AASHE, the Association for the Advancement of Sustainability in Higher Education, is a member organization of colleges and universities working to advance sustainability in higher education. It has 300 campuses and over 400 members. I'm pleased to announce that Follett Higher Education Group has partnered with the Fair Labor Association (FLA) to help ensure that the products sold in our campus bookstores are manufactured under ethical working conditions. The principles of the FLA echo the Follett Values we use in our everyday business, and we're excited to join them in their mission. In 1995, we became the first academic retailer to develop standards for fair labor practices in the manufacturing of collegiate products. Through Follett's centralized buying practices, we have not only produced expanded product selections along with better quality and pricing for your bookstore, but we have gained greater control and influence over the sourcing of our products, including enforcement of our Code . Today, FHEG continues in that commitment through the Fair Labor Association, establishing a new benchmark for the bookstore industry in the demand for fair labor conditions.
Here’s just a small sampling of Sustainability-conscious items in our stores: Pilot &quot;BeGreen&quot; Pens All pens contain 100% recycled plastic A minimum of 70% of the total weight of the products must be composed of recycled material. Roaring Spring &quot;Green Book&quot; Examination Book and &quot;Environotes&quot; Notebooks 100% recyled paper 30% Post Consumer Paper The mission of Divine Chocolate is to improve the livelihood of smallholder cocoa producers in West Africa by establishing their own dynamic chocolate brand. Fair Trade aims to build dignified trading relationships between consumers in the North and producers in developing countries
FHEG ships nearly 20 million textbooks annually - that’s a lot of shipping cartons and a large opportunity to make a positive impact on the environment.
FLOORING -In every bookstore we renovate, we use Nexterra™ carpet backing, which is an industry-leading, high-performance PET backing made from 35% post-consumer content of recycled water and soda bottles with an additional 50% from post-consumer recycled glass. LIGHTING - Follett has implemented T5 fluorescent lighting wherever applicable, which delivers up to 33% in energy savings versus the traditional lighting. Because the T5 is smaller, it requires less glass, steel and phosphor to produce. CONSTRUCTION MATERIALS Follett uses Woodstalk™ Fiberboard, which is made from wheat straw using polyurethane resin as a binder instead of the formaldehyde typically found in similar products. The result is that formaldehyde emissions are cut by as much as 97%.
The Integrated Marketing department is also taking a look at its impact on the environment and identified practices it could change for a positive environmental impact.
SUSTAINABILITY @ THE XYZ BOOKSTORE
STUDENTS & SUSTAINABILITY <ul><li>The Cone Cause Evolution Survey of 1,800 Gen Y-ers (people between the ages of 13-25) in 2006 found: </li></ul><ul><ul><li>61% agreed they are personally responsible for making a difference in the world </li></ul></ul><ul><ul><li>78% think that companies have the same responsibility </li></ul></ul>
STUDENTS & SUSTAINABILITY <ul><li>The Alloy Media & Marketing College Explorer 08 Survey found that social responsibility is on the minds of today’s students: </li></ul><ul><ul><li>71% recycled in the past 6 months </li></ul></ul><ul><ul><li>40% donated money to a cause they believed in </li></ul></ul><ul><ul><li>32% purchased a item because it was environmentally friendly </li></ul></ul>
FHEG ALLIANCES <ul><li>Follett and XYZ BOOKSTORE are both members of the Association for the Advancement of Sustainability in Higher Education </li></ul><ul><li>Follett is one of only two retailers who are members of the Fair Labor Association </li></ul><ul><li>Follett is a member of the Green Press Initiative, whose mission is to help those in the book and newspaper industries better understand their impacts on endangered forests, indigenous communities, and the Earth's climate. </li></ul>
HOW ARE WE RESPONDING? <ul><li>Intellectual Property </li></ul><ul><li>General Merchandise </li></ul><ul><li>Store Design </li></ul><ul><li>Wholesale Texbooks </li></ul><ul><li>Integrated Marketing </li></ul><ul><li>Corporate </li></ul>
INTELLECTUAL PROPERTY <ul><ul><li>Used books are friendly to both the environment – and the wallet. </li></ul></ul><ul><ul><li>In the last year, XYZ BOOKSTORE students who participated in book buyback and bought used instead of new saved over $ xxx and xx trees. </li></ul></ul>Contact your Marketing Specialist to get this info for your store.
INTELLECTUAL PROPERTY <ul><li>With our partner Café Scribe, we continue to expand our title base in the environmentally friendly ebook format. </li></ul>
GENERAL MERCHANDISE Revise to reflect actual GM sustainable selection in-store
WHOLESALE TEXTBOOKS <ul><li>We use only cartons with 35% post-consumer recycled content. </li></ul><ul><li>We re-use the cartons. Cartons that cannot be re-used are recycled—shredded and used in lieu of Styrofoam packing material. </li></ul><ul><li>Out-of-print books or old editions are not destroyed, but sent to libraries and schools in developing countries through the Bridge to Asia program. Other divisions recycle books through Books for Africa. </li></ul>
STORE DESIGN <ul><li>Flooring – every renovation uses carpet backing with high post-consumer content </li></ul><ul><li>Lighting – FHEG has implemented T5 fluorescent lighting which saves up to 33% in energy usage </li></ul><ul><li>Construction materials – FHEG uses fiberboard that is produced to cut formaldehyde emissions by 97% </li></ul>
INTEGRATED MARKETING <ul><li>Orientation folders, invitations, etc, printed on recycled paper </li></ul><ul><li>Promotional signage printed on paper from responsibly managed forests using soy inks </li></ul><ul><li>Eliminated environmentally-unfriendly practices such as mobile billboards, water bottle giveaways </li></ul><ul><li>Reusable bags now available in all stores </li></ul>
NEXT STEPS <ul><li>Created Sustainability Task Force made up of representatives from departments throughout the company to evaluate and implement sustainable practices </li></ul><ul><li>Formed an “energy team” to reduce consumption at offices and warehouses by 5% </li></ul><ul><li>Continue to build the assortment of environmentally friendly products </li></ul><ul><li>Continue to look for environmentally-friendly ways to run our business </li></ul>