ACTIVE møder VIBE

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ACTIVE møder VIBE

  1. 1. Knowledge Education Innovation Society Business 1Thursday, June 16, 2011 1
  2. 2. Nr. 1: Moors law 2Thursday, June 16, 2011 2
  3. 3. 3Thursday, June 16, 2011 3
  4. 4. Nr. 2: The World Wide Web 4Thursday, June 16, 2011 4
  5. 5. 5Thursday, June 16, 2011 5
  6. 6. 6Thursday, June 16, 2011 6
  7. 7. 7Thursday, June 16, 2011 7
  8. 8. 8Thursday, June 16, 2011 8
  9. 9. 9Thursday, June 16, 2011 9
  10. 10. 10Thursday, June 16, 2011 10
  11. 11. Followers: 883.742 Listed: 12.983 Likes: 36.305 11Thursday, June 16, 2011 11
  12. 12. Behov for Innovation og udvikling ? Ex. dansk (og europæisk) journalistikThursday, June 16, 2011 12
  13. 13. 2008 Live tracking 13Thursday, June 16, 2011 13
  14. 14. Education 14Thursday, June 16, 2011 14
  15. 15. 15Thursday, June 16, 2011 15
  16. 16. Race Committee Race Management TV grafik-produktion GPS Arena produktion Internet Web Cast GSM/GPRS TracTrac server 16Thursday, June 16, 2011 16
  17. 17. 17Thursday, June 16, 2011 17
  18. 18. 28.500 tracking’s, 16 min. per tracking = 10 months tracking. Aprox. 5000 unique users = 5,7 tracking’s per user = aprox. 90 minutes per user. TracTrac: Engaged in Volvo Ocean Race -> Leading global provider of live tracking Aarhus School of business: 350 signed up for the survey. Paper accepted: European Marketing Academy Conference (EMAC) Sailing Aarhus: Better and exciting coverage for the event -> better brand. 18Thursday, June 16, 2011 18
  19. 19. Education 19Thursday, June 16, 2011 19
  20. 20. 20Thursday, June 16, 2011 20
  21. 21. Knowledge Education 21Thursday, June 16, 2011 21
  22. 22. 22Thursday, June 16, 2011 22
  23. 23. Education 23Thursday, June 16, 2011 23
  24. 24. Overview in 3D 24Thursday, June 16, 2011 24
  25. 25. Where are we now? 25Thursday, June 16, 2011 25
  26. 26. Sportcasting 2.0 Sportcasting 2.0: A combination of the words “sport”, “broadcasting” and “Web 2.0” – meaning broadcasting of sports in a Web 2.0 context. 26Thursday, June 16, 2011 26
  27. 27. Long Tail Sports Exposure The Long Tail Pre-internet Post-internet Sports & Sporting Events 27Thursday, June 16, 2011 27
  28. 28. viewable understandable sharable 28Thursday, June 16, 2011 28
  29. 29. Behov for Innovation og udvikling Ex. dansk (og europæisk) journalistikThursday, June 16, 2011 29
  30. 30. Behov for Innovation og udvikling Eventbaseret Innovation: “mediator”? Ex. dansk (og europæisk) journalistikThursday, June 16, 2011 29
  31. 31. + + + = #U21aarhus! Vi har behov for digThursday, June 16, 2011 30
  32. 32. Mål: l skabe et live-pulserende og involverende anderledes medietilbud som supplement til de traditionelle mediers dækning af UEFA U21-turneringen.Thursday, June 16, 2011 31
  33. 33. • Første i Danmark/Europa. • 100 frivillige og 20 journalister. • ACTIVE, DMJX/Update TV2 og Stiften.Thursday, June 16, 2011 32
  34. 34. Thursday, June 16, 2011 33
  35. 35. www.u21live.com Samlende livestreaming-udsendelse Bambuser + podcast (via blip.tv) Kuratering TV2.dk Storify, Scoop.it Stiften.dk Mobiljournalister og stringers Twitter, Yfrog/flickr og blip.tv (Youtube)Thursday, June 16, 2011 34
  36. 36. • Du er med i et innovationsprojekt. • Dit indhold kan nå til tops. • Få din egen “dagbog” fra U21 EM. • Du deltager i lodtræknig om en iPad.Thursday, June 16, 2011 35
  37. 37. 1 2 3 4Thursday, June 16, 2011 36
  38. 38. Thursday, June 16, 2011 37
  39. 39. Thursday, June 16, 2011 38
  40. 40. Thursday, June 16, 2011 39
  41. 41. Thursday, June 16, 2011 40
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  45. 45. Thursday, June 16, 2011 42
  46. 46. Thursday, June 16, 2011 43
  47. 47. Thursday, June 16, 2011 43
  48. 48. Thursday, June 16, 2011 44
  49. 49. Forløb Event-år 1 Event-år 2 Event-år x WP 1 WP 2 WP 3 WP 4 WP 5 WP 6 WP 7 WP 8 WP 9 mål 1: mål 2: mål 3:Thursday, June 16, 2011 45
  50. 50. Event-år 1 event 1 event 2 event 3 Tema X Tema Y Tema Z WP 1 WP 2 WP 3 Delmål 1 Delmål 2 Delmål 3Thursday, June 16, 2011 46
  51. 51. Event1 event 1 Tema X WS 1 WS 2 WS 3 WS4 WS 5 WS 1 Kortlægning Test 1 Test 2 Kortlægning Udvikling Evaluering Implementering Organisation Sikkerhed WP 1 Delmål 1Thursday, June 16, 2011 47
  52. 52. Event1 event 1 Tema X WS 1 WS 2 WS 3 WS4 WS 5 WS 1 Behovsanalyse, Fieldtests og Fieldtests og feedback, Kortlægning målafklaring og feedback. generalprøve forventnings- afstemning. Organisation. Site surveys. Format og schedule for begivenheden. Præsentation af mål og mulige løsninger. Feedback. Udvikling Erfaringsopsamling, organisering og formidling af erfaringer, præsentation og feedback. Opgave- og arbejdsdeling, organisationstilpasning, ressource afklaring og allokering. Eksekvering WP 1 Delmål 1Thursday, June 16, 2011 48

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