Raising The Barn
Tracy Viselli, Community Manager
tracy.viselli@actionalexandria.org
@ACTionAlexVA | http://facebook.com/A...
It used to be simple
Barnraising formula
Communities are more complex
But we’re still here
Why ACTion Alexandria?
• Alexandria was faced with increasing community
needs and fewer resources.
• Community members, no...
Yes
Communities moving online
• 22% of all adults (28% of internet users) signed up to receive alerts about local
issues via e...
How people choose social actions
• It’s easy to find
• It speaks to their personal
background
• A desire to ‘personally
ma...
Technology-aided barnraising
ACTion Alexandria is an online
community that will connect
neighbors and organizations to
sol...
Partners
You
Technology aided engagement
ACTion Alexandria Goals
• Create an online community that inspires offline
action.
• Engage residents and organizations in...
Clearinghouse for community action
opportunities
Increase citizen engagement
Deepen citizen engagement
Engage new people
Amplify current efforts
• Volunteers
• Feedback
• Events
3 Ways To Use It
• Take an Action
• Start an Action
• Solve a Challenge
Take an action
Start an action
Solve a challenge
When & how does this happen?
When
•Phase I: blog launch in
September
• Phase II: online
community platform
launch in Janua...
Sign up at
ACTionAlexandria.org
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Raising The Barn: ACTion Alexandria Technology-aided Barnraising

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ACTion Alexandria is an online civic engagement initiative focused on connecting citizens and organizations to solve community challenges in Alexandria, Virgina. This presentation was made to the City of Alexandria's Leadership & Management Institute on November 4, 2010 and the Youth Services Coordinating Council.

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Raising The Barn: ACTion Alexandria Technology-aided Barnraising

  1. 1. Raising The Barn Tracy Viselli, Community Manager tracy.viselli@actionalexandria.org @ACTionAlexVA | http://facebook.com/ACTionAlexandria
  2. 2. It used to be simple
  3. 3. Barnraising formula
  4. 4. Communities are more complex
  5. 5. But we’re still here
  6. 6. Why ACTion Alexandria? • Alexandria was faced with increasing community needs and fewer resources. • Community members, nonprofit leaders, and city agencies embarked upon year-long assessment of possible solutions. • Could technology help fill the needs-resources gaps?
  7. 7. Yes
  8. 8. Communities moving online • 22% of all adults (28% of internet users) signed up to receive alerts about local issues via email or text messaging. • 20% of all adults (27% of internet users) used digital tools to talk to their neighbors and keep informed about community issues. • Nearly in 1 in 10 social network users (8%) joined an online group focused on community issues in the past year • Individuals who don’t know neighbors by name (15%) are as likely to keep up with community events by reading community blogs or by joining an online group Pew Internet: http://www.pewinternet.org/Reports/2010/Neighbors-Online.aspx
  9. 9. How people choose social actions • It’s easy to find • It speaks to their personal background • A desire to ‘personally make a difference.’ http://www.kent.ac.uk/research/stories/why-donors-choose-charities/2010 What better place than in your neighborhood?
  10. 10. Technology-aided barnraising ACTion Alexandria is an online community that will connect neighbors and organizations to solve local problems related to health, homelessness, hunger, education, and literacy.
  11. 11. Partners You
  12. 12. Technology aided engagement
  13. 13. ACTion Alexandria Goals • Create an online community that inspires offline action. • Engage residents and organizations in problem solving to strengthen community ties and increase everyone’s stake in creating positive outcomes for specific community problems. • Improve the quality of life for our most vulnerable residents through a platform that provides more citizens with an opportunity to identify problems and offer solutions.
  14. 14. Clearinghouse for community action opportunities
  15. 15. Increase citizen engagement
  16. 16. Deepen citizen engagement
  17. 17. Engage new people
  18. 18. Amplify current efforts • Volunteers • Feedback • Events
  19. 19. 3 Ways To Use It • Take an Action • Start an Action • Solve a Challenge
  20. 20. Take an action
  21. 21. Start an action
  22. 22. Solve a challenge
  23. 23. When & how does this happen? When •Phase I: blog launch in September • Phase II: online community platform launch in January How •Partner outreach •Community outreach •Information gathering •Citizen participation
  24. 24. Sign up at ACTionAlexandria.org

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