VMware: Súčasnosť a trendy v cloud computingu

VmwareTrends in Cloud Computing
March, 2011
Jan Kvinta, VMware Territory Sales Manager

Agenda
Company Facts
VMware Focus Accelerate IT. Accelerate Your Business.
VMware Solution StrategyEnterprise Hybrid Cloud Computing
The Journey to Your CloudEvolutionary Approach to Accelerate Business Value

VMware is the Customer-Proven Market Leader
Company Overview
$2.9 billion in 2010 revenues
Over $3 billion in cash
28%+ operating margins
~9,000 employees worldwide
5th largest infrastructure software company in the world
Proven in the Trenches
250,000+ VMware customers
100% of Fortune 100
100% of Fortune Global 100
99% of Fortune 1000

VMware is the Customer-Proven Market Leader
Company Overview
> $2.6 billion trailing 4 qtr revenue
Over $2.9 billion in cash
28%+ operating margins
~8,000 employees worldwide
5th largest infrastructure software company in the world
Proven in the Trenches
190,000+ VMware customers
100% of Fortune 100
97% of Fortune 1000
84% of all virtualized applications in the world run on VMware.
Gartner, December 2009
84% of all virtualized applications in the world run on VMware.
Gartner, December 2009
Source: Server Virtualization: From Virtual Machines to Clouds, Gartner IT Infrastructure, Operations and Management Summit, June 2010, Thomas Bittman

VMware 2010 – Recognized as the Virtualization
& Cloud Leader
5 of 5 cloud providers in Leader’s Quadrant are VMware-based!
VMware is only vendor in Leader’s Quadrant!
leaders
leaders
challengers
challengers
Savvis
AT&T
VMware
Savvis
Rackspace
AT&T
Rackspace
Verizon Business
Verizon Business
Terremark Worldwide
NaviSite
Terremark Worldwide
VMware
Datapipe
OpSource
ability to execute
ability to execute
SunGard
GoGrid
Hosting.com
Carpathia Hosting
Amazon
CSC
IBM
SoftLayer
Joyent
Layered Tech
Media Temple
Microsoft
NTT Communications
Oracle VM
Citrix
niche players
niche players
Oracle Solaris
Containers
Completeness of vision
Completeness of vision
Parallels
Red Hat
Novell
visionaries
Gartner x86 Virtualization Magic Quadrant
Gartner IaaS Cloud Magic Quadrant

“Survey results show that VMware is the most trusted virtualization vendor”
“VMware comes out much stronger than we had anticipated”
The 451 Group, Jan 2010
InfoWorld 2011 Technology of the YearBest Virtualization Platform: vSphere 4.1
Windows IT ProBest of TechEd
Attendee Pick for Best of Show: vSphere
CRN VirtualizationProduct of the Year: vSphere 4.1, vCenter 4.1
Network World
Best of the Tests 2010Server Virtualization: vSphere 4
eWeek2010 Product of the Year: VMware View 4.5
VMware Leadership in 2010
Awards
VMware is the sole leader in Gartner’s first ever Magic Quadrantfor x86 Server Virtualization
May 2010
“VMware is still the leader…”
“… the gap between [VMware andMicrosoft] actually widened.”
SearchServerVirtualization, Oct 2010
“Hyper-V is underperforming”
“Hyper-V has not grabbed as much market share as I was predicting”
Gartner blog, Oct 2010
“Hyper-V vs. VMware not much of a fight these days”
“VMware is the king of virtualization… Microsoft actually lost ground in its battle for virtualization supremacy”
TechTarget, Oct 2010
“VMware still has at least a ‘five-year, pure-technology lead’ on both XenServer and Hyper-V”
Taneja Group, Oct 2010
4 of the 5 leaders, inGartner’s Magic Quadrant for Cloud Infrastructure as a Service and Web Hosting, are based on VMware
Dec 2010
71% of respondents at theGartner Datacenter Conference said VMware would be their primary virtualization solution for x86 servers by 2015
Live Audience Poll, Dec 2010

Extensive Global Partner Ecosystem
1,300+ Technology and Consulting Partners
2,600+ vCloud Service Provider Partners
~ 25,000 Channel Partners
Top Distributors, Resellers, System Vendors and Integrators
21,000+ channel partners
Top distributors, resellers, system vendors and integrators
59,000 VMware Certified Professionals

VMware Focus
Accelerate IT. Accelerate Your Business.

