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The Ultimate Blog Experience
 

The Ultimate Blog Experience

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"The Ultimate Blog Experience" Keynote presentation by Black Web 2.0 at Blogging While Brown.

"The Ultimate Blog Experience" Keynote presentation by Black Web 2.0 at Blogging While Brown.

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    The Ultimate Blog Experience The Ultimate Blog Experience Presentation Transcript

    • Angela Conyers-Benton Markus Robinson BlackWeb20.com
    • Platforms
      • Wordpress, MoveableType, Typepad, Blogger, ect.
      • Blog Engine for Microsoft
      • Blog CFM for Cold Fusion
      • Plugins:
    • Widgets, Applications, & Plugins
      • SpringWidgets
      • Build our own: Clearspring
      • Grab external widgets that will complement your content
      • Consider outsourcing development of Facebook apps or iPhone apps; this will help add value to your content and result in WOMM, going viral
      • Wordpress has plugins for just about anything, use caution so that your site is still usable and loads fast.
    • Design and Layout
      • Usability is important and shouldn’t be over looked
      • Aesthetically Pleasing ( Yahoo! Design Stencil Kit )
      • Build a brand not a just a website:
        • Who you associate with effects your brand, including advertisers.
      • Content is King, don’t over do the graphics
      • Stay a breast of design trends, but remember trends fade
      • Design should work WITH the content not fight it
    • Gaining Traffic
      • Search Engine Optimization
      • Partnerships
      • Syndication
      • Showing Value
      • Building a Community
      • Social Media Marketing:
        • Facebook Targeted Ads
        • StumbleUpon
    • Search Engine Optimization (SEO)
    • SEO Tips
      • Submit your site to Search Engines
      • Have relevant and quality sites link to yours
      • Use Short Clean URL’s
      • Avoid iFrame’s and Flash
      • Use Google Webmaster Central
      • Submit and XML sitemap to Google
      • Analyze Traffic:
        • Keyword Exploration
        • Top Content
    • Syndication
      • Content Partnerships
      • RSS Syndication to distribute your content on social networks like:
        • Facebook
        • Twitter
        • MySpace
    • Building a Community
      • Building Evangelists from your readers
      • Social Bookmarking:
        • Yahoo! Buzz
        • GlobalGrind
        • EVIPlist
      • Community Platforms:
        • Meebo
        • Ning
        • CollectiveX
        • Find the best platform for your specific content:
          • Audio use Odeo, iTunes, Zune, iMeem, ect.
    • Content
      • Scheduling content
      • Frequency
      • SEO friendly URL's
      • Headlines (SEO)
      • Keyword Audit, Research, Exploration
      • Guest Writers
      • Other Content
        • Podcasts, video blogging (vlogging)
    • Content con’t
      • Use Google Trends to looks for hot topics to write about, this will help drive organic referral traffic to your site.
      • Mobile integration for various devices
    • Last but not least!
      • Be original
      • Find your voice
      • Be engaging
      • Post often
      • HAVE FUN!
    •