Hardcore Social Tactics      vince blackham       @vinceblackham
http://youtu.be/AfyByLwiIe8
Visual content is king slide
Visual content is king slide
the best social traffic since ever
infographics get no love
size matters!
incorrectly sized graphic
???only 3k in traffic??
< 5,000 pixelsmake them have to go to your website
pinterest eats it up!
right size. right traffic.
large titleeasy toread steps              get your format right
30k repins – over 70k uniques
Posted by fastcompany; little activityhttp://bit.ly/fastco-graphic
make it helpful. make it useful.
social sharing home run
killer traffic
good                      betterlike digg 1.0 traffic, but better!
BEST!!1ST piece
2nd & 3rd piecessocial traffic that converts
10 days!!increased growth month-over-month
primarily pinterest
and they build links, too!
tips!!
make it about you, but don’t
DIY & how to’s have shown the most success
use ubersuggest to mine for ideas
DIY & crafts                        People                        Photography                        Technology           ...
push 2-3 times per day during peak hours
the key to successful, visual content
stop thinking “linkbait”http://selnd.com/SEL-linkbait
start thinking “resourcebait”
use tineye to check for attribution
vince blackhamvince@97thfloor.com@vinceblackham
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Hardcore Social Tactics: Viral Traffic from Pinterest

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Hardcore Social Tactics: Viral Traffic from Pinterest

  1. 1. Hardcore Social Tactics vince blackham @vinceblackham
  2. 2. http://youtu.be/AfyByLwiIe8
  3. 3. Visual content is king slide
  4. 4. Visual content is king slide
  5. 5. the best social traffic since ever
  6. 6. infographics get no love
  7. 7. size matters!
  8. 8. incorrectly sized graphic
  9. 9. ???only 3k in traffic??
  10. 10. < 5,000 pixelsmake them have to go to your website
  11. 11. pinterest eats it up!
  12. 12. right size. right traffic.
  13. 13. large titleeasy toread steps get your format right
  14. 14. 30k repins – over 70k uniques
  15. 15. Posted by fastcompany; little activityhttp://bit.ly/fastco-graphic
  16. 16. make it helpful. make it useful.
  17. 17. social sharing home run
  18. 18. killer traffic
  19. 19. good betterlike digg 1.0 traffic, but better!
  20. 20. BEST!!1ST piece
  21. 21. 2nd & 3rd piecessocial traffic that converts
  22. 22. 10 days!!increased growth month-over-month
  23. 23. primarily pinterest
  24. 24. and they build links, too!
  25. 25. tips!!
  26. 26. make it about you, but don’t
  27. 27. DIY & how to’s have shown the most success
  28. 28. use ubersuggest to mine for ideas
  29. 29. DIY & crafts People Photography Technology Weddingscreate them with multiple categories in mind
  30. 30. push 2-3 times per day during peak hours
  31. 31. the key to successful, visual content
  32. 32. stop thinking “linkbait”http://selnd.com/SEL-linkbait
  33. 33. start thinking “resourcebait”
  34. 34. use tineye to check for attribution
  35. 35. vince blackhamvince@97thfloor.com@vinceblackham

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