Blah, Blah, Blah …
"Oracle Exalogic Elastic Cloud is the world's first and only integrated cloud machine—hardware and software engineered together to provide a cloud in a box."
“Windows Azure provides developers with on-demand compute and storage to host, scale, and manage web applications on the internet through Microsoft® datacenters.”
“Amazon Elastic Compute Cloud (Amazon EC2) is a web service that provides resizable compute capacity in the cloud.”
…compute capacityin the cloud.
… cloud in a box.
…through Microsoft® datacenters.

What About My Datacenter?!?!!?
?

Too Much Emphasis on TheirCloud
No SecurityNo ComplianceNo Control
“Rebuild your apps & data in their cloud…”

Too Much Emphasis on TheirCloud
No SecurityNo ComplianceNo Control
“Rebuild your apps & data in their cloud…”
CIO Survey: In three years 15% of enterprise workloads will be in the cloud.

Enough About Their Cloud…
SecureCompliantControlled
Let’s Talk About Your Cloud…
Private
An Inside-Out Approach
Leveraging an Ecosystem of Choice

IT Mandate
IT will always be pressured to …
enable greater business agility,
while becoming more efficient.

Virtualization Paves the Way to a New Era in IT
Virtualization
Cloud
Web
PC / Client-Server
Mainframe
Cloud Computing will transform the delivery and consumption of IT services

Virtualization is Key to This Shift in Focus
VM Cross Over
Cost per VM hour(2GB instance)
20¢
17.5
15.0
12.5
10.0
7.5
5.0
2.5
18¢
16¢
1
14¢
12¢
Millions
Increase utilization
10¢
8¢
6¢
Increase automation
4¢
2012
2005
2006
2007
2008
2009
2010
2011
2013
2¢
2
Physical Hosts Virtual Machines
0¢
55%
60%
65%
30%
35%
40%
45%
50%
70%
75%
80%
Utilization
Source: IDC

What is this Cloud Thing?
Public Cloud
IaaS PaaS
IT as a Service
Your Cloud
Private Cloud
SaaS
Cloud Computing is an approach to computing that leverages the efficient pooling of on-demand, self-managed virtual infrastructure, consumed as a service.

Optimized IT production
for business consumption
=
Your Cloud
Reliable, Scalable, Secure

New Priorities in the Cloud Era
IT Business Management
Business Services. Self-service. Automation. Service Level Mgt. Financial Mgt.
Infrastructure
Cloud Mgt.
Elastic Scaling.
Policy Based Mgt.
Application
Cloud Portability.
OS Independence.
Performance Mgt.
User Access
User Management.
Multi Device Support.
Access Management.

But it’s a journey…
IT Focus
Time
2020
“IT as a SERVICE”

…and Service Management is a key enabler
Service Management
IT Focus
Time
2020
“IT as a SERVICE”
Service Focus
Automation
Governance
Measurements

IT Service Management Priorities

VMware Solution Strategy
Enterprise Hybrid Cloud Computing

The New IT Landscape: Promise & Challenge
Empowered, Secure, Mobile Workforce
Any app on any device, anytime, anywhere – securely!
New Generation of Enterprise Apps
Combining the social, mobile experience with enterprise requirements
SaaS Apps
Existing Apps
New Enterprise Apps
A More Flexible, Efficient Infrastructure
Exploiting modern, cost-effective hardware
Creating & spanning both internal and external resource pools
Public Cloud Services
Existing Datacenters

The New IT Landscape: Promise & Challenge
The Challenge for IT:
Weave all this together into a cohesive, secure, compliant whole
SaaS Apps
Existing Apps
New Enterprise Apps

SaaS Apps
Existing Apps
New Enterprise Apps
Three Core Focus Areas
Re-think End-User Computing
The Challenge for IT:
Weave all this together into a cohesive, secure, compliant whole
Modernize Application Development
Evolve the Infrastructure

Bring Cloud Architecture to Existing Datacenters
Leverage virtualization to transform physical silos into elastic, virtual capacity
Increase automation thru built-in policy-driven management
Compute
Storage
Network

