About Your Presenter Jody Culbertson• 18 years Visions Electronics• 10 years installer/sales• Past Experience with Visions Electronics - 30 stores in Western Canada, Vice President of Category Development, along with Home/Car/Install Product Manager• Experience in Buying, Marketing, Management, Training• New venture Absolute Training - designed to work with any aspect of your business to make you better!• Email firstname.lastname@example.org or call 1-414-326-7162
About Your Presenter Marcel Newell• Electronic Technologist• 21 years old wire-puller at Exciter Sound• 27 years old vice president & co-owner• 28 years old created BASSWORX, now $96M• 29 years old & $20 founded AVIDWORX• 500 Stores with minimum 20% revenue increase• Wide perspective• 18 years building small businesses “Pracademic” “Simple”
Book Reference: E-Myth Entrepreneur – Manager – Technician A Business Is Systems Dependent, NOT People Dependent People do not Fail, Systems Do Work ON, not IN your business ON vs. IN: Building a Quality TeamYou cannot do it all yourself!
Book reference: E-Myth Tells a story about us… How the technician in the business branched out on her own and became the entrepreneurEntrepreneur - Manager - TechnicianMyth about owning your own business
CultureWhat you need: Helps the• Vision Board entrepreneur• Vision Statement chart a course• Mission Statement Helps the• Core Values Team stay on track
PeopleSo much of our success is about people. With all of our amazing technologicaladvances, people still do the work of the organization and are ultimately responsible for its success.
PeopleUnfortunately, most organizations largeand small, fail to provide leadership that engages the hearts of their people!
PeopleFact – 75% of people feel negativelytowards their work, based on survey of 1.5 million employees
Pay or Recognition?• Study in 1970 on…• What employees wanted…• What employers thought employees wanted…
PeopleFact – Out of the 75%, 72% of employees in the US are either emotionallydisconnected from their work or actively undermining their organizations
Pay or Recognition?• What do you think employees wanted?• What do you think employers thought they wanted? Pay or Recognition?
Pay or Recognition?The same study was done again in 200030 Years later do you think the results werethe same or different? Same Results!
People want Recognition!Employees wanted RecognitionEmployers thought they wanted +moneyBottom line:Employees want to be thanked when they do a good job!More than they want a raise! This costs you nothing!
VisionWhat you need to start: Bonus: FacilitatorTime: One Day (6-8 hrs)Location: Off site (No interruptions)Tools: Scissors Glue Sticks Each bring 4-10 (anything Magazines important to them) Poster Board Core Value Sheet
VisionStarts with vision from each team member
VisionAsk your team: How does your Vision address…PeopleProductsCustomersGlobal Market
VisionA picture is worth…… What story is your team telling you?
VisionA picture is worth…… What does your team see you do not?
Vision Buy inTeam Building Vision StatementInsights Right People on your BUS “Drive Positive Change”
VisionA picture is worth…… What is YOUR TEAM telling you? Do you have the right people on the bus?
VisionReal Examples3M – To solve unsolved problems innovativelyWal-Mart – To give ordinary folks the chance tobuy the same things as rich peopleAVIDWORX – Drive Positive ChangeWalt Disney – To make people happy Examples in the Room?
VisionThings to think about:Why you get up in the morning?When have you been fully fulfilled?Why are you in this business?Why do you like most about the industry?
MissionWhat is a Mission Statement?• An organization’s reason for existence• Vision is what it wants to be• Mission should guide the actions of the business• Makes it clear what the overall goals are• Provides a sense of direction which will help guide decision making
MissionHow Specific Should You Be?• This statement should represent the broadest perspective of your business’s mission• Here are some examples from real enterprises:
MissionReal Examples:3M – 3M is committed to actively contributing tosustainable development through environmentalprotection, social responsibility and economic progress."AVIDWORX – Transform the independent mobile electronic retail industry with affordable, world-class solutions.
MissionReal Examples:Walt Disney – “The mission of The Walt Disney Companyis to be one of the worlds leading producers andproviders of entertainment and information. Using ourportfolio of brands to differentiate our content, servicesand consumer products, we seek to develop the mostcreative, innovative and profitable entertainmentexperiences and related products in the world.”
MissionFinal facts to consider in Mission Statement• Moral/ethical position of the business• A desired public image• Vision of growth and profitability• What is your target market?• Description of products and services• Key important influence for the business
MissionYou can’t create a statement overnight!This will take time, so when you are constructingyour mission statement remember to make itclear and concise. Incorporate sociallymeaningful and measurable criteria andconsider approaching it from a grand scale.
MissionExamples in the Room?Shiny Object Test!Transparent to the Entire Team (alignment)
Culture YOURWHAT? LOGO VISION Drive Positive ChangeHOW? MISSION Transform the independentWHY? mobile retail industry with affordable, world-class solutions. CORE VALUES Open & Honest, Loyalty, Efficiency, Accuracy, Reputation, Growth Post everywhere!
Culture Out of Sight, Out of MindTakes 17-27 times to build a habit…When is the best time to start?
CultureA business is systems dependant, not people dependent Making Accountability Easy…
Culture A business is systems dependant, not people dependent Making Accountability Easy…What to do when mistakes happen?
CultureType of Mistake?Process Mistake?Culture Mistake?
ProcessTake the people out of it.Focus on ProcessExamples?Do not play the blame game?
ProcessLeadership, shared responsibilityWhat did I do to lead to this outcome? Working ON your business Be a Leader, be a Coach
Business Plan How to use it: http://www.mygazelles.com/1page/Everyone can see it!Look at it Daily Hint: It helps if you read the book
Good News Words of encouragement…You are NOT going to get this RIGHT the first time! It takes years to get it RIGHT It takes years of getting it WRONG
Good News…A PLAN will always CHANGE, but abusiness with a future-focused plan will GO THE DISTANCE.
Session OutlineCreating Culture•Vision, Mission, Core Values –It is a guide if you doing it the right way –All rowing in the same direction –Know who belongs on the BUS –Spot mistakes, cultural misfits•Business Plan –Chart a course