Seth says that we all have Genius, but the Lizard Brain has stopped us from producing our Art. We aren’t using our Super Powers to make Art, to ship that Art. By shipping our art that has been produced with Emotional Labor.
Emotional labor creates art: work that touches people, changes them.You are not born with a talent for art, you do not have to be able to know how to draw to be an artist. If what you do changes people, it's art.
The resistance is strong. Our "lizard" brain wants us to be safe, warm, and comfortable and tells us all the time to back away. One defense against the resistance is to "ship" at the time you set yourself, even if your product/idea/post is not 100% perfect.
It is hard to see clearly, especially when you are in the trenches doing routine cog work, spend time in useless meetings, busy reading 100s of Tweets or stressed out about the upcoming performance review.