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Visual literacy ppt

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INTC 2610

INTC 2610

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  • 1. VISUAL LITERACY INTC 2610
  • 2. WHAT IS VISUAL LITERACY?
  • 3. VISUAL LITERACY The ability to interpret, use and create visual media in ways that advance thinking, decision making, communications, and learning.  Form of Communication 
  • 4. WHAT VISUAL LITERACY IS NOT  NOT inherent, but a learned skill  You don’t learn to write by reading so you don’t become visually literate by watching TV Technologically aware does NOT = visually literate.  Seeing is NOT believing anymore.  1986 Beginnings of Digital imaging Depression 1936
  • 5. CONNECTIONS Visual Literacy: Verbal Literacy: READING EQUALS WRITING EQUALS INTERPRETING VISUALS CREATING OR PRODUCING VISUALS
  • 6. WHO IS DOING IT? We are surrounded by visual information every day.  5,000 visual messages per day  News media, blogs, youtube  Education – video, powerpoints, streaming video 
  • 7. HOW DOES IT WORK Visuals have the power to capture and hold audience attention  Significantly increase the percent of recall particularly over audio 
  • 8. WHY IS IT SIGNIFICANT  Vision is our dominant sense
  • 9. SIGNIFICANCE  It is a powerful communication tool
  • 10. SIGNIFICANCE  Humans are hard wired to respond to visual stimuli
  • 11. DOWNSIDE For instructors – time needed to incorporate visual information  Where to find relevant images  Skills needed to create your images  Is this helping to create short attention spans of viewers. 
  • 12. THE FUTURE Visual Will continue to grow.  Digital natives will use it through elementary, high school and college.  Students will expect instructors to use visuals in their teaching. 
  • 13. WHAT DOES IN MEAN FOR TEACHING Increases absorption of visual images  Remember 10% of auditory after 3 days.  Add images and retention is 65%.  Schools have equipped classrooms with basic technology to support projection of visual and textual information.  Teachers are being trained to use technology. 
  • 14. RESOURCES Ohio State University https://ocio.osu.edu/elearning/toolbox/brief/visual-information/7things-you-should-know-about-visual-information/