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Phim viet cuoi ngay_HTV7
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Phim viet cuoi ngay_HTV7

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  • 1. Late night Vietnamese series 22:45on HTV7
  • 2. New timeslot opportunity• Extend primetime and build up a new timeslot by reviving remarkable topVietnamese series associated with HTV for yeas. These tittles were received criticalacclaims from TV viewers, as well as industry experts. Two episodes daily fromMon-Fri delivers best entertainment period for TV viewers• Introduce new spotlight programs with most creative, catchy story board/scriptperforming by top well known MCs• PR/ 360 degree integrated marketing campaign enhances program awarenessTop tittles New performing PR MarketingNew timeslotbuild up
  • 3. New timeslot opportunityLate night Vietnamese series• Reinforce leading position of HTV7 in Vietnamese series in HCM market• Regain Top TV viewer share of HTV7 in general• Extend primetime from 22:45 - 00:30 targeting P18-45, skewed F1845• Reach and OTS enhancement opportunity for multi brands
  • 4. New timeslot opportunity• Channel: HTV7• Vietnamese series• Timeslot: 22:45 – 00:30– 2 episodes/day• Weekday: Mon – Fri• Adbreaks– 1 breaks after opening frame– 2 breaks/ episode
  • 5. Remarkable tittles associated withHTV for years
  • 6. New formatSpotlight:• 5 minutes daily prior to program• Behind the scene, features, best actor, actress…• Top famous MCs
  • 7. Branding opportunity• Product placement on studio set• 2 x 30 second logo pop up on main screen• Branding on PR articles
  • 8. Phan Nguyen Thanh BinhBuying Manager0938.454.303 / 090.828.6475Ha NoiA + 7th floor, 25 Vu Ngoc Phan St. Dong Da District. Hanoi CapitalT + 04.6288 2888 / 04.6269 2666 - F + 04.6269 2669Ho Chi MinhA + 8th Floor, Saigon Finance Center Building, 9 Dinh Tien Hoang Street. Ward Dakao, District 1, HCM cityT + 08.6291 4135 - F + 08.6291 4136www.adt.com.vn