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Marketing strategies continuously evolve. Technology is one of the leading factors in changing the way that products are marketed. And the biggest change has to do with one website – YouTube. The growth of YouTube has spawned its own way of marketing called YouTube marketing. YouTube is the world’s largest online video site and that distinction gives marketers the ability to drive customers to any type of site. Everyone knows that the more customers that come to a site, the greater chance that they will purchase whatever the site is selling.