Tech innovation s6_triz

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Triz tools for technology and innovation

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Tech innovation s6_triz

  1. 1. Technology and InnovationManagement:S3 Innovation Tools: TRIZDr Raj C ThiagarajanToSIBM SIII MBA Students ATOA Scientific Technologies Engineering Simulation For Innovation
  2. 2. TRIZ• TRIZ (pronounced TREEZ)• Теория решения изобретательских задач• (Teoriya Resheniya Izobretatelskikh Zadatch)• Theory of Inventive Problem Solving• Russian engineer and scientist Genrikh Altshuller• 1946• “The evolution of all technical systems is governed by objective laws”• ”Inventiveness and creativity can be learned” Visit Altshuller Institute Website for more http://www.aitriz.org/ ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 2
  3. 3. Principal TRIZ Findings1) Solutions come from a small number of inventive principles or patterns or trends2) All technology evolution trends are predictable3) Major innovations emerge from outside the industry sector in which they are to be deployed ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 3
  4. 4. Systematic Innovation ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 4
  5. 5. TRIZ• A systematic approach to innovative problem solving• The TRIZ Foundations 1. Technical systems 2. Levels of innovation 3. Law of ideality 4. Contradictions 5. Evolution of Technical Systems• Main Tools of TRIZ • 40 Principles, Standard and ARIZ• When Is TRIZ Used? • Innovative Problem Solving • To Solve Contradictions • Forecasting future trends ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 5
  6. 6. TRIZ foundation 1: Anything that performs a function is technical system. Technical System Transportation Aircraft Pilot Airport Navigation Services Body Control Power plant Crew Wing Fuselage Tail Spar Ribs Skin Ailerons Flaps Product and process system Beam Rivets Hierarchy of systems Aluminum Technical system Sub systemsMolecule1 Molecule2 e.g Aircraft ATOM Minimum two elements Interaction Like Biological systems ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 6
  7. 7. TRIZ foundation 2:Level of Innovation• 5 Levels based type and knowledge• 77% are level 1 or 2• TRIZ can help up to level 4 Level 5: Level 4: • Discovery of new Level 3: •A phenomena breakthrough • Requires Level 2: • An Invention technology is knowledge that includes developed that can push Level 1: • An Invention a solution to the existing that includes •Requires a physical technology • A simple a solution to knowledge contradiction to a higher improvement a technical from s level of a technical contradiction different field • Requires of science system s knowledge • Requires • Requires from other knowledge knowledge Industry available available within a within an trade system Industry ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 7
  8. 8. TRIZ foundation 3:Law of IdealityThe law of ideality states that any technical system throughout its lifetime, tendsto become more realiable, simple, effective – more ideal.Improvement in the system to lower cost, size, energy, etc.Ideality -> Maximum utilization of existing resources.A: Increase the amount of functions of the system (PC)B: Transfer as many functions as possible (Crimping tool)C: Transfer some function of the system to a super system (Renewable energy)D: Utilize the available and existing resources (IPhone antenna)Degree of ideality = (Positive Effects - Negative effects ) / Cost ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 8
  9. 9. TRIZ foundation 4:Contradictions You are an engineer who is in charge ofA Technical system has several designing the radiator for a new automobile.characteristics The new design specification requires you to Weight, Size, color, stiffness, reduce the coolant temperature without increasing the size of the radiator.speed… There is a technical contradiction. In conventional radiators, reducing the coolant temperature will require an increase theContraction occur when we try to radiator volume since need more fin area isimprove need for heat removal. Improving Feature: coolant temperature Degraded Feature: radiator volumeLook for Trade off or optimal solution The Challenge: Find an Innovative Solution to this ContradictionContractions are great opportunity toinnovate ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 9
  10. 10. TRIZ foundation 5:Evolution of Technical systems• Technical evolution is predictable• 8 Evolution trends Engineering1. Life cycle (Product)2. Dynamization (Rigid to flexible)3. Multiplication cycle (Single to multiple systems)4. Macro to micro level (Shrinking size)5. Synchronization (Homogenization)6. Scaling up or down (Length and time scale) Business/7. Uneven development of parts (Heterogeneity) Commercial8. Replacement of human (Automation) New opportunities Limits of existing systems Maximisation of R&D benefit ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 10
