24symbols. The Spotify Model for eBooks - Presentation
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24symbols. The Spotify Model for eBooks - Presentation

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24symbols will be at the London Book Fair in April 10th-13th. Please visit our booth or come to our talk (Mon, April 11th, 2PM)!!!

24symbols will be at the London Book Fair in April 10th-13th. Please visit our booth or come to our talk (Mon, April 11th, 2PM)!!!

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  • http://www.flickr.com/photos/43602175@N06/4070018686/
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24symbols. The Spotify Model for eBooks - Presentation 24symbols. The Spotify Model for eBooks - Presentation Presentation Transcript

  • What?
  • 24Symbolsisanapplicationthatenables digital userstoefficiently and economically subscribe toaneBook and eContentcatalogfromseveralpublishinghouses, and in a multichannelenvironment.
  • (unlikeotherexistingeReading and digital contentpurchasesystems),
    24Symbolsoffers a “freemium”, ad-basedmodel, thatletsusersenjoyreading in a completelygratisway, orwith a flat ratetoaccess ad-less e-reading and withadditionalservices.
  • Thatis...
  • is to
    as
    is to
  • In thecloud
    &
    share
    read
    No filedownload
  • Withyourfriends
    &
    share
    read
    Yourreadinggoeswhereveryou are
  • How?
  • With a new businessmodelfor a worldthatiseasytocopy
  • Beingthemeetingpointforpublishers, users and advertisers
  • Attention+ Conversion
    Freemiummodel
  • 3
  • Free Service: free accesstoeBooks, withads
  • Premium Service: accessto ad/lesseBooks, and addedservices, through a subscriptionmodel
  • Ecommerce: takingadvantage of thereadercommunitytoofferprintedbooks, eBooksfor sale, and otherrelatedproducts
  • BestSharer
    Read…
  • … and share
  • Justo N. Hidalgo – jhidalgo@24symbols.com
    http://www.24symbols.com
    http://slideshare.net/24symbols