Introductory presentation of 24symbols (2012)

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Introductory presentation of 24symbols

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Introductory presentation of 24symbols (2012)

  1. 1. 24s = cloud + social + freemium 24symbols is a platform to read eBooks on the Internet, with your friends and based on a subscription model
  2. 2. On the cloud
  3. 3. Social
  4. 4. Freemium Business Model Free: ability to read ebooks, free and with non-intrusive ads Premium: ability to read ebooks ad-free and with no Internet connection Goal 10% Affiliation: we redirect traffic to your e-commerce site or wherever you sell your printed books Goal 2%
  5. 5. Income model Publisher’s Income 70% Total Income Publisher's Pages Read Total Pages Read = x 24symbols income is based on advertising and subscriptions. 70 % of this revenue is shared equally among the total number of pages read.
  6. 6. Free / Premium Time Users Delayed subscription (test the service & engage) Free Premium Conversion Rate
  7. 7. time/conversion rate Price/page Growth Profit threshold Consolidation Price per page
  8. 8. Product milestones Q2 2011 Web version Q3 2011 Q4 2011 App iPad HTML5 1.0 Launched 1.0 Launched 1.0 Launched
  9. 9. Traffic milestones 2011 Q1 Q2 Q3 Q4 Users 10,000 25,000 37,500 50,000 iPad Apps - - 15,000 30,000 Facebook Fans 10,000 25,000 25,000 25,000 Twitter Fans 1,500 3,000 3,500 4,000 Pages 120,000 350,000 550,000 800,000 Books 500 1,500 2,750 4,500
  10. 10. Catalog
  11. 11. Yourusers 24symbolsCloud andSocialReader Yourcontent And now… 24s as a service
  12. 12. Press Coverage
  13. 13. Thanks info@24symbols.com @24symbols www,24symbols,com

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