  11. 11. Technology Evolution Trends In TheBigger Business Picture• The Total Business Environment • Macro market trends • Commercial considerations • (cost of change) • (cost of development) • (time to market) • (risk issues) • Competitor considerations • Political considerations • etc• The Predictable Part• Technology Trends • Individual Evolution Trends • Integration of trends • System hierarchy effects ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 11
  12. 12. Typical Product Life-Cycle S-Curve Value Retirement Benefits –Costs ) Maturity Infancy/Growth Birth Conception Time ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 12
  13. 13. S-Curve Families Value Value Time Time ValueValue Value Time Time Value Time Value Time Time ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 13
  14. 14. S-Curve Families Value Value ‘Automobile’ Suspension Time Time ValueValue Engine Value Piston Time Time Transmission Value Time Fuel Value Injection Time Valve Timing Time ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 14
  15. 15. S-Curve Families• Every single component in the system has its own family of s-curves• Every component’s manufacture process has its own family of s-curves• At the lower hierarchy levels, the more likely it is that the designer will design at the top right hand end of the family ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 15
  16. 16. Who uses TRIZ?• BAE Systems • General Motors• Boeing • Hewlett Packard• Boston Scientific • Intel• Brunswick-LifeFitness • Iwint-China• Chrysler • LG Electronics• Delphi • Motorola• Digital Equipment • Philips Semiconductor• Eastman Kodak • Procter & Gamble• Exxon • Rockwell International• Ford • S.C. Johnson• General Electric • Samsung • Xerox • …. ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 16
  17. 17. TRIZ Evolution Trends• Increasing ‘Ideality’ (‘Value’)• ‘Trimming’• Dynamization• Segmentation• ‘Mono-Bi-Poly’ Systems• Rhythm Co-ordination• Action Co-ordination• Controllability• Introduction of Additives• Geometric Evolution of Linear Structures• Geometric Evolution of Volume Structures• Evolution towards micro-scale• Decreasing Human Involvement ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 17
  18. 18. Trend : DynamizationImmobile Single Joint Multiple Joint Completely Liquid Gas Field flexible ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 18
  19. 19. INCREASING BENEFITS • General Principles of Evolution Trend OperationImmobile Single Joint Multiple Joint Completely Liquid Gas Field flexible INCREASING TECHNICAL CHALLENGE, RISK, etc (TIME) ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 19
  20. 20. General Principles of Evolution Trend Operation ? Multiple Joint Completely Liquid Gas Field flexibleWhat happens when the trend hits the end of the prediction?1) A totally new discovery has to emerge, or,2) The need for the system disappears The function is performed by another usually higher level system ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 20
  21. 21. Trend : ControllabilityControlling actions Action through System with System with directly on the actuating feedback intelligent objects mechanism feedbackOpening window Press a button, Windows open Different heat/ with stick – to open windows according to ventilation programmes direct action (mechanism) temperature depending on reading greenhouse contents ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 21
  22. 22. Trend : Controllability Need for separate control system System with System with disappears feedback intelligent feedback Photo or electro chromic windowsWindows open Different heat/ according to ventilation programmes temperature depending on reading greenhouse contents ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 22
  23. 23. Trend : Object Segmentation Monolithic Segmented solid Highly segmented Solid Solid Monolithic solid monolithic solid monolithic granules powder liquidSegmented Aerosol Gas Plasma Field Vacuum liquid ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 23
  24. 24. Evolution Toward The Micro-level And Increased Use Of Fields• Technological systems tend to transition from macro systems to micro systems. During this transition, different types of energy fields are used to achieve better performance or control• Example: Cooking oven development – a. Large cast iron wood stove – b. Smaller stove fired by natural gas – c. Electrically-heated oven – d. Microwave oven ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 24
  25. 25. Trend : Geometric Evolution Of Linear Constructions point line 2-D Curve 3-D CurveSuction at Straight Bendy Spiral a point straw straw straw ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 25
  26. 26. Trend : Rhythm CoordinationContinuous Action Pulsating action Pulsating action in Traveling Wave the resonance mode ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 26
