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Innovations in Video Marketing - Stephen Foster
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Innovations in Video Marketing - Stephen Foster

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Innovations in Video Marketing …

Innovations in Video Marketing

YouTube is the fourth-most searched site after Google, Yahoo and Bing. Presenters will update your knowledge of how videos are being produced, distributed and leveraged both to market apartment communities and to market the brands and the companies themselves. As a special bonus, professional actor and “super-Realtor” Stephen Foster from British Columbia will demonstrate his long-form, first person narrative videos that break all the rules and still sell real estate.

- Virginia Love, Vice President of Marketing, Waterton Residential
- Stephen Foster, Realtor, Macdonald Realty Victoria Inc.

Published in Real Estate , Business , Technology
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  • video is the center of my marketing plan, since implementing it I have had enormous success with buyers as well as sellers. Video blogging has been successful in generating interest...not so much that I am that interesting, rather people just seem to want to watch!

Transcript

  • 1. StephenFoster.ca
  • 2.  
  • 3. Thank You!
  • 4. Create the Story
  • 5. Plan your shoot
  • 6. Sound Bites
    • Property information
    • Building construction
    • Neighbourhood notes
  • 7.  
  • 8. Music
    • Appeals to the senses
    • Impact is physical
  • 9.  
  • 10.  
  • 11. Tools
    • DSLR
    • Video Camera
    • Monopod
    • Tripod
  • 12. HDR Photograpy
  • 13. Editing & Delivery
    • Apple
    • Animoto.com
    • Social Media
  • 14. Wrap up!
  • 15. Statistics 73% of homeowners more likely to list with realtor offering to do video!
  • 16. Statistics Only 12% of the Real Estate industry currently have YouTube Accounts
  • 17.
    • Visits 2592
    • Avg. Mins on Site 11:52
    • Total Hrs on Site 450
    My Statistics
  • 18. StephenFoster.ca @stephenbfoster Twitter