Aaron Bramley
aaron@ridgewoodpr.com
.Organized
Non-profit workshops that
work for you.

What is social media?
• The new word of mouth
• Share everything
• Online community development
and donations
• It’s FREE!

Why is social media
important?
• All ages can use it
• But particularly Gen Y/Millenials
• People are talking about you already

Which social media
are important?
• Social Networks
- Facebook
- LinkedIn
- Twitter
• Media Sharing
- YouTube
- Flickr or Picasa

Basic One:
Call &
Response

It all comes down
to communication
• Listen, listen, listen...
• Peer-to-peer conversations
• Be a human being

Participate now,
lead later
• Social media is quid pro
quo
• Don’t flood your friends
• Be a human being

Know your message
• Personal and professional
are one
• Employer/employee expectations
• Have a McGuffin
• Be a human being

Two models
• The Big Band
• The Combo

Basic Two:
It don’t mean a
thing if it ain’t got
that swing

The importance of
payin’ dues
• 30 minutes a day
• Slow aggregation of friends
• Approach strangers cautiously

Impostors are
easily spotted
• BE A HUMAN BEING!
(last time, I promise.)

Basic Three:
Innovate

From the Blues to
Avant Garde and
everything in between
• There’s no right way
• Make it yours
• Never stop listening

Aaron Bramley
aaron@ridgewoodpr.com
.Organized
Non-profit workshops that
work for you.