  27. 27. Trend : Rhythm CoordinationContinuous drilling Drilling with in and Drilling with material – out action specific resonance Many systems used continuous actions and have found advantage in changing to a periodic action somewhere, resonance can help produce an additional benefit ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 27
  28. 28. Trend : Surface Segmentation Smooth surface Smooth surface Rough surface Rough surface (Surface with (Surface with with active porous protrusions protrusions in 2D) in 3D)Wrapping paper Corrugated carol Bubble wrap Bubble wrap with dessicant ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 28
  29. 29. Trend : Space SegmentationMonolithic System with System with Capillary and System with system a cavity multiple porous active cavities system capillaries ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management
  30. 30. Trend : Space Segmentation Monolithic System with System with Capillary and System with system a cavity multiple porous active cavities system capillariesSolid rubber sole Simple air cavity Separate cavities Gel filled linked voids ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 30
  31. 31. Trend : Trimming Complex System with Partially Trimmed Systemengineering eliminated trimmed system objects systemGlass syringe Plastic syringe Tube syringe Needle syringe ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 31
  32. 32. • “Sometimes a system starts off simple and then becomes more complex and then becomes simple once again. This can be a normal process of evolution and adaptation to change. If the ‘complex’ phase is disallowed, then that system may be unable to evolve or adapt.” Edward DeBono ‘Simplicity’ ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 32
  33. 33. Trend : Mono-Bi-Poly Various ObjectsMono system Bi system Tri system Poly system ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management
  34. 34. Trend : Mono-Bi-Poly Various ObjectsMono system Bi system Tri system Poly system Blade Blade plus Blade plus Blade plus Blade plus file file + hook file+hook+ file+hook+saw saw +scissors+corkscrew ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 34
  35. 35. Evolutionary Diversity • Shape memory alloys • Shape memory polymers Cultural Spoon diversity • Electro-chromic systems • Photo-chromic systems • Rheopexic Gels • Curie Effect • Piezo-electrics • (All help solve physical contradictions) Adaptive Systems ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 35
  36. 36. Taking away• Take out an interfering product or process of your system.• Single out the problem to solve it separately.• Examples Corporate R&D Distant learning Working from home Outsourcing ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 36
  37. 37. TYPICAL PROBLEM HIERARCHY:• TRIZ may be applied at each level of the Total System Refrigerator system hierarchy Sub system Cooling system Major assemblies Compressor Unit Major components Compressor Parts Compressor Valve Materials Valve materials ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 37
  38. 38. Where and how to use TRIZ1. To solve a specific problem, which is formulated as a negative or undesired effect (part breaks, projects fails, sales drop …).2. To explore a business or technological bottlenecks3. To analyze evolutionary potential of technological or a business system and propose next generations of the system.4. To predict potential failures in new products and processes and help with their prevention. Abstract Abstract Problem Solution Problem Specific Specific X Analysis Problem Solution TRIZ SEARCH SPACE 38 ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management
  39. 39. TRIZ- Algorithm • State the problem… define the technical contradiction and what you want to solve • Formulating the operating zone… diagrammatically • Ideal Final Result…Physical Contradiction • Utilization of outside substances and field results • Utilization of informational data bank • Change or reformulate if you have not reached solution Commercial Software tools • Analysis of solution, Utilization of solution, • TRIZ Explorer 1.5 Analysis of steps.. • TriSolver Professional • CreaTRIZ • TechOptimizer 3.0 • IM-Phenomenon 1.0 • Goldfire Intelligence ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 39
  40. 40. TRIZ for Road mapping1. Select a product for evolution trend prediction2. Assess the current development PRDOUCT Offering (What?) Brand Platform status (demand, contradictions, driving forces, problems, etc using Networking Solution S curve)3. Visualize the evolution potential of product using a radar plot Presence Customers4. Identify gaps and growth opportunity Customer Supply Chain Experience5. New ideas generation using TRIZ tools for future product planning. Value Organization Capture Process Your Business Competitor 1 Competitor 2 ©ATOA Scientific Technologies Pvt Ltd | SIBM , III Semester MBA| Technology and Innovation Management 40

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