Referral Marketing for Realtors with Greeting Cards

Empowering you to enrich YOUR Relationships with the Clients you have and the ones you would like to have. Resulting on more Referrals!

Some people start businesses purely to make money. Others have a goal to solve a problem. Then there are those who do it to make a difference…
Years ago, Kody Bateman, founder of SendOutCards, had a prompting to tell his brother he loved him. He ignored the prompting and a few months later, his brother was killed, leaving behind a wife and three kids.
Kody decided he would never ignore a prompting again. In 2002, Kody created SendOutCards to allow people to act on promptings by IMMEDIATELY sending a card in the mail seconds after being inspired to do so.
The Story Behind Send Out Cards

Remember birthdays & anniversaries of those you care about
Thank others for gifts & good deeds
Share appreciation with those you care about
Motivate and encourage employees & colleagues
Build customer loyalty
Attract new and repeat clients
Stay ahead of your competition
Why you should Send Cards?

It's inconvenient and time-consuming.
Greeting cards are expensive .
Many people forget important dates and occasions.
Why people don’t Send Cards?

Online system at your fingertips (13,000+ cards)
Cards are LESS than a dollar!
Reminder system for birthdays and anniversaries!
Send Out Cards Saves Time & Money!

2/3 of Americans would rather receive a personalized card than an e-card.
Traditional direct marketing is losing effectiveness.
Great way to develop bond with your customers!
62% of the reason customers fail to continue business with you is because of perceived indifference
It cost you 6 x more to attract a new customer than it does to retain a current one
Why you NEED to Send Cards?

40 realtors were asked:
"How many of you currently send cards to thank your customers?"
"What is a customer worth over their lifetime?"
(a) Did not consider a person a source of revenue after the first sale.
(b) Don't do any kind of follow-up that could lead to referrals or repeat business.

DOUBLE OR TRIPLE
YOUR BUSINESS IN ONE YEAR !
Make your customers feel special and cared for.
Send out one unexpected card a day and watch your business transform!

Card for Every Reason Graduation Anniversary Holiday Just Because Father’s Day Birthday Sports Father’s Day Get Well Pets Friendship Teamwork Motivational

Make your cards memorable by including a photo of THEM, or better yet, them with you.
Be creative and let your card choice be more unique - like you are!
Speak from the heart and tell them how you feel!
Connect with People

Campaigns
Creating and saving a card and its message for use later, to send to one or more people
Holiday Cards
Invitations
Thank you cards
Birthday cards
Multi-Card Campaigns
Two or more previously saved cards that go out in sequence, at any interval YOU decide.
Be Efficient and Effective

Thank you for talking with me on the telephone.
Thank you for meeting with me.
Thank you for your business.
Thank you for your kind referral.
Thank you for taking your time to consider letting me serve you (after first refusal).
Thank you for taking your time to analyze my services (after they buy from someone else).
Thank you for the excellent service you have provided for me.
Thank you for using our service/product (sent at one year anniversary).
Appreciation Ideas Sending cards of appreciation can be used in ANY Business

Make your customers the STARS!
Change of Address postcard for new buyer to send to their friends
Open House invitations
Thank you
Photo of new customer in front of new home, sent in a card to their friends to boast a bit!
Birthday, anniversary
Encouragement, congratulations
And, of course, you’ve got your
contact info included in each card
Send Out Cards Campaign Ideas

New Address Postcard Provide a custom postcard for your new buyer. The client can create their own message and choose their own font from within the gift account you provide them. When the postcard arrives, it will be a great advertisement for you as their real estate agent.

Custom Cards

Custom Cards Custom card I created of my home in less than a minute! Selected from 13,000+ cards

Simply the BEST we’ve used! “… generated $29,380 in commissions!” Chuck & Nicki Poussan RE/MAX Brokers Chandler, AZ “ We use Send Out Cards referral system and it generates us quality referrals every month. One referral came from a greeting card and it generated us $29,380 U.S. in commissions. This system is extremely simple to use, it will save you time and money and it is very powerful. Over the years we have tried just about everything and spent thousands on marketing that never produced a dime. The Send Out Cards referral system is simply the best we have used .”