Move from static, physical security to dynamic, embedded security
Compute
Storage
Network

USE
USE
USE
USE
Organization: Marketing
Organization: Finance
Move from static, physical security to dynamic, embedded security
Enable secure, self-service to pre-defined IT services, with pay-for-use
Organization VDCs
Catalogs
Organization VDCs
Catalogs
Users & Policies
Users & Policies
Compute
Storage
$75
Network

Intelligent Virtual Infrastructure for Private Cloud
USE
USE
USE
USE
Organization: Marketing
Organization: Finance
Organization VDCs
Catalogs
Users & Policies
Organization VDCs
Catalogs
Users & Policies
Private Cloud
Cloud Infrastructure
Compute
Management
Automation
Storage
Networking
IntegratedSecurity
Compute
Storage
$75
Network

Apps
Enterprise Hybrid Cloud Computing
VMware vCloud Datacenter Service
Common platform
Common management
Common security
Apps
vCloudService Provider
VMware =
Enterprise Hybrid Cloud
Private Cloud
Security
Management
Cloud Computing Moves from a Technology Discussion to a Business Decision

Modernize Application Development
SaaS Apps
Existing Apps
New Enterprise Apps
Cloud Infrastructure & Management

New Applications – New Approach
Cloud Application Platform
Modern Frameworks and Tools
Modern Platform Services
Modernize Today’s Apps. Build for Tomorrow’s.

VMware vFabric
Frameworksand Tools
Integration
Batch
Data Access
Social Media
Cloud APIs
Rich Web
CommonPlatformServices
Optimized Runtime
Accelerated Deployment
App Server
Messaging
DynamicLoad Balancing
Data Management
ApplicationManagement
VMware’s Cloud Application Platform

Portable Across Clouds
VMware vFabric
Frameworksand Tools
Integration
Batch
Data Access
Social Media
Cloud APIs
Rich Web
Optimized Runtime
App Server
Messaging
Data Management
…
PrivateCloud

Smarter on VMware Clouds
VMware vFabric
Frameworksand Tools
Integration
Batch
Data Access
Social Media
Cloud APIs
Rich Web
Optimized Runtime
App Server
Messaging
Data Management
VMware Cloud Infrastructure & Management
Intelligence Sharing
Auto-
Provisioning
Increased
Visibility
Auto-
Scaling

SaaS Apps
Existing Apps
New Enterprise Apps

Traditional View of Desktop Computing
vs.

End-User Perspective
SaaS Apps
Enterprise Apps
Windows Apps

End-User Computing = User Centricity
SaaS Apps
Native from Any Device
Secure Access to All Applications
Enterprise Apps
Windows Apps

End-User Computing Emanates from the Cloud
Image & Persona Mgmt
Storage Optimization
Application Virtualization
Authentication Services
SaaS Apps
Enterprise Apps
End-user Freedom. IT Control.
Windows Apps

Transitioning to End-User Computing
FOCUS ON THEEND USER
Cloud Computing Experiencefor All Applications
UNIFY APPLICATION MANAGEMENT
Bridge Traditional, and Published Apps with SaaS and Mobile Applications
MODERNIZE THE DESKTOP
Optimize the Traditional Windows Environment

SaaS Apps
Existing Apps
New Enterprise Apps
End-User Computing
Empowered workforce thru flexible, mobile access to apps and data from any device
Rapid delivery of new, modern business applications
Cloud Infrastructure & ManagementOn-demand, flexible infrastructure to speed deployments

VMware Cloud Stack
Secure, Compliant, Controlled
VMware EnabledPublic Clouds
IndependentPublic Clouds
Secure Private Cloud
End-User Computing
ModularDesktops
Unified UserManagement
Cloud-ReadyAppliances
SaaS Applications
Other SaaS Providers
Application Access
GoogleApp Engine
vmForce
Cloud-Scale
Open
Self-Managed
Other cloud infrastructure providers
Other PaaS Partners
Application Portability
vCloud Datacenter
Efficiency Through Automation
Agility with Control
Freedom ofChoice
vCloudExpress
Application Mobility
VMware vSphere: Foundation for Cloud Computing

