TECHNOLOGYDECLINING ECONOMY
CHANGING TECHNOLOGY
DEMOGRAPHIC SHIFT
Dedicated to providinginformation and servicesto members in pursuit oftheir business andcommunity interest
Dedicated to providinginformation and servicesto members in pursuit oftheir business andcommunity interestSO WHAT?SO WHAT?
How doesmembership makea difference inmembers’ lives?
JOINSeek a solutionto a problemRENEWProblem is solved+ Engaged+ Feel positive
1234567891 2 3 4 5 6 7 8 9Emotion-BuildingMostSomeLessProblem-Solving Most Some LessBenefits Matrix 1IMPROVEGREATSTANDARDU...
VISIONARY
THE OPPOSITE OFEVOLUTION ISEXTINCTION
Step 2: Goal Setting
Step 2: Goal Setting
Sarah L. SladekXYZ Universityphone: 763.773. 5463ssladek@xyzuniversity.comwww.xyzuniversity.com
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
Aenc workshop sladek
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Aenc workshop sladek

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Session Sarah Sladek did workshop on Membership Monopoly at the 2013 AENC Annual Meeting

Published in: Business, Technology
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  • Culture NAWBO Board example MRCC example – 3 presidents, 50 board, 19 staff, $1 mill
  • Limited benefits – networking, advocacy
  • Access, Exclusivity – what does membership buy?
  • Needs-based – what do your members need now? Industry needs you Younger generations need you – don’t necessarily want you
  • Outcome-based (tissue)
  • Aenc workshop sladek

    1. 1. TECHNOLOGYDECLINING ECONOMY
    2. 2. CHANGING TECHNOLOGY
    3. 3. DEMOGRAPHIC SHIFT
    4. 4. Dedicated to providinginformation and servicesto members in pursuit oftheir business andcommunity interest
    5. 5. Dedicated to providinginformation and servicesto members in pursuit oftheir business andcommunity interestSO WHAT?SO WHAT?
    6. 6. How doesmembership makea difference inmembers’ lives?
    7. 7. JOINSeek a solutionto a problemRENEWProblem is solved+ Engaged+ Feel positive
    8. 8. 1234567891 2 3 4 5 6 7 8 9Emotion-BuildingMostSomeLessProblem-Solving Most Some LessBenefits Matrix 1IMPROVEGREATSTANDARDURGENTMEMBERSHIP BENEFITS MATRIX
    9. 9. VISIONARY
    10. 10. THE OPPOSITE OFEVOLUTION ISEXTINCTION
    11. 11. Step 2: Goal Setting
    12. 12. Step 2: Goal Setting
    13. 13. Sarah L. SladekXYZ Universityphone: 763.773. 5463ssladek@xyzuniversity.comwww.xyzuniversity.com

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