Nick D, Anna S, Rachel N, Dane L, Jade A Online Broadcasting and YouTube

Guidelines to Online Broadcasting Online Broadcasting via YouTube ranges from all professions and from all backgrounds. The online broadcasting guidelines which are listed here involve a variety of view points ranging from Music Distribution, Quality and Production Values, Tutorials , Radio Broadcasting and Journalism.

Do’s Interact with your audience through social media to increase audience engagement with your podcast/videocast Archive content on your profile to create a back catalogue of your posts and a more interactive experience for your audience. Validate your authority as an informer by being an active participant in other online communities. Shape your news content around your target audience, whether they be a localised audience or a broader non-localised audience Broadcasters should embrace media sites such as YouTube to expand their listening demographic, as the younger generation have a shorter attention span. By using a wider variety of broadcasting platforms such as television and video content, podcasts and blogs the broadcaster is able to access a larger audience and gain more attention through this process.

Interact with your audience through social media to increase audience engagement with your podcast/videocast

Archive content on your profile to create a back catalogue of your posts and a more interactive experience for your audience.

Validate your authority as an informer by being an active participant in other online communities.

Shape your news content around your target audience, whether they be a localised audience or a broader non-localised audience

Broadcasters should embrace media sites such as YouTube to expand their listening demographic, as the younger generation have a shorter attention span. By using a wider variety of broadcasting platforms such as television and video content, podcasts and blogs the broadcaster is able to access a larger audience and gain more attention through this process.

Don’t Don't settle for your laptop's built in video camera and microphone. Use high production values: A little investment in quality lighting, audio and video camera equipment can go a long way in attracting and maintaining viewer interest. Limit your content to one major video broadcasting site, when specialist broadcasting websites such as Vimeo exist don't use overly technical language that potentially could alienate viewers/followers don't confine your content to one medium: in order for a Videocasting show on Youtube to be successful, it needs to be integrated with other media like mp3 podcasts and blogs. This helps to engage the audience across multiple platforms. Broadcasters should not use the same show content from their regular show and re-use it in other media platforms. By creating new content throughout the exploration and use of other platforms the broadcaster generates excitement and a fresh experience to the show

Don't settle for your laptop's built in video camera and microphone. Use high production values: A little investment in quality lighting, audio and video camera equipment can go a long way in attracting and maintaining viewer interest.

Limit your content to one major video broadcasting site, when specialist broadcasting websites such as Vimeo exist

don't use overly technical language that potentially could alienate viewers/followers

don't confine your content to one medium: in order for a Videocasting show on Youtube to be successful, it needs to be integrated with other media like mp3 podcasts and blogs. This helps to engage the audience across multiple platforms.

Broadcasters should not use the same show content from their regular show and re-use it in other media platforms. By creating new content throughout the exploration and use of other platforms the broadcaster generates excitement and a fresh experience to the show