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Integrating pr, search, and social 6 28-2011
 

Integrating pr, search, and social 6 28-2011

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  • More than half of all US residents a more than ¾ of all US adults are online
  • Digital marketing faces a number of changes that will force interactive marketers to think more like business planners than like channel managers.
  • Google and Bing announcement
  • Where the conversation is happeningSocial content becomes searchable (linkedin ex., FB example)
  • Source:Comscore, 2/11
  • Source: tweet reports.com
  • Where the conversation is happeningSocial content becomes searchable (linkedin ex., FB example)
  • Q4/Q1 PR Value Add