VMware Cloud Stack
Secure, Compliant, Controlled
VMware EnabledPublic Clouds
IndependentPublic Clouds
Secure Private Cloud
End-User Computing
ModularDesktops
Unified UserManagement
Cloud-ReadyAppliances
SaaS Applications
Other SaaS Providers
Application Access
Your Cloud
GoogleApp Engine
vmForce
Cloud-Scale
Open
Self-Managed
Other cloud infrastructure providers
Other PaaS Partners
Application Portability
vCloud Datacenter
Efficiency Through Automation
Agility with Control
Freedom ofChoice
vCloudExpress
Application Mobility
VMware vSphere: Foundation for Cloud Computing

The Journey to Your Cloud
Evolutionary Approach to Accelerate Business Value

COST EFFICIENCY
IT Production
Get the Most Out of Your Infrastructure

COST EFFICIENCY
QUALITY OF SERVICE
IT Production
Business Production
Achieve Unprecedented Reliability

COST EFFICIENCY
QUALITY OF SERVICE
BUSINESS AGILITY
IT Production
IT as a Service
Business Production
Enable Agilityvia Cloud Computing Architecture

COST EFFICIENCY
QUALITY OF SERVICE
BUSINESS AGILITY
IT Production
IT as a Service
Business Production
Optimizing Production of IT Services
Efficient Pooling
Elastic Resource Scheduling
Automation Thru Policy
Open & Interoperable

Capital costs reduced by 50% - 60%
Delayed datacenter expansion
Operational costs reduced by 25%+
The Results are Transformational
Financial Resources
Human Resources
Earth’s Resources
“Strategically, virtualization leads inexorably down a path toward agility, flexible sourcing and cloud computing.”Tom Bittman, Gartner
Average of 33% reduction in routine admin time
E.g. provision a server in minutes
Up to 80% reduction in datacenter energy costs
Source: Gartner; 29 July 2010 Q&A: Six Misconceptions About Server Virtualization, Tom Bittman.

COST EFFICIENCY
QUALITY OF SERVICE
BUSINESS AGILITY
IT Production
IT as a Service
Business Production
Optimizing Production of IT Services
OptimizingBusiness Consumption
Secure Self-Service
Business Driven SLAs
Pay for Use
Efficient Pooling
Elastic Resource Scheduling
Automation Thru Policy
Open & Interoperable

Build vs. Buy
: Why Not Both?
12
2
12
NewProducts
MajorReleases
MinorReleases
7
IONIX
acquisitions

Product Overview
ActiveSync, xHTML
SOAP
Zimbra Server
Zimbra Web Client
iPhone
BES
SOAP
IMAP, CardDAV, CalDAV
IMAP, POP, CalDAV, iCal
MAPI
ActiveSync, xHTML
Zimbra Desktop
BlackBerry
MS Outlook
Standards Clients
Apple Desktop
Win Mobile
Android
Palm

VMware Services to Accelerate the Journey
Align business and IT objectives & plan for investment
Accelerate business transformation with Cloud expert guidance
Vision & Strategy
Architectureand Design
Visionand Strategy
PLAN
TRANSFORM
MEASURE
OPTIMIZE
Deploymentand Execution
Supportand Adoption
Pragmatic and measured approach toward IT as a Service
Continuously unlock more value from your VMware Investment

A Professional Services Organization andCloud Practice with an Innovative Approach…
Sharing VMware Expertise
Accelerate Journey to Your Cloud through Cloud expertise and best practices
Intellectual Property (IP)
Reference Architectures
Enable VMware’s partner ecosystem to deliver consistent VMware Cloud Solutions to customers
Best Practices
Repeatable Methodologies
VMware Certified vCloud Datacenter Service Providers for Enterprise-Class Hybrid Clouds
Sharing Proven Cloud Expertise & Experience
Published Open Standards APIs

In Summary, Only VMware …
is the world’s most trusted virtualization platform to build your cloud.
virtualizes the entire fabric of the datacenter, while securely extending to public cloud infrastructure.
delivers an evolutionary path to your cloud, while preserving freedom of choice.
brings the broadest set of ecosystem partners, extending the value of existing investments.

VMware: Súčasnosť a trendy v cloud computingu

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