. Basic Three: Innovate
  14. 14. From the Blues to Avant Garde and everything in between • There’s no right way • Make it yours • Never stop listening
  15. 15. Aaron Bramley aaron@ridgewoodpr.com .Organized Non-profit workshops that work for you.
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