Have you visited before?We hope soooo!
• Utilize the marketing team to guide and create products and serviceswith the end user in mind.• The number one thing we ...
Opening Day:March 2Spring Break:March 9 - 17Weekends:March 23 – May 19Daily:May 24 – August 25
*with paid Park admissionWATER PARKHOURSWeekends OnlyApril 27 – June 2& Memorial Day(May 27)DailyJune 7-August 25Also open...
March:• Sundance Theatre– Classic Country/Contemporary Country– Spring & Summer, November weekendsApril:• Rockville Theate...
The dreadful creatures ofthe night descend uponSix Flags Fiesta Texas fora wickedly funHalloween, along withspecial events...
Now BookingHoliday Parties!It’s themost wonderful timeof the year…Six Flags Fiesta Texastransforms into awinter wonderland...
June 26, 201312Fiesta Texas – San AntonioQuestions we get asked?• How do you market a project like a new coaster?• Get the...
June 26, 201313Fiesta Texas – San Antonio Guests must have a season pass! Guest must purchase dining online or at season...
June 26, 201314Fiesta Texas – San AntonioTexas Rattlesnake Wranglers Club SlingShot
June 26, 201315Fiesta Texas – San Antonio
June 26, 201316Fiesta Texas – San Antonio• New Gold Pass• New Membership ProgramSeason Pass
June 26, 201317Fiesta Texas – San AntonioCore and Outer Market Focus:• Sales• Advertising & Promotions• PR / Communications
The innovative steeltrack IRONRATTLER providesfour wild over-banked turns, themost of any rollercoaster in the world,and i...
June 26, 201319Fiesta Texas – San Antonio
June 26, 201320Fiesta Texas – San AntonioReady to get Bitten?
June 26, 201321Fiesta Texas – San AntonioAlmost Done!
Questions?Thank you!
Six flags fiesta texas
Six flags fiesta texas
Six flags fiesta texas
Six flags fiesta texas
Six flags fiesta texas
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Six flags fiesta texas

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Presentation made to AMA San Antonio on Six Flags' Fiesta Texas Marketing. Was given by Jeffrey Siebert, Marketing Director for Six Flags Fiesta Texas.

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Six flags fiesta texas

  1. 1. Have you visited before?We hope soooo!
  2. 2. • Utilize the marketing team to guide and create products and serviceswith the end user in mind.• The number one thing we can do to ensure future visitation, isguarantee our guests are having a great experience while enjoyingthe park today.
  3. 3. Opening Day:March 2Spring Break:March 9 - 17Weekends:March 23 – May 19Daily:May 24 – August 25
  4. 4. *with paid Park admissionWATER PARKHOURSWeekends OnlyApril 27 – June 2& Memorial Day(May 27)DailyJune 7-August 25Also openAugust 31-September2
  5. 5. March:• Sundance Theatre– Classic Country/Contemporary Country– Spring & Summer, November weekendsApril:• Rockville Theater– Rockin’ at Rockville High– Spring & Summer, November weekends• Sangerfest Halle– Looney Tunes We Got the Beat– Spring & Summer, November weekendsMay:• Teatro Fiesta– Latin Show TBD– Summer• Lone Star Nights– Summer• Costume Characters– 2 per stage all seasonSummer:• Concert or Festival TBD• Zaragoza Theatre– Ovation!October:• Fright Fest Haunted Attractions– Shows, streetmosphere, charactersand park décorNovember:• Holiday in the Park– Shows, streetmosphere, charactersand park décor– November – January
  6. 6. The dreadful creatures ofthe night descend uponSix Flags Fiesta Texas fora wickedly funHalloween, along withspecial events just forthe little goblins in yourfamily.WEEKENDS INOCTOBER!
  7. 7. Now BookingHoliday Parties!It’s themost wonderful timeof the year…Six Flags Fiesta Texastransforms into awinter wonderland!Featuringholiday-themed shows,delicious food and carolersNovember 29thru January 6
  8. 8. June 26, 201312Fiesta Texas – San AntonioQuestions we get asked?• How do you market a project like a new coaster?• Get the entire marketing wheel involved – 360• advertising, promotions, sales, communications, social media, corporatealliance• How else do we drive the business in park -ROI capital to support IRONRATTLERHuge hero capital year
  9. 9. June 26, 201313Fiesta Texas – San Antonio Guests must have a season pass! Guest must purchase dining online or at season pass Online price $69.99 Upgrade $5 for Fright Fest• another $5 for Holiday in the Park Meal times are 1130-330 and 430-730
  10. 10. June 26, 201314Fiesta Texas – San AntonioTexas Rattlesnake Wranglers Club SlingShot
  11. 11. June 26, 201315Fiesta Texas – San Antonio
  12. 12. June 26, 201316Fiesta Texas – San Antonio• New Gold Pass• New Membership ProgramSeason Pass
  13. 13. June 26, 201317Fiesta Texas – San AntonioCore and Outer Market Focus:• Sales• Advertising & Promotions• PR / Communications
  14. 14. The innovative steeltrack IRONRATTLER providesfour wild over-banked turns, themost of any rollercoaster in the world,and is the first andonly hybrid coasterto deliver a Zero-GBarrel Roll flippingriders completelyupside down.
  15. 15. June 26, 201319Fiesta Texas – San Antonio
  16. 16. June 26, 201320Fiesta Texas – San AntonioReady to get Bitten?
  17. 17. June 26, 201321Fiesta Texas – San AntonioAlmost Done!
  18. 18. Questions?Thank you!

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