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Amr Awadallah, Cloudera @unSEXY August 9, 2012

Amr Awadallah, Cloudera @unSEXY August 9, 2012

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Amr Awadallah, unSEXY Presentation Amr Awadallah, unSEXY Presentation Presentation Transcript

  • OPEN SOURCE = CONVERSIONMONETIZING WITH OPEN SOURCEAmr AwadallahFounder, CTOCloudera, Inc.@awadallah
  • About Me• I got EE BS’92 & MS’95 from Cairo University.• I came to US in 1995 to get my PhD from Stanford, with goal to go back to Egypt and teach.• I got corrupted by Stanford / Bay Area and forgot about the teaching thing • In 1999 I took a leave of absence from PhD to start VivaSmart, which I sold to Yahoo in 2000.• I stayed with Yahoo till mid-2008, also finished my PhD in mid-2007 with Mendel Rosenblum.• I started Cloudera in fall of 2008, now serve as CTO 2 ©2012 Cloudera, Inc. All Rights Reserved.
  • Who is Cloudera? Cloudera is to Hadoop as Red Hat is to LinuxThe Technology The CompanyCloudera’s founding team created Formed in 2008 and backed bythe Apache Hadoop project and built Accel, Greylock, Meritech, Ignitionthe big data analysis platforms at Capital and others, Cloudera boastsFacebook, Yahoo! and elsewhere on a leadership team with a long historythe platform. We deliver the most of building and delivering mission-innovative, comprehensive and critical software to large enterprisesmature product on the market today. worldwide. 3 ©2012 Cloudera, Inc. All Rights Reserved.
  • So What is Apache Hadoop ?• A scalable fault-tolerant distributed operating system for data storage and processing.• Core Hadoop has two main systems: • Hadoop Distributed File System: self-healing high-bandwidth clustered storage. • MapReduce: distributed fault-tolerant resource management and scheduling coupled with a scalable data programming abstraction.• Key business values: • Flexibility – Store any data, Run any analysis. • Scalability – Start at 1TB/3-nodes grow to petabytes/1000s of nodes. • Economics – Cost per TB at a fraction of traditional options. 4 ©2012 Cloudera, Inc. All Rights Reserved.
  • Hadoop Creation History • Fastest sort of a TB, 62secs over 1,460 nodes • Sorted a PB in 16.25hours over 3,658 nodes5 ©2012 Cloudera, Inc. All Rights Reserved.
  • CDH4: The Data Operating System File System Mount Web Console Data MiningBuild/Test: APACHE BIGTOP FUSE-NFS HUE APACHE MAHOUT BI Connectivity Job Workflow Metadata ODBC/JDBC APACHE OOZIE APACHE HIVE Analytical Languages Fast Data APACHE PIG, APACHE HIVE Read/Write Integration Access APACHE FLUME, APACHE APACHE HBASE SQOOP APACHE WHIRR Coordination APACHE ZOOKEEPER Cloudera Manager Free Edition (Installation Wizard) 6 ©2012 Cloudera, Inc. All Rights Reserved.
  • WHY OPEN SOURCE?• VIRAL ADOPTION• DISRUPTION• TRUST• INNOVATION• DEVELOPMENT COST 7 ©2012 Cloudera, Inc. All Rights Reserved.
  • Open Source Software Business Models• Support/Maintenance agreements.• Open Core: core is free, but there is value-add proprietary technology around it.• Monetization through enablement of other services (e.g. Firefox makes money from Google Search).• Viral licensing. 8 ©2012 Cloudera, Inc. All Rights Reserved.
  • Cloudera Enterprise: A Complete & Proven Solution Cloudera The standard for Apache Hadoop in the enterprise CDH Big Data storage, processing and analytics STORAGE COMPUTATION ACCESS INTEGRATION platform based on Apache Hadoop – 100% open source Cloudera Manager DIAGNOSTICS End-to-end management application for the DEPLOYMENT CONFIGURATION MONITORING & REPORTING deployment and operation of CDH Production Support ISSUE ESCALATION Proactive KNOWLEDGE Our team of experts on call to help you meet RESOLUTION PROCESSES Support BASE your Service Level Agreements (SLAs) Cloudera University Partner Ecosystem Equipping the Big Data workforce – 10,000+ trained / year 300+ partners across hardware, software, platforms and services Professional Services Use case discovery, pilots, process & team development 9 ©2012 Cloudera, Inc. All Rights Reserved.
  • Want To Learn More About Hadoop? Also see http://university.cloudera.com for training courses across the world, and O’Reilly Strata/Hadoop World this Oct 23rd: http://strataconf.com/stratany2012 10 ©2012 Cloudera, Inc. All Rights Reserved.
  • CLOUDERAHELPING ORGANIZATIONSPROFIT FROM ALL THEIR DATA 11 ©2012 Cloudera, Inc. All Rights Reserved.