24symbols is a service to read digital bookson the Internet based on a subscription model 24s = cloud + social + freemium
On the cloud
Social
Freemium Business ModelFree: ability to read ebooks, free and with non-intrusiveadsPremium: ability to read ebooks ad-free...
Freemium
Income model   24symbols income is based on advertising and   subscriptions.   70 % of this revenue is shared equally amon...
Income model                70% Total Income       Publishers                                   x   Pages ReadFREE        ...
Product   Android iPhone     HTML5   Web   iPad app    app      app            Launched in              09/12!  Launched i...
Community
@justohidalgo
Biggest AppleReseller in Spain1-yearsubscription to24s per iPad/Macpurchased
Vodafone campaign for new phones1-month subscription
Traffic Milestones          11Q1      11Q2      11Q3      11Q4      12Q1     12Q2     12Q3Users     10,000    25,000    37...
8500085,000+                     80000                     75000                     70000                     65000      ...
Books:           7,000 overall.Catalog    70+ publishers.           Already in the UK.
85+ publishers, 10+ in UK and growing Major publishers Bestselling titles
Press Coverage
Thanks                                   2012 winner    2011 Shortlisted                               2012 People Choice ...
Introduction to 24symbols (November 2012)
Introduction to 24symbols (November 2012)
Introduction to 24symbols (November 2012)
Introduction to 24symbols (November 2012)
Upcoming SlideShare
Loading in...5
×

Introduction to 24symbols (November 2012)

750

Published on

Introduction to 24symbols for publishers

Published in: Business
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
750
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide
  • We already have more than 70 publishers that provide commercial, bestselling titles. Titles that you can find in the bookstore's main tables. In the UK we are starting to have extremely interesting publishers collaborating with us, such as Profile, Canongate, No Exit Press or P&H.
  • Introduction to 24symbols (November 2012)

    1. 1. 24symbols is a service to read digital bookson the Internet based on a subscription model 24s = cloud + social + freemium
    2. 2. On the cloud
    3. 3. Social
    4. 4. Freemium Business ModelFree: ability to read ebooks, free and with non-intrusiveadsPremium: ability to read ebooks ad-free and with noInternet connection Goal 10%
    5. 5. Freemium
    6. 6. Income model 24symbols income is based on advertising and subscriptions. 70 % of this revenue is shared equally among the total number of pages read. 70% Total Income PublishersPublisher’s = xIncome Pages Read Total Pages Read
    7. 7. Income model 70% Total Income Publishers x Pages ReadFREE Total Pages Read PUB A PUB BPREMIUM PUB C “Page per View”
    8. 8. Product Android iPhone HTML5 Web iPad app app app Launched in 09/12! Launched in 10/12!
    9. 9. Community
    10. 10. @justohidalgo
    11. 11. Biggest AppleReseller in Spain1-yearsubscription to24s per iPad/Macpurchased
    12. 12. Vodafone campaign for new phones1-month subscription
    13. 13. Traffic Milestones 11Q1 11Q2 11Q3 11Q4 12Q1 12Q2 12Q3Users 10,000 25,000 37,500 47,000 55,000 63,000 80,000iOS - - 15,000 30,000 35,000 37,000 40,000AppsFaceboo 10,000 25,000 25,000 25,000 25,000 25,000 25,000k FansTwitter 1,500 3,000 3,500 4,000 4,500 4,500 4,800FansPages 120,000 350,000 550,000 800,000 1.2M 2M 2.5MBooks 500 1,500 2,750 4,500 5,500 6,500 8,000
    14. 14. 8500085,000+ 80000 75000 70000 65000 60000registered users 55000 50000 45000 40000 Jun-12 Jul-12 Aug-12 Jan-12 Apr-12 Sep-12 Dec-11 Feb-12 May-12 Mar-12 Nov-11100+book pages read per active user permonth500+book pages read per paid user permonth
    15. 15. Books: 7,000 overall.Catalog 70+ publishers. Already in the UK.
    16. 16. 85+ publishers, 10+ in UK and growing Major publishers Bestselling titles
    17. 17. Press Coverage
    18. 18. Thanks 2012 winner 2011 Shortlisted 2012 People Choice Awards Honorable List 2012 FinalistJusto Hidalgo: Co-founder, ChiefBizDev Officerjhidalgo@24symbols.com@justohidalgoAitor Grandes: Co-founder, CEOagrandes@24symbols,com@aitorgrandeswww.24symbols.com

    ×