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Netiquette
Presented by Aaron Bramley
aaron@ridgewoodpr.com
www.ridgewoodpr.com
What is social media?What is social media?
• The new word of mouth
• Share everything
• It’s FREE!
Social media needs to be defined as a
group think mentality around your
message.
People are going to talk about you and
yo...
What is social media?What is social media?
• All ages can use it
• But particularly Gen Y/Millennials
• Fastest growing gr...
Social Media needs to be defined as a
group think mentality around your message.
People are going to talk about your messa...
It all comes down toIt all comes down to
communicationcommunication
• Listen, listen, listen...
• Peer-to-peer conversatio...
Participate now, lead laterParticipate now, lead later
• Social media is quid pro quo
• Don’t flood your friends
• Be a hu...
Know your messageKnow your message
• Personal and professional are one
• Employer/employee expectations
• Have a McGuffin
...
Imposters are easilyImposters are easily
spottedspotted
• Approach strangers cautiously
• Slow aggregation of friends
• Be...
InnovateInnovate
• There’s no right way
• Make it yours
• Never stop listening
Scenario #1Scenario #1
One of your students or his/her
family has added you as a friend
on Facebook. What do you do?
Scenario #1Scenario #1
• What is the school's policy?
• Do you have a standard
response?
• Set your privacy level
appropri...
Scenario #2Scenario #2
You see a negative news story
about your school on a news
website. The majority of
commenters agree...
Scenario #2Scenario #2
• Alert the proper administrator and
no one else
• Best to ignore it if you can
• Use full disclosu...
Scenario #3Scenario #3
A parent sends you a message
through Facebook about an issue
their student is having in class.
They...
Scenario #3Scenario #3
• What are the proper channels for
this?
• Develop a standard response
• Set privacy settings prope...
Q&A
Contact:aaron@ridgewoodpr.com and @AaronMSB
Prez Location: www.ridgewoodpr.com click on Blog
Netiquette
Netiquette
Netiquette
Netiquette
Netiquette
Netiquette
Netiquette
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Netiquette

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  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • People think of social media as blogs, photos online, etc. They should be thinking of where social media is now. Online Fragmented Social Networks. Blogs are so 2004!
  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • Some people look at Social Media as another form of old guard media, such as newspapers or adverising
  • Transcript of "Netiquette"

    1. 1. Netiquette Presented by Aaron Bramley aaron@ridgewoodpr.com www.ridgewoodpr.com
    2. 2. What is social media?What is social media? • The new word of mouth • Share everything • It’s FREE!
    3. 3. Social media needs to be defined as a group think mentality around your message. People are going to talk about you and your message. Deal with it. Encourage it.
    4. 4. What is social media?What is social media? • All ages can use it • But particularly Gen Y/Millennials • Fastest growing group on Facebook?
    5. 5. Social Media needs to be defined as a group think mentality around your message. People are going to talk about your message. Deal with it. Encourage it.
    6. 6. It all comes down toIt all comes down to communicationcommunication • Listen, listen, listen... • Peer-to-peer conversations • Be a human being
    7. 7. Participate now, lead laterParticipate now, lead later • Social media is quid pro quo • Don’t flood your friends • Be a human being
    8. 8. Know your messageKnow your message • Personal and professional are one • Employer/employee expectations • Have a McGuffin • Be a human being
    9. 9. Imposters are easilyImposters are easily spottedspotted • Approach strangers cautiously • Slow aggregation of friends • Be a human being
    10. 10. InnovateInnovate • There’s no right way • Make it yours • Never stop listening
    11. 11. Scenario #1Scenario #1 One of your students or his/her family has added you as a friend on Facebook. What do you do?
    12. 12. Scenario #1Scenario #1 • What is the school's policy? • Do you have a standard response? • Set your privacy level appropriately
    13. 13. Scenario #2Scenario #2 You see a negative news story about your school on a news website. The majority of commenters agree with the article. What do you do?
    14. 14. Scenario #2Scenario #2 • Alert the proper administrator and no one else • Best to ignore it if you can • Use full disclosure
    15. 15. Scenario #3Scenario #3 A parent sends you a message through Facebook about an issue their student is having in class. They are not happy. What do you do?
    16. 16. Scenario #3Scenario #3 • What are the proper channels for this? • Develop a standard response • Set privacy settings properly for you
    17. 17. Q&A Contact:aaron@ridgewoodpr.com and @AaronMSB Prez Location: www.ridgewoodpr.com click on Blog
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