Opportunities in eBusiness September 2009 Fiachra Ó Marcaigh www.amas.ie

About us

Company profile AMAS: online consultancy founded 2001, vendor-independent Goal – enable clients to make strategic gain from the Web Services Retained by leading names in public and private sectors Strategy Content Research Marketing Audits Outsourcing Channel management Project management

AMAS: online consultancy founded 2001, vendor-independent

Goal – enable clients to make strategic gain from the Web

Services

Retained by leading names in public and private sectors

Selected clients

State of the Net: the publication Available on www.amas.ie

Web 2.0 Social networks Video Syndication Podcasts Mobile Customer service Social bookmarks Blogs User-generated content

Internet usage - stats

Internet use: growth rates Source: CSO Information and Society Telecommunications 2008

Broadband use

Broadband use – relative to EU

eReadiness Source: Economist Intelligence Unit, eReadiness rankings, June 2009. Scores are marked out of 10

Internet use – people

Internet use

Internet use

Internet use

What we do online

Internet use

Top websites

Online shopping

Mobile Internet use

Mobile internet growth Source: StatCounter, average mobile browser market share in Ireland for six months to May 2009

eCommerce best practice Overall site scores Checkout usability

Overall site scores

Trust online Source: Eurobarometer Confidence in the Information Society report, May 2009. Based on a sample of 12,799 at-home internet users aged 15 years and above across the 27 EU Member States. 500 persons were interviewed in Ireland. Figures do not add to 100% due to rounding

Objective: online self service

Objective: new channel

Objectives: rebrand, reposition

Find out more.... For more trends, analysis and insights, visit the AMAS blog www.amas.ie/blog

For more trends, analysis and insights, visit the AMAS blog

www.amas.ie/blog