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Amas E Business Opportunities Irish Internet Association Oct 09
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Amas E Business Opportunities Irish Internet Association Oct 09

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Fiachra Ó Marcaigh, director, AMAS Ltd, (www.amas.ie) on eBusiness Opportunities, presentation to South Dublin Enterprise Board event, with Irish Internet Association and Enterprise Ireland (which ...

Fiachra Ó Marcaigh, director, AMAS Ltd, (www.amas.ie) on eBusiness Opportunities, presentation to South Dublin Enterprise Board event, with Irish Internet Association and Enterprise Ireland (which offers eBusiness Management Initiative) - October 2009

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Amas E Business Opportunities Irish Internet Association Oct 09 Amas E Business Opportunities Irish Internet Association Oct 09 Presentation Transcript

  • Opportunities in eBusiness September 2009 Fiachra Ó Marcaigh www.amas.ie
  • About us
  • Company profile
    • AMAS: online consultancy founded 2001, vendor-independent
    • Goal – enable clients to make strategic gain from the Web
    • Services
    • Retained by leading names in public and private sectors
    Strategy Content Research Marketing Audits Outsourcing Channel management Project management
  • Selected clients
  • State of the Net: the publication Available on www.amas.ie
  • Web 2.0 Social networks Video Syndication Podcasts Mobile Customer service Social bookmarks Blogs User-generated content
  • Internet usage - stats
  • Internet use: growth rates Source: CSO Information and Society Telecommunications 2008
  • Broadband use
  • Broadband use – relative to EU
  • eReadiness Source: Economist Intelligence Unit, eReadiness rankings, June 2009. Scores are marked out of 10
  • Internet use – people
  • Internet use
  • Internet use
  • Internet use
  • What we do online
  • Internet use
  • Top websites
  • Online shopping
  • Mobile Internet use
  • Mobile internet growth Source: StatCounter, average mobile browser market share in Ireland for six months to May 2009
  • eCommerce best practice
    • Overall site scores
    Checkout usability
  • Trust online Source: Eurobarometer Confidence in the Information Society report, May 2009. Based on a sample of 12,799 at-home internet users aged 15 years and above across the 27 EU Member States. 500 persons were interviewed in Ireland. Figures do not add to 100% due to rounding
  • Objective: online self service
  • Objective: new channel
  • Objectives: rebrand, reposition
  • Find out more....
    • For more trends, analysis and insights, visit the AMAS blog
    • www.amas.ie/blog