Your Living Business Plan

Your Living Business Plan
Using Goals, Action, and Measuring to Your Advantage
Ellen St. George Godfrey, LMHC
Entrepreneurial Coach

How would you describe your business plan?
©2009 by Elli St.George Godfrey. All Rights Reserved

Or is it?

Or is it…?
Or is it…?

IT’S ALIVE!

The Living Business Plan
Make the process strategic
Big picture provides your direction
Include the 3-5 year goals
BUT…

It is most important to focus on
Right Now

Basic Parts of Business Plan
Executive Summary
Goals and Objectives
Services and Products
Target Market
Marketing Strategies
Financial Plan

Executive Summary
1st Ask:
Does mybusiness still light myfire?
Then:
Vision-Your dreams and aspirations of your business
Mission-The values & purpose of your business, your target market, your products or services, geography, & profitability expectations

Bottom Line For Where You’re Going
Vision without action is a daydream. Action without vision is a nightmare.
Japanese Proverb

Goals and Objectives
Review questions
What are you accomplishing in next
90 days? 6 months?
12 months?
Do they still fit your vision?
Do they support growth or do they waste time?

What Are You Doing Right Now?
Briefly describe your ideal client or customer

What products or services are producing the most activity? Most revenue?

Rate your marketing efforts (0-10)

What is supporting your growth?

What is impeding your growth?

What is getting in your way?
What needs to be eliminated?

Action!
Goal Setting has 3 parts
Specifics
Measurement
Deadline

Measuring

More Measuring
How did you do last fiscal year?
How did you do last quarter?
What are you projecting for next quarter?

How do I keep my plan alive?
Add in your planner the date for next review
Notice themes in what you read, what you hear, and who you are connecting with
Test assumptions with data

Elli St.George Godfrey
It’s time to dust off your business plan and figure out how to make it actually useful to you! Could you use a sounding board, a muse, or an accountability partner?
For limited time only, I am offering free half-hour consultations to get your living business plan set up.
To sign up for your consultation, please go to www.abilitysuccessgrowth.com/yourlivingbusinessplan.html
Website: www.abilitysuccessgrowth.com
Telephone: (781) 258-9952
Email: info@abilitysuccessgrowth.com
Follow me on Twitter: www.twitter.com/3keyscoach

Your Living Business Plan

by Ellen St.George Godfrey on Oct 20, 2009

Accessibility

Categories

Tags

Upload Details

Usage Rights

2 Embeds 111

Statistics

Your Living Business Plan — Presentation Transcript

http://www.abilitysuccessgrowth.com	108
http://www.slideshare.net	3