Simply the BEST we’ve used!

Testimonial George Marsh Wolfpaw Consulting Williamsburg, VA “ After adding the Send Out Cards referral system to my marketing plan, I was able to send personalized thank you cards to my clients immediately after completing projects – and something exciting started to happen. I began getting calls from my clients thanking me for thanking them, and the referral rate began to climb ! The more cards I send, the more calls I receive , and the buzz it’s creating among my friends, clients, and business associates is just amazing!”

The Power of the Personal Note “ Short handwritten notes yield long results. In sales, never underestimate the importance of the personal gesture, and right at the top of the list of effective personal gestures sits the handwritten note. Always send memorable cards and personal notes when you are reminded of a person.” -Harvey MacKay The amount of referrals that you generate are directly influenced by the relationships that you are able to grow and nurture.

The Power of the Personal Note “ Thank you notes are one of the most powerful tools in building a huge network, both professionally and socially. People with the most impressive networks are typically avid note writers . I suggest getting into the habit of immediately sending out notes.” -Bob Burg SendOutCards will help you establish, build & nurture relationships with the simple click of a mouse.

The Power of the Personal Note Joe Girard, the world’s greatest salesman (Guinness Book of World Record holder) sent over 16,000 handwritten greeting cards to past customers and clients every month. As a result of that effort, Joe became the #1 car salesperson in the entire world for 12 years straight . Nearly every one of his sales came from referrals. Referrals are the lifeblood of your business.

The Power of the Personal Note THE POWER OF A PERSONAL NOTE “ Because I understood that building relationships is what selling is all about, I began early in my career to send thank you notes to people . I set a goal to send ten thank you notes every day. Guess what happened? By the end of my third year in sales, my business was 100% referrals!” -Tom Hopkins The best referrals come as a result of people who KNOW, LIKE, TRUST and REMEMBER you!

To the Vet A fun way to say “Thanks” to the vet.

Keeping in touch with friends

Job Hunting

Distributors & Consultants We can help! Call me today for your complimentary makeover! Angela Schaffer Mary Kay Cosmetics Director 425-770-7270

Special Occassion Send thank you cards as a campaign and then customize. Baby announcements are a snap!

When was the last time you sent a card to someone you cared about?
Do you remember people’s birthdays and other special occasions ?
How about a simple thank you or expression of appreciation?
Make a difference Today!

How to Send a Card Imagine never having to… … rewrite your cards over and over again … address and stuff another envelope. … lick another stamp. … or deliver to the Post Office. With the simple click of a mouse, send personalized monthly greeting card campaigns to all your prospects, clients and referral partners.

Card Manager Main Menu

Look up a Contact

Choose Send Card Send Card

Choose Card Category from 13,000+ Cards or Create Your Own!

Card Workspace Type your personal message on one or both panels. Add Images or Text Add Text

Choose a font from 12 available or your own! My Font and Signature Change colors, size, etc.

Upload a photo into the Card

Add Gifts or Gift Cards

Confirmation Send Card Button

Create YOUR OWN Custom Card New PicturePlus feature! Create your own Custom Card

Select a photo for the front of the Card

Add Captions, Voice Bubbles, Borders, etc.

Select YOUR CUSTOM CARD

Create and Send Campaign Cards

Campaigns can contain multiple Cards You can determine the interval of time between cards or select a specific send date

Manage the Campaign after it’s been sent You can determine the interval of time between cards or select a specific send date

Manage Campaigns after they have been sent You can determine the interval of time between cards or select a specific send date

Be REMEMBERED! "People will forget what you said, people will forget what you did, but people will never forget how you made them feel." -Maya Angelou

Simply go to the following website for a FREE Trail Account and Send A Couple of Cards to someone for FREE!
www.SendOutCards.com/TrySOC
Questions, want more information please contact:
L. Frederick Dudek – Independent Distributor
312-229-0121 x1
[email_address]
FREE TRAIL ACCOUNT!

Referral Marketing for Realtors with Greeting Cards

by 2 Maximize, Inc. on Aug 06, 2009

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Referral Marketing for Realtors with Greeting Cards — Presentation Transcript

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