To register, visit www.strategyplus.org.
Why Attend the 2013 Annual Conference? Make new connections with colleagues engaged  in strategic management and planning...
CONFERENCE EVENTS •   3 Keynote Speakers •   5 Leaders in an Executive Panel •   4 Deep Dive Workshops •   16 Breakout Ses...
FEATURED SPEAKERS    Nicholas J. Webb    President, Lassen Innovation    Increasing the ROI on Your Strategic Initiatives....
EXECUTIVE PANEL     Cal Kellogg     Chief Strategy Officer     Blue Cross and Blue Shield of Arkansas     Russ McGuire    ...
SPECIAL SESSIONS*Pre-Conference Workshop                                                               * Additional fee ap...
AGENDA – Mon, April 228:30a – 12:00p   Pre-Conference Workshop*: The Secrets to Facilitating Strategy,                 Mic...
AGENDA – Tues, April 237:00a – 8:15a     Networking Breakfast8:30a – 10:00a    ASP Annual Meeting and Awards (Open to all ...
AGENDA – Wed, April 246:45a – 7:45a    Networking Breakfast                 Presentation of Richard Goodman Awards8:00a – ...
FEATURED SPONSORS
Registration & Fees                 Advanced **               Regular***                           On-SiteMember          ...
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2013 ASP Conference in Atlanta, GA - April 22-24, 2013

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Bringing together over 200 thought leaders and practitioners dedicated to advancing all aspects of strategic thinking, planning and action, the Association for Strategic Planning (ASP) will hold its Annual Conference April 22–24 at the Atlanta Marriott Marquis in Atlanta, Georgia.

“This year’s conference agenda will provide event attendees with a unique and diverse look at strategy from all angles of various industries,” said ASP President, Bill Bigler. “Our presenters bring a wealth of knowledge to this year’s conference, generated by their significant experiences, accomplishments and various roles as strategists."

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2013 ASP Conference in Atlanta, GA - April 22-24, 2013

