8 Ways to Build the Ultimate Surprise & Delight Campaign

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We can bet you've been appalled and underwhelmed by the level of customer service you've received by a company. Have you ever been pleasantly surprised and delighted by a brand's customer service?

Engineer a surprise & delight effort that will boost your reputation and leave your customers satisfied and draw your prospects in. After some observation and testing, we’ve come up with an 8-prong attack to the surprise & delight campaign.It involves big data, incredible insight, strong tools and the keen ability to pick out the perfect present.

Are you game?

Your surprise & delight campaign will put you in the history books with the likes of Albert Einstein and Constantine the Great. Or at least pump up your customer retention, revenue and brand loyalty. And probably rack up your Facebook fans & Twitter followers.

If you’re interested in the secret sauce behind surprise & delight programs, vote for us!

We will make you happy, we promise.

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8 Ways to Build the Ultimate Surprise & Delight Campaign

  1. 1. NOT WE ARE STALKING YOU (but we are) A pitch for 8 ways to build the ultimate surprise & delight campaign
  2. 2. Is she appalled that she’s been “talking” with customer service for 3 days or is she shocked that she is on the receiving end of a surprise & delight campaign that destined to go viral? Yes, even you can make your surprise & delight effort boost your reputation.
  3. 3. WE’VE BUILT THE FORMULA After some observation and testing, we’ve come up with an 8-prong attack to the surprise & delight campaign. Just know that it involves big data, incredible insight, strong tools, and the keen ability to pick out the perfect present. Are you game?
  4. 4. EXTREME CUSTOMER CARE Yes, of course you are! You’ve gone beyond social media marketing, you’ve gone beyond responding! Your surprise & delight campaign will put you in the history books with the likes of Albert Einstein and Constantine the Great. Or at least rack up your Facebook fans & Twitter followers.
  5. 5. BE LIKE THIS LITTLE GUY! If you’re interested in the secret sauce behind surprise & delight programs, vote for us! We will make you happy, we promise.
  6. 6. this presentation was brought to you by the awesome team at: photo credits Fernando de Sousa; flickr: Looking Glass; http://www.flickr.com/photos/fernando/ Bradley Gordon; flickr: bradleygee; http://www.flickr.com/photos/icanchangethisright/ Takashi Hososhima; flickr: Takashi(aes256); http://www.flickr.com/photos/htakashi/ Jesse Wagstaff; flickr:jessewagstaff; http://www.flickr.com/photos/jesse/ Alex Kuruz; flickr alex_kuruz; http://www.flickr.com/photos/8634926@N04/

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