Elizabeth barwick aenc 2468 partnership ppt (feb 8 2013) 2


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Elizabeth barwick aenc 2468 partnership ppt (feb 8 2013) 2

  1. 1. AENC ADVOCACY PROGRAM 2468 Partnership Inc.
  2. 2. WHAT ARE PACS? Groups of likeminded individuals pooling their financial resources to support a common cause or set of priorities: companies, trade associations, unions, etc. PACs provide an additional tool to leverage political engagement by supporting candidates who support the policies that encourage prosperity and growth for your organization/industry Contributions go to candidates who are committed to sound and reasonable legislative and regulatory approaches to business issues, and are receptive to hearing and considering perspectives on issues that may impact your business A PAC contribution sends a strong, collective message that your members and stakeholders have an interest in the future of their industry
  3. 3. WHY A PAC? Gives your organization/industry a voice Helps create buy-in and support Raises your political profile Opportunity to have a meaningful impact Completes the suite of advocacy tools
  4. 4. SUCCESSFUL ALLOCATION Many PACs are governed by a Board or Contribution Committee Decisions are made according to your key legislative issues, election status and other organization/industry priorities PACs should be non-partisan and support candidates who are willing to hear information on the challenges and concerns your industry faces
  5. 5. THE KEYS TO PAC SUCCESS  Vision  Effective Leadership  Research  Strategic Planning  Communications and Marketing  Investor Relations  Compliance  Organization
  6. 6. AENC ADVOCACY PROGRAM 2468 Partnership Inc.
  7. 7. 501 (c) ORGANIZATIONCAMPAIGN EXPENDITURES  Independent candidate-specific public communications permitted as a result of Citizens United v. FEC  Donors not publicly disclosed unless donations solicited or made for the purpose of furthering candidate-specific public communications
  8. 8. CORPORATE DONATIONS TO501 (c) ORGANIZATIONS Not usually publicly disclosed Shareholder groups have applied increasing pressure on companies to self-disclose donations to 501(c) organizations Investigative reporters/good government groups that learn donor identities that are not self-disclosed often generate controversy
  9. 9. SUPER PACS  Political organizations registered with the Federal Election Commission (FEC) with the primary purpose of influencing the selection, nomination or election of person to federal office  May accept unlimited donations
  10. 10. SUPER PAC CAMPAIGNEXPENDITURES  Independent candidate-specific public communications permitted as a result of Citizen’s United v. FEC and SpeechNow v. FEC
  11. 11. YOUR OWN SUPER PAC?  What are your political goals?  What is your organization’s structure?  What is your organization’s culture?  Can you fund it?
  12. 12. OUTSIDE THE BOXHiring a firm to assist you in the following:  Hold Fundraisers. Host events for Members of Congress who have jurisdiction on issues of importance to your industry  Improve your “brand”. Strategically target Members of both parties  Supplement your political contributions. Hosting events that can raise significant funds for targeted Members will have a greater affect in relationship building then simply cutting one check  Get out of the fundraising business. Spend more time lobbying and less time raising funds
  13. 13. QUESTIONS? Mary Elizabeth Tillman Barwick 2468 Partnership Inc. tillman@2468partnership.com 336.617.0131 (o) 202.255.6807 (c)