  1. 1. To register, visit www.strategyplus.org.
  2. 2. Why Attend the 2013 Annual Conference? Make new connections with colleagues engaged in strategic management and planning Share your best practices Strengthen your skills Connect with exhibitors who have the tools to make your organizations successfulThe ASP Annual Conference is the premier forum for allinvolved in strategic planning andstrategy development.
  3. 3. CONFERENCE EVENTS • 3 Keynote Speakers • 5 Leaders in an Executive Panel • 4 Deep Dive Workshops • 16 Breakout Sessions • Pre-Conference Workshop • Dozens of Exhibitors • Unlimited Opportunities to Network!
  4. 4. FEATURED SPEAKERS Nicholas J. Webb President, Lassen Innovation Increasing the ROI on Your Strategic Initiatives. Innovation: The Strategist’s Secret Weapon William Eggers Director, Deloitte Research Getting Big Things Done in Government: Lessons from the Past 50 years Peter DiGiammarino CEO, IntelliVen and Chairman, Compusearch Manage to Lead: Seven Truths to Simply Change the World
  5. 5. EXECUTIVE PANEL Cal Kellogg Chief Strategy Officer Blue Cross and Blue Shield of Arkansas Russ McGuire Vice-President of Strategy Sprint-Nextel Paul Hamalian Sr. Director, Strategic Planning Habitat for Humanity Toby Black Global Sr. VP of Strategic Marketing CHEP Tino Mantella President and CEO Technology Association of Georgia (TAG)
  6. 6. SPECIAL SESSIONS*Pre-Conference Workshop * Additional fee applies.Michael Wilkinson, CEO, Leadership Strategies For more information,The Secrets to Facilitating Strategy please contact us at info@strategyplus.org or 1.877.816.2080.Deep Dive IHoward Rohm, President & CEO, The Balanced Scorecard InstituteExecuting Strategy with the Balanced ScorecardDeep Dive IIFrank Mruk, Associate Dean, New York Institute of TechnologyThe Architecture of Innovation: Frameworks for Strategically Structuring InnovationDeep Dive IIIJim McComb, SVP, Executive Next Practices InstituteDeveloping and Deploying Next Practices for Your Organization: Seven Steps to SuccessDeep Dive IVRandy Rollinson, DePaul University and President, LBL StrategiesStrategic Management in the 21st Century – One Organization’s Three-Year Journey
  7. 7. AGENDA – Mon, April 228:30a – 12:00p Pre-Conference Workshop*: The Secrets to Facilitating Strategy, Michael Wilkinson, CEO, Leadership Strategies1:00p – 2:30p Welcome & Opening Keynote: Nicholas J. Webb, President, Lassen Innovation2:30p – 3:00p Networking Break3:00p – 4:15p Breakout Sessions Series I -- Four concurrent sessions 1. Strategic Innovation – Applied Blue Ocean Strategy: What Strategy Practitioners Need to Know to Lead Their Organizations Over the Next 20 Years 2. Organizational Performance/Alignment – What is Alignment? 3. Tools/Tips/Techniques –All About Value 4. Tools/Tips/Techniques – Turning Strategic Intent into Smart Initiatives4:30p – 5:45p Breakout Sessions Series II -- Four concurrent sessions 1. Strategic Innovation – Business Model Innovation: The New Frontier of Strategic Planning 2. Organizational Performance/Alignment – Fast Cycle Performance – Four Simple Steps to Building an Accelerated Strategy Cycle 3. Tools/Tips/Techniques – Leveraging Geospatial Analysis Throughout the Strategic Planning Lifecycle 4. Shared Value – Using EVA to Align Planning with Value6:00p – 7:00p Networking Reception with Exhibitors7:15p – 9:00p Certification Dinner for Certified Professionals
  8. 8. AGENDA – Tues, April 237:00a – 8:15a Networking Breakfast8:30a – 10:00a ASP Annual Meeting and Awards (Open to all conference attendees)10:00a – 10:30a Networking Break with Exhibitors10:30a – 11:45a Breakout Sessions Series III -- Four concurrent sessions 1. Strategic Innovation – The Business Model as a Tool for Strategic Innovation and Execution 2. Organizational Performance/Alignment – Aligning Business Strategy, Human Capital & the Workplace 3. Tools/Tips/Techniques – Strategic Blueprints – Visualizing Your Corporate Strategy 4. Tools/Tips/Techniques – The Essential Role of Scenario Planning in Strategic Planning Today12:00p – 1:30p Networking Luncheon: Presentation on Non-Profit Research Presentation of Video Awards1:45p – 3:00p Breakout Sessions Series IV -- Four concurrent sessions 1. Strategic Innovation – Corporate Foresight: Utilizing Strategic Intelligence Insights for Business Model Impact 2. Organizational Performance/Alignment – All In: How the Best Managers Create a Culture of Belief and Drive Big Results 3. Tools/Tips/Techniques – How Strategy Management Systems Improve Alignment and Execution 4. Tools/Tips/Techniques – What Corporate America Can Learn from the US Army’s Advancements in Strategy and Planning Since 9/11.3:15 p – 4:40p Keynote Speaker: William Eggers, Director, Deloitte Research5:00p – 6:45p Networking Reception and Exhibits Deep Dive Session I*: Howard Rohm, President & CEO, The Balanced Scorecard Institute, “Executing Strategy with the Balanced Scorecard” Deep Dive Session II*: Frank Mruk, Associate Dean, New York Institute of Technology, “The Architecture of Innovation: Frameworks for Strategically Structuring Innovation”7:00p Ambassador Dinners
  9. 9. AGENDA – Wed, April 246:45a – 7:45a Networking Breakfast Presentation of Richard Goodman Awards8:00a – 9:15a Executive Keynote Panel: • Cal Kellogg, CSO Blue Cross and Blue Shield of Arkansas; • Russ McGuire, VP Strategy, Sprint-Nextel; • Paul Hamalian, Sr. Director, Strategic Planning, Habitat for Humanity; • Toby Black, Global Sr. VP of Strategic Marketing, CHEP; • Tino Mantella, President and CEO, Technology Association of Georgia (TAG)9:30a – 11:00a Closing Keynote Speaker: Peter DiGiammarino, CEO, Chairman, intelliVEN, Compusearch11:15a – 1:00p Deep Dive Session III*: Randy Rollinson, DePaul University and President, LBL Strategies, “Strategic Management in the 21st Century – One Organization’s Three-Year Journey” Deep Dive Session IV*: Jim McComb, SVP, Executive Next Practices Institute, “Developing and Deploying Next Practices for Your Organization: Seven Steps to Success”3:00p – 6:00p ASP Certification Testing *Additional fee applies. For more information, please contact us at info@strategyplus.org or 1.877.816.2080.
  10. 10. FEATURED SPONSORS
  11. 11. Registration & Fees Advanced ** Regular*** On-SiteMember $795 $895 $995Non-member $895 $995 $1,095Student $295 $395 $495Affiliate $820 $970 $1,070Multiple Two or more registrations from the Member - $495 same organization, please call ASP Non-members - $595 Headquarters at 877-816-2080. Non-member with 1yr membership - $6951-Day Rate Members - $295 Non-Members - $335 ** Advanced Registration ends Friday, March 29 at midnight ***Regular Registration ends Friday, April 19 at midnightAdditional fee for workshops:• Pre-Conference Workshop: $135 (ASP member), $225 (non-member)• Deep Dive Workshops: $90 (ASP member), $190 (non-member)For more information, please contact us at info@strategyplus.orgor 1.877.816.2080.

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