SMX Social - Making the Sale Through Social Ecommerce Sites: Pinterest

Making the Sale ThroughSocial Ecommerce Sites http://bit.ly/SMX-Social-Pinterest Chris Bennett @ chrisbennett 97thfloor.com @ 97thfloor

most popular categories* http://www.repinly.com/stats.aspx @ chrisbennett 2

most popular categories * http://www.repinly.com/stats.aspx* try to make content that is multi category @ chrisbennett 3

DIY & crafts People Photography Technology Weddingscreate them with multiple categories in mind http://socialsiteexplorer.com/search/11191 @ chrisbennett

the best social traffic since... ever 5 @ chrisbennett

traditional infographics get no love on @ chrisbennettPinterest

incorrectly sized graphic @ chrisbennett

???only 3k in traffic?? @ chrisbennett

< 5,000 pixelsmake them have to go to your website @ chrisbennett

Pinterest eats it up!http://socialsiteexplorer.com/search/11160 @ chrisbennett

right size. right traffic. @ chrisbennett

DIY & how to’s have shown the most success @ chrisbennett

anyone could make this in 5 minshttp://iwastesomuchtime.com/on/?i=16814

anyone could make this in 5 minshttp://iwastesomuchtime.com/on/?i=16814 @ chrisbennett

push 2-3 times per day during peak hours @ chrisbennett

the key to successful, visual content @ chrisbennett

stop thinking “linkbait”http://selnd.com/SEL-linkbait @ chrisbennett

Launched 5 Days Ago over 1,300 Subscribers Created Lead in image w/ call to action on it and hide it on the pagehttp://www.noomii.com/advent-calendar-2012/ @ chrisbennett 19http://socialsiteexplorer.com/search/11931

@ chrisbennett 21

Created an image that tweaked the samecontent for the Holidays!http://kisstixx.com/the-science-of-kissing/ @ chrisbennett 23

large titleeasy toread steps get your format right @ chrisbennett

40k repins – over 80k uniques @ chrisbennett

Branded in theGraphic 27

Pin it to Win ItNeed big followingLeverage FB & Twitter 29

@ chrisbennett 31

@ chrisbennett 32

*TIP* If you have a related blogyou are more likely to be added. no social site will grow your reach as quickly @ chrisbennett 33

call to actionhttp://www.dropdowndeals.com/blog/diy-starbucks-holiday-drinks/ 35 @ chrisbennett

@ chrisbennett 36

social sharing home runhttp://socialsiteexplorer.com/search/11136 @ chrisbennett

1 ST piece @ chrisbennett

2 nd & 3 rd 2 nd & 3 rd pieces piecessocial traffic that converts @ chrisbennett

10 10 days!! days!!increased growth month-over-month @ chrisbennett

SEO for Pinterest: Pin Ranked #1 for 3weeks brought over 500 new followers to @ chrisbennettPinterest account

http://bit.ly/SMX-Social-PinterestChris Bennettchris@97thfloor.com@chrisbennett

SMX Social - Making the Sale Through Social Ecommerce Sites: Pinterest

by 97th Floor on Dec 06, 2012

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SMX Social - Making the Sale Through Social Ecommerce Sites: Pinterest Presentation Transcript